Winter’s crisp air and blanket of snow provide a unique backdrop for photographers looking to create stunning images of cold-weather products. Whether it’s cozy knitwear, insulated jackets, or other thermally efficient accessories, photographers need to convey the aesthetic appeal and functionality of the products amidst the chilly winter surroundings. If you’re unsure how you can effectively achieve this blend, here are eight tips you can implement to elevate your winter product photography game:

Embrace Natural Light

One of the most critical aspects of winter photography is leveraging natural light. The soft, diffused light during the winter months creates a gentle and inviting atmosphere for product photography. Thus, it’s advisable to schedule photo shoots early in the morning or late in the afternoon when the glow of the sunlight on the white snow becomes most prominent.

Prospective customers will marvel at the contrast between the glowing light and the cold surroundings, leaving them with a pleasant feeling about the upcoming winter season. Moreover, the natural glow provides an excellent backdrop for showcasing your product’s appeal while also highlighting its functionality.

Utilize Snow as a Reflective Surface

Winter’s crisp-white landscape serves as a natural reflector, bouncing light onto the subject. When you position cold-weather products on or around snow, the reflection illuminates the shadow and enhances the overall brightness of the image. With this technique, you’ll also highlight the functionality or appearance of the products in a real-life winter setting, and your customers will be more inclined to make a purchase.

If you’re wondering if it’s best to take your winter product photoshoot outdoors or indoors, the best answer is almost always outdoors. Going outdoors allows you to take advantage of the snow and other weather elements, while showcasing the practicality of your products.

Focus on Textures and Details

Winter fashion and cold-weather gear often feature unique textures and details that can be emphasized in close-up shots. Zoom in on the knit patterns of a sweater or the insulation of a jacket to showcase the impeccable quality and expert craftsmanship. These detailed shots can evoke a pleasant sensation, making viewers feel the warmth and coziness of the products, even before touching them.

Focusing on textures and details is especially important for handmade products. Prospective buyers will better appreciate the beauty and quality of your offerings, and you won’t have much trouble convincing them to buy. Remember, your images and videos should be of impeccable quality so that these details can be properly highlighted.

Integrate Seasonal Elements

Winter’s charm goes beyond the snowy landscapes and chilly weather. You should consider incorporating unique elements that define the season into your product shoots to further enhance the seasonal feel of your photographs.

Think about using props such as snowflakes, icicles, or even a steaming cup of coffee to create a narrative around the cold-weather products. These additions complement the theme of the shoot while also helping you tell a visual story.

Leverage Warm Color Palettes

Winter landscapes are often dominated by cool tones, so strategically incorporating warm colors into your compositions can be the bright spark you need to arrest customers’ attention. Consider using rich hues like deep greens or burgundy to complement the cold backdrop and add some much-needed warmth to your pictures.

Combining warm color palettes with winter’s naturally cold backdrop goes beyond aesthetics. When expertly done, it can be a very useful tool for storytelling. You’ll be keying into your viewer’s desire for warmth in the midst of winter’s blistering cold and telling them your products are all they need to keep warm.

Emphasize Human Connection

Including people in your winter product shots adds a human touch. Thus, it’s easier for prospective customers to envision themselves rocking the products in similar cold-weather situations. Showcase models interacting with the products in authentic ways, such as enjoying outdoor activities or seeking warmth in cozy environments.

If it’s a personal brand, you could even model the products and let your customers know how much you love your product through the images. This approach not only enhances relatability and trust but also demonstrates the usability of the products.

Post-Processing for Atmosphere

Post-processing allows you to tune your images and highlight certain elements that define the winter season. You can implement specific techniques like adjusting color temperatures, introducing vignettes, and adjusting the contrast and saturation levels to make your pictures even more appealing.

These edits will amplify the feeling of cold weather while maintaining the focus on the warmth and functionality of the products. Ultimately, you want to ensure that every minute detail in the picture or video contributes to the overall story of warmth and comfort amidst the chill of winter.

Showcase Versatility

You can highlight the versatility of cold-weather products by capturing them in various winter scenarios. Whether it’s a snow-covered mountain, a bustling urban street, or a serene forest, diverse settings can demonstrate the adaptability and functionality of the products, appealing to a broader audience.


Winter product photography is an art that requires highlighting the functionality and aesthetics of the product, alongside the beauty of the season. By embracing natural light, highlighting textures, and integrating seasonal elements, photographers can create compelling images that showcase the appeal of cold-weather products. These and other tips shared are all you need to up your winter product photography game and invite viewers to take a second look at your products.

Contact Us for Professional Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional.  In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


Product photography is an essential part of ecommerce and dropshipping, as it showcases the features, benefits, and quality of your products to potential customers. However, product photography is not a static field, and it evolves with the changing preferences, expectations, and technologies of the market. In this article, we will explore some of the product photography trends that are expected to dominate in 2024, and how you can use them to create stunning and effective images for your online store.

Why Product Photography Matters

Product photography is more than just taking pictures of your products. It is a form of visual storytelling that communicates your brand identity, value proposition, and customer experience. According to a study by Shopify, 75% of online shoppers rely on product photos when deciding on a potential purchase. In another study, nearly 22% of returns are due to the product looking different in person than in the photo. Therefore, product photography can make or break your sales and conversions, as well as your reputation and customer loyalty.

