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In the dropshipping business on your e-commerce store, visitors need to be converted to loyal customers. If you are not making great sales on the Shopify e-commerce store, this article is just for you.

In this post, we will share the top ten ways to make improvements on your Shopify store, win customers and increase sales.

Design Your Website to Look Appealing

Making a great first impression is pivotal to winning a loyal customer in a business. In the drop shipping business, a top-notch website is a great way to impress the website’s visitors. It determines if they stay or not. A poorly designed website scares its visitors and does not do well in reflecting the website user experience and quality of your brand. A website that is designed to permit easy navigation by the visitors, in turn, makes you reliable and authentic.

Choose a Niche

Choosing a particular niche is essential to be successful in the dropshipping business. Concentrating on a particular niche allows you to focus on delivering quality product and services. Invest in a product you are passionate about, as this will make you pay close attention to the detail in branding and marketing. As a starter in the Shopify marketplace, you can start with a particular niche and diversify as your business grows.

Assign the Right Price to Your Products

Many entrants into the Shopify dropshipping business make the avoidable mistake of underpricing their products in a bid to outwit their competitors. The dropshipping business structure does not create room to make enough profit with this kind of strategy. Expenses are made and products are sourced close to the wholesale prices. Rather than underpricing the products, the value of these same products should be increased. This ensures that you win the trust of your customers.

Add Customer Reviews to Your Website

It is normal for visitors of your Shopify store to have doubts regarding how authentic your products are. One way to quell their fears is to add customer testimonials, ratings and reviews to your Shopify store. The customer reviews entail a description of the product and service you rendered to previous buyers. If it is satisfactory, the prospective buyers will be motivated to make a purchase without any doubt. Ask your previous customers to drop a review stating their user experience of your product and website.

Attach a Phone Number to Your Shopify Store

People are afraid to patronize a Shopify store if that lacks any form of communication with a buyer. These prospective buyers will be parting with their money and they want to be guaranteed that they will be getting what they are paying for. A phone number on your website enables them to call you if they have any question pertaining to your website or products. It assures them that they will be getting what they paid for.

Deal With the Right Supplier

Trust is essential to growing your dropshipping business. In order to build trust, you have to ensure that your customers get top quality products and that they are delivered within the shortest time possible. The supplier deals with the production of the goods. They also have the responsibility of delivering the products to the doorsteps of your customers within the timeframe specified on your Shopify store.  Therefore, it is pertinent you deal with a trustworthy and reputable supplier that will ensure your customers see you as reliable.

Run Social Media Ad Campaigns

The social media, such as Facebook, Instagram, Twitters, has an innumerable number of people that you can expose your brand to. This means that out of the billions of social media users, you will likely get a satisfying number of visitors and customers on your Shopify store. You can tailor your ad according to your targets, audience, and budget. If you manage the ad campaign on any of the social media effectively, you will be growing your dropshipping business in no time.

Get a Photo of the Product from Your Supplier

In the dropshipping business, many suppliers will be willing to oblige to giving you a sample of the product you are dealing in. Being in possession of the sample allows you to take a higher quality photo of the sample. It also enables you to write a better description of the product and adjust properly to other marketing materials.

Be Ready to Handle Return Issues

The dropshipping business is not free from issues just like every other business. Problems such as damaged items during delivery, lost shipments are seen in managing a dropshipping Shopify store. When there is a return of items owing to its damage during delivery be sure that you see that it is taken care of. Draft a policy with your supplier to any of these dropshipping issues is avoided.

Add Various Payment Options

Many potential customers visiting your Shopify store will not be using the same payment method. When the payment option provided on your website does not suit them, they leave in search of a suitable store. Some payment options you could add to your store include PayPal, Stripe Atlas, or Apple Pay.

There you have it! Above are some essential tips for easy wins in your Shopify store. Dropshipping business is a lucrative venture that requires minimal investment requirements. Apart from this, investors need to put in a lot of effort to spur the growth of their brand. These tips discussed above will help any entrepreneur make easy wins on their Shopify store.

For more information about how we can help grow your drop shipping business, contact us today at Fulfillman. We are experts in Drop Shipping services, China sourcing, Warehouse fulfillment, Third Party Logistics, and many more. Our dedicated team will be available to speak with you and provide suitable answers to your questions and concerns. We guarantee you excellent services.


