Dropshipping has become one of the most popular ecommerce business models. There are many reasons it is flourishing. The commonest ones people can identify with are the fact that it requires very little capital and has minimal risks. Those who are doing really well understand that dropshipping becomes easier and more profitable when they incorporate innovative technology like Artificial Intelligence (AI) and chatbots.
Indeed, AI and chatbots can help your dropshipping business in many ways. You don’t have to be a genius to use these innovative technologies to improve your business all-round. In fact, these disruptive technologies make decision making easier for you and optimize the most important aspects of your business, like marketing and customer service. Here, we will briefly discuss the specific benefits they can offer.
AI Can Help With Personalization
It is easier to sell when you have something that your target audience needs. Marketing is more effective when it is able to present a product or service in a manner that makes the audience see it as a solution to their needs. Now, the needs of many buyers will differ slightly. That is where personalization comes in to make all the difference. Artificial Intelligence can use the data generated by customers’ personal choices to recommend something they likely need. A basic example of this is how Amazon recommends similar products after you must have checked out a particular item. AI can predict people’s purchasing behavior from their preferences and market to them on individual levels.
AI Can Help Tidy Up Your Leads’ List
When dealing with very big data, humans can make mistakes. This is not the case with AI. They will always deliver when you put them to the test. With AI, it will be a lot easier to find the all-important pattern in any data you have. Whether you are dealing with a one-off or repeater leads list, AI can help you analyze them efficiently, come to a conclusion, and feed you with the leads list that truly matters. This way, you have fewer issues to think about and can easily focus on real leads. Invariably, it will help your dropshipping business lead prospects, returning customers, and anyone else down the sales funnel smoothly.
AI Can Optimize Your Email Marketing
If you have a good idea of how AI works, you will know that it will be great for your email marketing endeavors. Data-driven email marketing works for most dropshippers, and AI can help you immensely with your data. For a start, it will help segment the data more effectively than humans can. AI can also personalize the emails you intend to send out to prospects and customers. It will take all the important information of the email recipients (age, education, budget, and more) into consideration. More than one Call-To-Actions (CTAs) will be used, and this can further help with A/B testing.
Chatbots Eliminate Waiting Time
Most customers want immediate replies to their queries. This is one of the most important things a chatbot will do for your dropshipping business. With the right chatbot, you will know that your business is active and responding to queries, even when you are taking a nap or enjoying a deep sleep. A chatbot will help to make your customers happier and also save you some stress. As well as replying to customers’ chats and resolving minor conflicts, chatbots will also acquire relevant data that you can use to improve customer experience and grow your dropshipping business even further.
Chatbots Boost Sales
A chatbot can act like a very intelligent sales assistant. It can walk a customer through the process of signing up and picking a product from your dropshipping store. The best part of the deal is that it makes the experience a lot more fun and interactive for the customers. Always, this will boost your sales over time. Just as a good salesperson can make a shopper buy more from a brick-and-mortar store, a reliable chatbot will make a shopper buy more from your dropshipping store. Again, the experience will make some customers come back for more.
Chatbots Help To Automate the Entire Process
Chatbots are great at selling just the right thing at the right time. This is not their only great thing about them. They can be of immense help when it comes to handling sales and customer service. Actually, they can automate the entire process and make things seamless for you and your customers. Chatbots will answer such relevant questions as your working hours, how your businesses can be contacted, discounts for certain products, delivery time, and more. Your sales and customer service teams can concentrate on the bigger issues like refund, and let the chatbot deal with the trivial ones.
Using AI and chatbots for your dropshipping business offers so many benefits. They do not completely eliminate the need for a sales and customer service team, or your participation in the business, but they can help in several ways to help you and every member of your team. They have several other uses and benefits, but these are the ones that are vital for dropshipping businesses.
Do you need a reliable drop shipping company for your business? Contact us today at Fulfillman. We specialize in providing excellent Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and so forth. Our dedicated experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that gives 100% client satisfaction.