Additionally, product photography is influenced by the trends and innovations in the ecommerce and dropshipping industry, such as social media, mobile devices, artificial intelligence, augmented reality, and personalization. These factors shape the expectations and behaviors of online shoppers, and require product photographers to adapt and innovate accordingly.

Product Photography Trends for 2024

Here are some of the product photography trends that we predict will be popular in 2024, and how you can use them to enhance your online store.


Minimalism is a style of product photography that focuses on simplicity, clarity, and elegance. It uses a plain or neutral background, natural or soft lighting, and minimal props or accessories. The goal is to highlight the product itself, without any distractions or clutter. Minimalism is ideal for products that have a sleek, modern, or sophisticated design, or that appeal to a minimalist or eco-conscious audience.

To create a minimalist product photo, you need to choose a suitable background color that contrasts with your product, such as white, black, gray, or beige. Also, you need to use a tripod, a diffuser, and a reflector to create a smooth and even lighting. You can use a single light source, such as a window or a softbox, or a combination of two or more lights, depending on the effect you want to achieve.


What’s more, lifestyle is a style of product photography that shows how your product fits into the everyday life of your target audience. It uses a realistic or aspirational setting, such as a home, an office, a cafe, or a park, and features models or influencers that represent your ideal customer. The goal is to create an emotional connection with your audience, and to demonstrate the benefits, features, and use cases of your product.

To create a lifestyle product photo, you need to choose a suitable location that matches your product and brand, and that has good natural or artificial lighting. You also need to select models or influencers that have a similar style, personality, and demographic as your target audience, and that can showcase your product in a natural and authentic way.


Furthermore, 360-degree is a style of product photography that allows your audience to view your product from all angles, and to zoom in and out on the details. It uses a series of photos or a video that are stitched together to create a seamless and interactive image. The goal is to provide a more immersive and realistic experience for your audience, and to showcase the quality, craftsmanship, and functionality of your product.

To create a 360-degree product photo, you need to use a turntable, a tripod, and a camera that can capture high-resolution images or videos. You also need to use a consistent and uniform background and lighting, and to position your product in the center of the turntable. You should also use a remote control or a timer to avoid any camera shake or movement.

Flat Lay

Flat lay is a style of product photography that arranges your product and other elements on a flat surface, and captures them from a bird’s eye view. It uses a colorful, textured, or patterned background, and a variety of props or accessories that relate to your product or brand. The goal is to create a visually appealing and creative image that showcases your product and tells a story.

To create a flat lay product photo, you need to choose a suitable background that matches your product and brand, and that has enough space and contrast. You also need to use a tripod, a camera, and a light source that can capture the whole scene from above. You can also use different shapes, colors, and textures to create harmony and contrast.


Macro is a style of product photography that captures the close-up details of your product, such as the texture, pattern, or logo. It uses a macro lens, a tripod, and a light source that can focus on the small and intricate features of your product. The goal is to create a stunning and detailed image that highlights the quality and uniqueness of your product.

To create a macro product photo, you need to use a macro lens that can magnify your product and create a shallow depth of field. You also need to use a tripod, a remote control, and a light source that can eliminate any shadows or reflections. You should also use a plain or neutral background that does not distract from your product.


GIF is a style of product photography that uses a short and looping animation to showcase your product. It can be created from a series of photos or a video that are edited and converted into a GIF format. The goal is to create a dynamic and engaging image that showcases the movement, function, or transformation of your product.

To create a GIF product photo, you need to use a camera, a tripod, and a light source that can capture a series of photos or a video of your product in motion. You also need to use a software or an app that can edit and convert the photos or video into a GIF format, and that can optimize the size and quality of the GIF. You can also use text, stickers, or filters to add some fun and personality to your GIF.


User-generated is a style of product photography that uses photos or videos that are created and shared by your existing or potential customers, such as through social media, reviews, or contests. It shows how your product is used, loved, or recommended by real people, and how it fits into their lifestyle, preferences, or needs.

To create a user-generated product photo, you need to encourage and incentivize your customers to share their photos or videos of your product, such as by offering discounts, rewards, or features. You can also use hashtags, captions, or stories to amplify and contextualize the user-generated content.


Product photography is a powerful tool that can help you showcase your products and attract your customers in the ecommerce and dropshipping industry. However, product photography is not a one-size-fits-all solution, and it requires you to keep up with the latest trends and innovations in the market. By following the product photography trends that we have discussed in this article, you can create stunning and effective images that will make your products stand out and sell in 2024.

Contact Us for Professional Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional.  In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


According to statistics, 93% of customers say that visual appearance is the key factor in purchasing. Also, 90% of respondents said that the quality of images influenced their purchase. Amidst the intricacies of setting up a successful dropshipping venture, one element often overlooked is the potential of emotional product photography. The visual representation of your products plays a pivotal role in captivating your audience and driving conversions, making the mastery of evocative imagery a potent tool in your arsenal. Continue reading to discover 8 indispensable tips that can help you harness the power of emotional product photography to elevate your dropshipping sales.