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If you are new to dropshipping, you waited too long, obviously. This does not mean that it is late. The e-commerce space is still bubbling and anyone can still come in and make a living selling online. Shopify is one amazing platform that has made dropshipping easier. New entrepreneurs find it easy launching and growing their online business through the platform.

Though dropshipping is a great business model, success does not come as easy as some will have you belief. You will need to put in the effort to make your online store a success. If you are new to Shopify dropshipping, there are many things you need to know. Here, we will share our top ten must-know tips that can set you up for success.

Find a Niche

Most successful dropshipping businesses are niche-specific. It always follows that the more specific an online business is, the better the chances of success. As a new entrant into the Shopify space, you stand a better chance of attracting customers when you concentrate on a particular niche. Remember, even the biggest online marketplace, Amazon, started with online book before diversifying. You can add to your store when you grow but stick to a niche you love at the moment.

Find A Way to Add Value

Dropshipping is not just about having an online store where people come to order products they want or need. If you run your store with this mindset, you will never attract enough customers. It is possible to add value as a dropshipper and that is something you should aim for. In addition to the products you are trying to sell, provide insights, useful information, and solutions to your audience. When you do that very well, you will distinguish yourself from others and enjoy the advantages.

Choose the Right Supplier

As a brand, you need your customers to trust you at all times. To achieve that, you need to make sure that the products you are selling to them are top quality. Since you play no part in the production or handling of the products, you need to ensure that the supplier you are working with is trustworthy and reliable. Your supplier is actually your business partner when it comes to Shopify dropshipping, so make sure you choose carefully.

Make Sure Your Website Is Awesome

You won’t make serious headway in dropshipping if your website is crappy. Your website makes the first impression about your business and can either scare your potential customers away or retain anyone that visits. Your website needs to be customer friendly if you want success in dropshipping. It is a good idea to invest meaningfully in a top quality website that makes it easier and faster for your customers to find what they want and check out without any incidence. This will build trust and confidence.

Master Marketing and SEO

Unless you are able to drive traffic to your online store, all your efforts will not amount to anything. People need to discover your Shopify store before you can actually make some sales and there is no way you can succeed at that without marketing and SEO. Unless you have a massive startup capital, outsourcing marketing and SEO at the early stage is not an option. You should put in the effort to develop your SEO and marketing skills.

Avoid Underpricing Your Products

Several novices make the mistake of underpricing their products in a bid to compete. This is something you should never attempt if you want to succeed at Shopify dropshipping. The business model already allows you to source products at prices that are relatively close to the wholesale price. You need to consider all business expenses, including marketing cost, and fix prices that allow you make profits. Do not underprice in order to compete. Provide more value instead, and make sure your store is running smoothly.

Automate Your Business

There is need to automate several aspects of your business in order to compete. Most successful Shopify dropshipping businesses have been automated as much as possible. There are so many great automation tools to help you run your online store smoothly with less effort. With Oberlo, for instance, you can automate inventory management. AdWords and Social media automation can also be very helpful.

Offer Excellent Customer Service

Your customers are the key to your business. Unless you find ways to keep them satisfied and happy, you may lose them to the competition. If you offer excellent customer service, you will stand out among the several dropshipping businesses selling the same products as you. You can rev up your customer service by making your customers feel valued. Respond to their enquiries as early as possible and offer refund if there is need. Make customer’s happiness your number one priority and success will come.

Be Active Daily

Your Shopify dropshipping business requires your attention always; especially at the beginning stage. If you are still trying to build your business, you need to tend to it on a daily basis. You don’t have to spend several hours a day running a dropshipping business but you need to spend at least an hour every other day until the business grows to a certain level. This is one of the ways to keep your customers happy and create your success.

Keep an Eye on the Competition

No matter what you decide to sell, you will always have competition. The truth is that several current and emerging competition are looking at your business and you need to keep an eye on them too. You can learn a lot from your competition and use their strategies to improve your business in so many ways. Overall, monitoring your competition can turn you into a better business person.

Dropshipping can be fun and rewarding. By following the tips above, a new entrepreneur can hit the ground running and achieve massive success in Shopify dropshipping. Contact us today at Fulfillman to know more about the Shopify dropshipping business. Our dedicated team will be available to speak with you and provide suitable answers to your questions and concerns. We guarantee you excellent services.