Understand the Emotional Connection

Human beings are inherently emotional creatures, and this extends to their consumer behaviors. While logic certainly plays a role in decision-making, emotions often take the forefront. To leverage this phenomenon, focus on creating product images that evoke emotions such as joy, nostalgia, trust, or excitement. By understanding your target audience’s aspirations and desires, you can tailor your visuals to resonate deeply and create a genuine emotional connection.

Craft Compelling Narratives

Behind every product lies a unique story waiting to be told. Whether it’s the journey from concept to creation, the problems it solves, or the experiences it offers, storytelling adds depth to your products. Weave narratives that resonate with your audience and seamlessly integrate these stories into your product photography. This not only enhances the emotional appeal but also humanizes your brand.

Prioritize Visual Quality

75% of online shoppers rely on a product photo to make a decision. This is an overwhelming amount of customers who rely on product photos. Without product photos, imagine the three-quarters of customers you are losing out on. The quality of your product images is non-negotiable. Blurry, pixelated, or poorly-lit images can diminish your brand’s credibility and discourage potential customers. Invest in professional photography equipment or consider collaborating with skilled photographers who can capture the essence of your products in clear, visually captivating images. This attention to quality reflects positively on your brand’s professionalism.

Showcase Intricate Details and Convey Your Product Benefits

Transparency and authenticity build trust with your customers. Utilize close-up shots to capture the intricate details of your products, such as craftsmanship, texture, and unique features. These detailed images not only elevate the perceived value of your products but also establish a sense of authenticity, fostering a deeper emotional connection with your audience. You should also communicate the benefits and solutions your products offer. Showcase how your products can solve problems, make life easier, or enhance experiences. This combination of emotional appeal and practical utility can resonate deeply with customers, compelling them to make a purchase.

Contextualize with Lifestyle Imagery

Move beyond the confines of plain backgrounds by placing your products in real-life settings. Showcase how your offerings seamlessly fit into the lives of your customers. Whether it’s a cozy blanket draped over a reading nook or jewelry enhancing an elegant outfit, relatable scenarios help forge emotional bonds and allow customers to envision the products in their own lives.

Harness Color Psychology

Colors wield a powerful influence on human emotions and perceptions. Dive into color psychology that aligns with your brand and products. Thoughtfully integrate these colors into your product photography to evoke specific feelings. For instance, use calming blues or vibrant reds strategically to enhance the emotional appeal of your images.

Leverage User-Generated Content (UGC)

Authenticity and social proof resonate deeply with customers. Encourage satisfied buyers to share images of themselves using your products. User-generated content not only builds trust but also showcases real-world usage and creates a sense of community. This communal aspect fosters deeper emotional connections with your brand.

Maintain Visual Consistency and Elicit Aspirations

Visual consistency plays a crucial role in building brand recognition and trust. Ensure uniformity in terms of lighting, backgrounds, and color schemes across all your product images. This visual coherence not only establishes a strong brand identity but also contributes to a cohesive emotional experience for customers. In addition, your product photography should align with the aspirations of your target demographic. Understand what your audience desires and visually portray how your products fulfill those aspirations. This alignment cultivates emotional connections, increasing the likelihood of conversions as customers can envision your products enhancing their lives.

Final Thoughts

Good product photography is 40% more likely to be shared from your social media accounts and can increase your conversion rate by 30%. The impact of emotional product photography on dropshipping sales cannot be underestimated. With these tips, you can craft a captivating emotional journey for your customers. Not only will your conversion rate improve, but you can improve your marketing campaigns, establish your brand identity, and attract new customers. Finally, the emotional resonance of your product photography can be the key factor that converts casual visitors into devoted, emotionally invested customers.

Contact Us for Professional Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional.  In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


75% of Online Shoppers Rely on Product Photos When Deciding on a Potential Purchase. Product photography plays a crucial role in attracting customers and driving sales. Captivating product images can make all the difference in today’s competitive online marketplace. High-quality images not only showcase your products in the best light but also evoke emotions, create a sense of trust, and establish a strong brand identity. Continue reading to explore some of the top essential techniques to help you master the art of product photography for captivating product images that leave a lasting impression on your audience.

Understand Your Audience and Product

Before diving into product photography, it’s essential to understand your target audience and the unique features of your products. Conduct thorough market research and customer analysis to identify the key selling points and the emotions you want to evoke with your product images. By having a clear vision of your customer’s preferences and your product’s essence, you can tailor your photography to meet their expectations effectively. Understanding your audience will guide you in choosing the right style, tone, and mood for your images.

Choose the Right Equipment

While you don’t necessarily need the most expensive gear, investing in quality equipment will significantly impact your product image. A high-resolution DSLR or mirrorless camera paired with a versatile lens will provide the sharpness and depth of field required for stunning product shots. Additionally, a sturdy tripod, reflectors, and diffusers are essential for stable shots and controlled lighting conditions. The right equipment not only enhances the technical quality of your images but also offers flexibility and creativity in capturing various product angles.

Optimize Lighting

Proper lighting is perhaps the most crucial aspect of product photography. Avoid harsh shadows and use diffusers or softboxes to create even, soft lighting that highlights the product’s features without distractions. Consider using a combination of natural light and artificial light sources to achieve the desired effect. Experiment with different lighting angles to find the most flattering setup for your product. Controlling lighting can dramatically change the mood and emphasize specific product attributes. Soft lighting is ideal for highlighting delicate details, while dramatic lighting can create a bold and eye-catching effect.

Master Composition Techniques

A well-composed image can make a world of difference in product photography. Use the rule of thirds, leading lines, and framing techniques to guide the viewer’s eye to the main focal point. Pay attention to the product’s alignment and balance within the frame. For multiple products, arrange them thoughtfully to create visually appealing and coherent compositions. Product images should tell a story and engage the viewer, leaving them with a desire to explore more about the product. Composition plays a significant role in conveying your brand’s message and aesthetics.

Highlight Your Product Details

Customers often rely on product images to assess the product’s quality and features. Capture sharp, high-resolution images that showcase every essential detail, whether it’s texture, color, or intricate design elements. Macro lenses can be particularly useful for capturing close-up shots that reveal the product’s finer points. These detailed shots allow customers to have a better understanding of the product, making them feel more confident in their purchasing decisions.

Be Consistent in Branding

Creating a consistent visual brand identity is vital for product photography. Develop a unique style that reflects your brand’s personality and aligns with your target audience’s preferences. Use consistent backgrounds, color schemes, and lighting setups to create a cohesive product portfolio that reinforces your brand message. Consistency in branding not only helps your products stand out in a sea of competitors but also builds brand recognition and loyalty among customers.

Post-Process and Edit Photos

Post-processing can take your product images from good to extraordinary. Use editing software like Adobe Photoshop or Lightroom to adjust exposure, contrast, and color balance. Remove any imperfections and ensure that the product’s color matches its real-life appearance. However, it’s essential to strike a balance and avoid over-editing, as customers should still see a genuine representation of the product. Post-processing allows you to fine-tune your images and enhance their visual appeal, elevating your product photography to a professional level.


There you go with the 7 top techniques for captivating product images in mastering product photography. Mastering product photography requires a combination of technical expertise, artistic flair, and a deep understanding of your products and target audience. By following these eight techniques, you can capture captivating product images that showcase your merchandise in the best possible light, entice customers and build trust with potential customers to choose your products over the competition. Embrace experimentation, continuously learn and refine your approach, and you’ll be well on your way to producing captivating product images that drive sales and make your brand stand out in the competitive market.

Contact Us for Professional Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional.  In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


Research indicates that around 92.5% of photos are taken with smartphones and only 7% with cameras. This explains why you need to take the mobile product photography of your online business seriously. With online shopping, high-quality product photography is more important than ever. It has the power to captivate potential customers and influence their purchasing decisions. With the advancements in mobile device technology, mastering mobile product photography has become accessible to everyone. In this comprehensive guide, we will explore essential tips to help you master mobile product photography. Continue reading to equip yourself with the knowledge to achieve that mastery.

Understand Lighting

Lighting is the cornerstone of photography, and it plays a crucial role in product images. Natural light is often the best choice for product photography as it produces softand even illumination. Position your subject near a window or shoot outdoors during the golden hour (the first and last hours of sunlight) for optimal results. Avoid harsh overhead lighting or direct sunlight, as it can create unwanted shadows and highlights.

Use a Clean Background

A clean and clutter-free background directs the viewer’s attention solely to the product. Choose a plain white background or use a backdrop that complements your product’s aesthetics. Consider using a lightbox or a DIY setup using a white foam board. Eliminating distractions ensures that your product remains the focal point of the image.

Master Composition

Composition refers to the arrangement of elements within the frame. Follow the rule of thirds by dividing your frame into a 3×3 grid and placing your product along the intersecting lines or at the points where the lines intersect. This creates a visually appealing composition. Experiment with different angles, perspectives, and negative space to add depth and interest to your photos.

Style Your Products

Carefully consider the styling of your products to enhance their visual appeal. Clean and polish items before photographing them to ensure they look their best. Experiment with different props, textures, and complementary items to create a visually appealing scene. However, remember that the product should always remain the star of the show and not be overshadowed by the props.

Focus and Depth of Field

Ensure your product is in sharp focus by tapping on the screen of your smartphone to set the focus point. This is particularly important for smaller details or intricate designs. Experiment with the depth of field to create a blurred background (shallow depth of field) or keep everything in focus (deep depth of field). This technique can add a professional touch to your product photos.

Use Editing Apps

While capturing great images is essential, post-processing can take your mobile product photography to the next level. There are several editing apps available for both iOS and Android devices that allow you to adjust brightness, contrast, saturation, and sharpness. Popular apps include Photoshop, Snapseed, and Adobe Lightroom. However, exercise restraint when editing and ensure your final images look natural and true to the product.

Experiment with Angles and Perspectives

Don’t be afraid to experiment with different angles and perspectives to showcase your products creatively. Capture close-up shots to highlight intricate details or textures, or shoot from a bird’s-eye view to present a unique perspective. Varying your angles adds visual interest and helps potential customers get a comprehensive view of the product.

Invest in Accessories

Consider investing in a few inexpensive accessories to elevate your mobile product photography. Tripods or mobile stands help stabilize your device, reducing the risk of blurry images. External lenses, such as macro lenses or wide-angle lenses, can expand your creative possibilities and capture stunning close-ups or expansive product shots.

Consistency and Branding

Consistency in your product photography helps establish brand identity and builds trust with customers. Develop a consistent style, whether it’s through the use of specific props, backgrounds, or lighting techniques. Consistency reinforces your brand image and makes your products instantly recognizable, contributing to a cohesive and professional online presence.

Test and Learn

The key to mastering mobile product photography is practice and continuous learning. Experiment with different techniques, analyze your results and seek inspiration from professional photographers or successful e-commerce brands. Attend workshops, watch tutorials, and join photography communities to enhance your skills and stay updated with the latest trends.

Take Away

Mastering mobile product photography is an invaluable skill for dropshippers, e-commerce business owners, and social media marketers. With the tips and techniques outlined in this comprehensive guide, you can capture stunning product images using just your mobile device. Remember, practice, consistency, and attention to detail are essential for achieving professional-quality results. So, grab your mobile device, experiment, and showcase your products in the best possible light. Invest time and effort into honing your mobile photography skills, and watch your product photos enhance your online business presence.

Contact Us for Your Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional. In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


91% of people prefer using their smartphone cameras to take photos. In the world of dropshipping business, having great product photos is very important. However, you can be wondering how that can be possible without the aid of a multi-thousand-dollar DSLR camera. Understand that smartphones can do unimaginable wonders to creating photos that can generate revenue for your website. Continue reading to discover 8 tips to take great product photos with your smartphone.

Learn What Your Camera Can Do

Take time to know what your phone’s camera is capable of. Analyse the auto mode and look at how it focuses and takes an exposure to light, this is done by touching the screen where you want the focus point to be, but it’s good to check.  Does the smartphone camera have the manual settings? If so, know them. Some cameras allow you to use more manual settings. These will help you to take better photos when you know how to use them.

Use Editing Tools

Another tip to take great product photos is to use photo editing tools or apps. You have easy access to them, whether in the camera smartphone built in editor, or by using more advanced phone apps like Photoshop or Adobe Lightroom. With these apps, you can crop and touch up your photos in seconds.

Avoid Digital Zoom

Digital zoom almost always produces poor results as it reduces the resolution of the photo. Avoiding it is one of the basic photography tips for taking better product photos. However, optical zooms are fine as they don’t affect the quality of the photo and these are becoming more common on smartphones. If you only have a digital zoom, then instead of using it, just move closer to the image maintain the quality.

Use Gridlines to Balance Your Shot

Taking photos with your smartphone require you to turn on the camera’s gridlines. That superimposes a series of lines on your smartphone’s camera screen that are based on the “rule of thirds”. It’s a photographic composition principle that says an image should be broken down into thirds, both horizontally and vertically, so you have nine parts in total. If you place points of interest in these intersections, your photo will be more balanced, and viewers will be able to interact with it more naturally.

Set Your Camera’s Focus

Cameras automatically focus on the foreground of your frame, but not all pictures you take on your phone has an obvious subject. To adjust where you want your camera lens to focus, open the camera app and tap the screen where you want to sharpen the view. If you’re taking a photo of something in motion, it can be difficult for your camera to follow this subject and refocus as needed. Tap the screen to correct your phone camera’s focus just before snapping the picture to ensure the moving subject has as much focus as possible.

Use Natural Light

Flash most times make a photo look overexposed, negatively altering colors and making human subjects look washed out. Take advantage of natural light sources you can find. This gives you a chance to play with shadows, or create a silhouette with other ambient sources of light. Once you’ve taken a photo, play with the “Exposure” tool in your favorite photo editing app to see if you can make the photo slightly brighter, without making it too grainy.

 Consider Buying a Tripod

Truly, smartphones make it easy to snap photos on the go, there’s never been an easy way to ensure the shot stays level and balanced when you shoot. Mobile tripods allow you to mount your smartphone for quick hands-free shots. Most mobile tripods are barely bigger than your smartphone and can bend to any angle. This will ultimately help you to take better photos.

Take Different Perspectives

Taking photos with your smartphone makes it possible to take as many photos as you want. Also, taking photos from a unique, unexpected angle can make them more memorable. It creates an illusion of depth or height with the subjects. It also makes the image stand out, since most mobile photos are taken either straight -on or from a bird’s eye view. Once you’ve taken a set of burst photos, you can then select the best shots.


The photos on your website are worth more than just words and a great one will make you to stand out from your competitors. Note that there are a handful of tips to take great product photos with your smartphone but the insightful tips discussed here are enough to take you to the next level. The best tip of all is to practice. Work out what you are doing right and wrong. Keep on improving and you’ll see your business soaring high.

Need Professional Product Photography Services? Call Us Today!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional. We offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


Research shows that if an online business site loads slower than expected, visitors are less likely to make a purchase. The sole culprits of a slow website are large, under-optimized images. While the image quality is important for creating great product photography, image optimization is key to reducing site load times, enhancing your brand, attracting shoppers, and building a successful business. Continue reading to know some vital product image optimization tips for your online business.

Use Concise and Direct Product Image Names

It’s easy to keep the default file names your camera assigns when uploading product image. However, when it comes to image optimization, use relevant keywords to help your webpage rank on search engines. Creating descriptive, keyword-rich file names is important for image optimization.

Optimize Your Alt Attributes

Alt attributes are the text alternative to images when a browser can’t render them properly. They’re used for web accessibility. Even when the image is rendered, if you hover over it, you’ll see the alt attribute text. The alt attribute adds SEO value to your website. Adding appropriate alt attributes that include relevant keywords to the product image on your website will help you rank better in the search engines.

Choose Your Product Image Dimensions And Angles Wisely

Show multiple angles of your product. However, be careful when dealing with large images. Don’t place the largest image on your webpage. You can easily shrink the dimensions via the source code. This will increase your page load time. Instead, use a smaller image on that page and offer visitors the option to view a larger one in a pop-up or on a separate page.

Resize Your Product Images

50% of consumers won’t wait three seconds for a dropshipping site to load. When a customer arrives on your site, it takes a while to load everything, depending on how large your files are. The larger your file sizes are, the longer it takes your webpage to load. If you can decrease the size of the product image files on your webpage and increase page load speed, fewer people who visit your site will click away.

Choose The Right Image Format

There’re three common file types used to post images to the web: JPEG, GIF, and PNG. Mostly, JPEGs are the best image format. They provide the best image quality for the smallest file size. Never use GIFs for large product image. The file size will be too large and there is no good way to reduce it. Use GIFs for thumbnails and decorative images only.

Optimize Your Thumbnails

Many websites will use thumbnail images, especially on category pages. They quickly showcase products. Thumbnails are great, but if you aren’t careful, they’ll increase your page load speeds. Thumbnails are usually presented at vital points during the shopping process. If they’re preventing your category pages from loading quickly, you could lose a potential customer. So, ensure to make your thumbnail file sizes as small as possible.

Ensure Images Are Mobile-Friendly

If you’ve used the correct file type and compressed your images, they should be pretty mobile-friendly. However, sometimes things don’t always display the way we expect. More than half of all internet traffic comes from a mobile device, so you want to ensure product image don’t mess up the mobile experience. For that reason, I recommend viewing your site from several different mobile devices like tablets, iPhones, and Android devices to ensure images look their best.

Use Image Sitemaps

If your site uses Javascript galleries, and image pop-ups to improve the overall shopping experience. Image sitemaps will get your images noticed by Google, which may help your website rank higher on SERPs. Additionally, you can use sitemaps to give Google more information about the images on your site, which can help Google find more of your images.

Beware Of Decorative Images

Anything non-product related can probably be considered a decorative product image. Although they add a lot of aesthetic appeal to a webpage, they can result in large combined file sizes and slow load times. Therefore, make these images PNG-8 or GIFs. You can create beautiful images that are only a few hundred bytes in size.

Test Your Images

Test the number of product images you have per page.  Test what angles your customers prefer.  And test how many product listings you should have on category pages. All these will help you to optimize your product image well and figure out what brings more customers.


There you go with some product image optimization tips for your online business. While product image optimization might feel like another step in a never-ending quest to improve SEO, it can have a huge impact on your business. The ultimate goal of optimizing your images is to increase your bottom line. Before uploading any image on your website, keep these tips at the back of your mind and you’ll see your business get noticed by potential customers.

Do You Need Experts To Help With Your Product Photography?

At Fulfillman, we specialize in providing excellent Product Photography. We are experts in Hero Shots, Ghost Mannequin Photography, and Jewelry Product Photography. Our services are well-detailed and highly professional. We offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. We guarantee you get quality and excellent services that gives 100% client satisfaction.


Great product photography is very important, especially in the world of dropshipping. It increases the perceived value of your products and makes your business appear more trustworthy. Fortunately, you don’t need a multi-thousand-dollar DSLR camera or an expensive product photographer to reap these benefits. That’s why a list of tools has been compiled here to help you achieve the best of the best in terms of creating amazing product images. Continue reading to know the tools needed in product photography to take your dropshipping images to the next level.

Adobe Lightroom and Photoshop

Firstly, let’s talk about photo editing. Editing your images is hands down the fastest way to improve your product images. With a few adjustments to the color and exposure of your product’s image, you can completely transform the look. There is a lot of photo editing software on the market, but the common industry standard is Adobe Lightroom & Photoshop. If you’re serious about taking your dropshipping images to the next level, these editing programs are the perfect tools to hit the ground running.

A Professional Camera Bag

You may be wondering why having a capable camera bag makes a difference to improve your photography, but it makes a huge impact. If your bag is uncomfortable to carry or makes it difficult to access your gear, it can ruin a shoot. The more comfortable you feel carrying the gear the better you’ll be able to perform. A lot of new dropshippers will cheap out on their camera bag at first. The result is a messy organization system, poor build quality, lack of comfort, and support for your back. Invest in a good camera bag to avoid the aches and pains you’ll feel after a long day of shooting. It may sound funny but you’ll thank yourself for it.

A Tripod for Product Photography

In the most fundamental sense, a tripod is used to stabilize a camera. Some photographers think that tripods aren’t that useful for their style of work. The truth is, a tripod has a wide range of uses for product photography. That’s what makes it one of the best tools for dropshippers to own. Tripods aren’t so expensive and they’ll last you for many years to come. You’ll be shocked at how many ways you can use a tripod to step up your product photos. They offer a lot more benefits besides just holding your camera still.

Light Stands

Similar to the tripod for your camera, light stands to act as extra sets of hands to hold light sources steady. This gives you complete control over the lighting in a studio setting, as well as some input on lighting if you’re shooting outdoors. There is a wide range of options for light stands. You’ll find a variety of heights, weights, sizes, durability, and mounting options. Consider accessories for your light stands as well, like a carrying case or strap, sandbags and weights, wheelsets, and mounting bases.

Remote Trigger

Using a remote trigger in your product’s photography will minimize camera shake and motion blur in photos. This is important for white background shots that need to be super crisp and clear, down to the last pixel. This tool is an option for photographers of all skill levels.

SSD External Hard Drive

Solid-state drives (SSD) are the most reliable and fastest types of external hard drives for dropshippers involved in product photography. This type of drive does not have moving parts like spinning disks commonly found in regular external hard drives. With no moving parts, they are more robust and don’t damage as easily. This makes SSD drives the perfect tool to take with you on the road. You don’t have to worry about it getting bumped around too much and corrupting the saved files inside. If you want to have peace of mind that your data is safe always, an SSD drive is the way to go. It’s another one of the best tools to own for your product photography.

Lens Cleaning Kit

No matter what you do, your lens will get dirty. It’s not a big deal to get dust or smudges on your lens, but it’s important to clean it. Ultimately, anything that gets on the lens can show up in your product photography. Whether it appears as a blurry spot or a speck in your image, it’ll be noticeable. Therefore, it’s important to keep some lens cleaning supplies.

Computer or Laptop

Furthermore, in product photography, a computer or laptop is necessary for file management; this includes storing, viewing, culling, editing, and distributing your product images. Because high-quality product images contain so much data, they often result in large file sizes. Ensure you get the one with a lot of memory storage or plan to invest in an external hard drive as stated before. Cloud storage options, both paid and free, are likewise available. It’s a good idea to keep files backed up in a sec

Final Thoughts

There you go with the tools to take your dropshipping images to the next level. They say a picture is worth a thousand words. When it comes to dropshipping, the images you use on your website are worth more than just words. Good product photography will make you stand out on search engines and from your competitors. Ultimately as a dropshipper, use these tools to improve your dropshipping product images for the overall success of your business.

Contact Us for Professional Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional.  In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


A picture is worth a thousand words. Several customers often base their purchase decisions on your product image. Over a fifth of returns are due to complaints that the product was different from the picture. Customers reasonably expect that they get what they see.

You might think that your job as a product photography expert is as easy as pointing your camera at the item and sending the images, but the reality is a little different. When taking product photography of your goods, you’ll make several mistakes.

However, knowing how to avoid them or how to fix them when you encounter them is the smartest thing you could do for yourself. Continue reading to discover 7 of the most common mistakes that affect product photography and how to fix them.

Ignoring both Natural and Artificial Lighting for Product Photography

Lighting is very essential in photography. You can’t have a picture without it. While many photographers are good at factoring in natural lighting, they sometimes forget that artificial lighting can dramatically impact how images look.

Before taking photos of the product, think of the conditions you want to shoot in. Is the item going to be used inside or outside? After answering these questions, you can consider additional lighting props you might need. Ring lights are popular among photographers. You can also use neon lights.

Having Blurry Images in Product Photography

Nothing screams amateur like a blurry image. This is caused by either the camera’s moving or it’s out of focus. This something you simply can’t fix in a post. Many professional product photographers use a tripod because even the slightest movement can blur the image. This prevents any movement.

Another cause for blurring is if the lens is out of focus, and that’s something that can be fixed. Just devote a little time and effort to ensure your adjustments are spot on. So, make sure you pick what parts you wish to highlight.

Focusing On Composition and Ignoring Colors

With lighting as an exception, the composition is the most vital aspect that makes a good photo. Think of how to make a product look interesting, factoring in theory like the rule of thirds. However, many photographers disregard the importance of colors.

Before you photograph the product, study the colors you’ll shoot and think of how they can harmoniously work together. Adobe Color is a helpful tool for showing which shades do and do not cooperate

Overcrowding The Photos

Overcrowding photos is a problem that many product photographers often do. Adding too many things into your picture takes the viewer’s eyes away from what they’re supposed to look for and dilutes the message you intended to communicate.

When you take photos of products, you should ask what you don’t want in the image before determining what to do. Ideally, you should have one focal point, two at most. Keeping your images simple will allow you to share the message you’re trying to convey much easier and faster.

Ignoring the Product’s Most Impressive Features

Getting acquainted with the main subject will make your job easier when jumping into any photography genre. Before capturing, take time to learn more about the item and its most remarkable features.

Think about what makes the product stand out from its competitors. Does it have cool buttons? Or probably it’s made out of unique material. Capture a range of shots and highlight what makes the product interesting. That way, your pictures will stand out, and you’ll have an easier time marketing your images.

Not Considering Where The Photos Will Be Used

These days, many companies need to have an online presence across multiple platforms. In addition to their websites, business owners market themselves through display ads and a wide range of social media channels. Each marketing channel you use will require different image styles and dimensions.

Before shooting the product, ask your client where they want to use the images. At least, deliver images that will suit those channels. If you want to go beyond that, shoot some extras that they can use on all channels in the future.

Your Products Aren’t Photo Ready

You must have seen how much goes into a single product shoot. Therefore, it isn’t surprising how some details can be simply overlooked.  One of the most common mistakes you’ll find in product photography is neglecting the product itself.

Take time to wipe down dust or fingerprints. Double-check if the product or its packaging has any damage like dents or scratches. Capturing even the slightest imperfection will put your product in a bad light and turn off any potential buyers.


Humans are visual creatures. When they shop, their eyes lead their purchase decisions, so first impressions count. The images on your website should be an accurate and attractive representation of your products. However, along the line, you could make some mistakes as regards product photography.

Luckily for you, this article has done justice to let you know ways to fix them. By focusing on these photography fundamentals, you’ll be positioning your store in the best light and providing the best online shopping experience possible.

Contact Us for Your Quality Product Photography!

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional.

In addition, we offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


When it comes to selling your products on your dropshipping store, the way your products look matters far more than you think. 75% of online shoppers rely on product photos before deciding on a potential purchase. This is why product photography is important for the success of your dropshipping business.

Do you know that people form their first impression within a mere 50 milliseconds? That’s quite a little time to grab the attention of your potential customers. This means you have to make every second or every millisecond count. You can only do this with amazing photos of your products.

In dropshipping business, great product photographs have the power of converting visitors to buyers. This will ultimately boost your conversions. Continue reading to discover some amazing product photography ideas to help you increase sales in your dropshipping business.

Take a Product Detail or Texture Shot

According to Forbes, 88% of shoppers characterize detailed product content as being extremely important to their purchasing decisions. Brands do this because it works. It gives a truthful look at what customers can expect in your packaging before purchasing. Around 23% of product returns are a result of inaccurate depictions of the product. When doing texture or detailed product shots, let them be realistic and eye-catching. It’s about showing the features of the product and displaying them as pleasing as possible.

Create A Scene

EMarketer found that 83% of online buyers consider photos the most influential factor in making any purchase. When you create a scene, you allow customers to see your products in action. Instead of wondering what it’s like to own an item or product, you share the experience with them. This idea applies to the saying: “Don’t sell the mattress, sell a good night’s sleep.” The environment of your product photo can help customers to imagine themselves using it, which is also going to help you sell more.

Manipulate Your Photos

Photo manipulation is a technique you’ll need more than just a camera to pull off. To manipulate your photos, you’ll need to make use of editing software like Photoshop or Adobe Illustrator. However, this software isn’t as simple as ‘Download and Go’, so you may need to look for some online tutorials on YouTube. Better yet, you could hire a photo editor to help you. Photo manipulation is super useful if you want to get your product’s core offering across cleverly and memorably. That way, you’ll increase your sales.

Show All Product Variations

When customers buy online, they want to look at as many photos as possible. The confidence that your customers develop through this will convince them, that they’re going to be happy with their purchase. As such, it helps, to show all product variations from different angles in your product photos. Never rely on your customers to simply imagine what your product looks like. If your competitors are not using this idea, then this will help you get ahead and sell more.

Show People

Customers love to see other people in advertisements and product photos. Research by Toluna says that more than half of people connect more with media that features real people. An even higher percentage, 62.3%, agreed that a brand featuring ordinary, real people will more likely understand its customers. When you feature people in your product photographs, it speaks to your ideal customers. They can recognize themselves in the photograph, and imagine themselves using or wearing your product.

Use Props

Adding props to your product photos will help to add creativity to the final look. These props could be flowers, objects, trees, or fabric. These props will enhance the visual experience and ensure that your work stands out no matter where they’re placed. And that will increase your sales.

Show Your Personality

Taking photos of your products is not only an opportunity to showcase to your customers, but it’s also a chance to get your personality across. When customers identify you with the personality of your brand, it strengthens your relationship and can encourage a sense of loyalty in them. And because of the trust they’ve built in you, you’ll be on your way to making more sales year in, year out.

Take Shots Of Your Product In Use

Another great product photography idea you can use is to take shots of your products in use. This could be content created by a model or social media influencers. This idea is especially great for products that your customers will need to use actively.

Bonus Tip: If you want to take great product photos, then you should invest in a decent photography setup. This includes finding the right good camera, a tripod, and some artificial lighting if you want to be professional.


In the dropshipping world, the product photography is one of, if not the only way that you can use it to visually grab the attention of your potential customers. Now, even smartphone cameras can take amazing photos. If you want to increase your sales, you have to stand out. Think outside of the box. Adopt the 8 product photography ideas that have been discussed above. Then you’ll be one of the lucky ones who make great sales in dropshipping.

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional. We offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.