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For every business, whether established or a start-up, the building of its customer base is paramount for its growth. One way to build up a base of loyal customers and increase sales is to improve the experience of your customers. This is one thing that fulfillment centers will help you achieve. Utilizing the assistance of fulfillment centers is an efficient business strategy that a business can employ to form a wonderful relationship with its customers and stoke its growth.

There are varieties of ways that fulfillment centers can help you enhance customer experience, build a loyal customer base, boost sales and grow your brand. They include:

Deal with Market Fluctuations

The market is volatile and no business is invulnerable from experiencing its fluctuations. It can happen as time goes on at any particular time of the year. Fulfillment centers are well equipped to assist businesses, especially startups, in dealing with the drastic changes in the market. Most business organizations are not informed on how to handle the unexpected changes in the market leading them to run on fumes. This affects their capacity to meet up with demand and supply.

Fulfillment centers help businesses to take precautionary measures for any eventuality in the market. They ensure the sales is increased or maintained or that the customer experience of your customers is not disturbed during the market fluctuations.

Improve Customer Satisfaction

Shipping wrong packages to a customer and making late deliveries are all part of the issues that deteriorate customer experience. These problems could arise from the inability of a company to handle the influx of orders. Giving access to a third-party expert to deliver packages to your customers aids you to avoid any hiccup in the process. Fulfillment centers do take a great time and care to ensure that nothing goes wrong in your supply chain. This, in turn, helps you build a satisfied and loyal customer base.

Allocates More Time to Your Business

Businesses need time to carry out their marketing campaign, engage with the customers, and ensuring that orders are fulfilled. Especially when it is a small or Startup Company, handling all these can prove too difficult most times without the efficiency and effectiveness of one of them becoming affected.

Outsourcing the order delivery aspect to a fulfillment center ensures that enough time is freed up for you to attend to other areas of your business. You will be guaranteed that your customers’ needs are met while you are not at it.

Take Care of Inventory

There is a lot of work in creating an inventory for a business. So much time and resources go into equipping the inventory with the right items, shipping out the right item and replacing an item returned by a customer. Setting up and managing an inventory by a small business may be a burden.

Fulfillment centers are known to have an inventory containing all the items you are offering and ensure that the items are up-to-date. They manage your inventory take care of the packaging and shipping, getting the load off your back, while you operate other areas of your business.

Saves Operating Costs

Fulfillment centers help you to decrease your company’s expenditure, saving up capital that you can be channeled into other areas of the business to encourage its growth. The capital freed up could be used to add more items to your inventory, run advertisement campaigns that ensure your customer base is built and the business is developed.

Saves Time

The supply chain could be suffering when you have do not have enough time devoted to it. This does not help in improving the customer experience, as their need will be poorly catered for. You can outsource the distribution to a third-party entity while you focus on running other logistics of your business. This way, you are ensuring that an efficient supply chain is maintained.

Reach Bigger Audience

A fulfillment center serves as a bridge between a business and its customers. Your customers can be at any part of the world. When you receive an order from them, a fulfillment center has the appropriate machinery in place to ensure that you reach out to them. You can go into new markets, reach out to a broader audience, grow your customer base and improve your business through a fulfillment center.

Enhance Customer Relationship

A better customer relationship is pivotal for any business that wants to boost sales and grow. When customers are satisfied with your service, they are likely to stick with you. This loyal customer will continuously purchase from you. They also will help in broadcasting your brand to new customers. A fulfillment center ensures that you form a great customer relationship with your customers to take your business to greater heights.

Impressive Turnarounds

Fulfillment centers ensure that there is a fast turnaround between when a customer orders for a product and when it is delivered. Having less time between when the product is ordered and when the customer gets them at their doorstep is one way to make them become satisfied with your services. In the long run, it makes you have a spike in sales and see your company reach great heights.

There you have it! Fulfillment centers enable you to run your business efficiently while you reach the height that you are aiming for.  Use the services of a fulfillment center today that suits the needs of your company.

Contact us today at Fulfillman if you need a reputable fulfillment services company for your ecommerce business. We are a leading provider of various services including Warehouse fulfillment, Drop Shipping, Third Party Logistics, Crowdfunding Fulfillment, China sourcing, and so forth. Our trusted experts will be available to speak with you and discuss your needs. We will provide suitable answers to your questions and concerns. With us, you are guaranteed to get quality and excellent services that give complete client satisfactoin.


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The supply chain of e-commerce businesses is a significant factor in determining their  success. According to the Supply Chain Council, successful order fulfillment can be described as “the percentage of orders meeting delivery performance with complete and accurate documentation and no delivery damage.” Orders are increasingly becoming more arduous and challenging to manage given the increasing growth of the business from multi-channels and market challenges.

A disorganized order fulfillment system can lead to delay in order delivery to the customer. This eventually leads to poor customer experience. E-Commerce that has such delivery system leaves its customers in frustration and the business suffers in return. This indicate how important it is for order fulfillment to be successful.

To have a flourishing e-commerce business means to have a successful order fulfillment towards your customers. Here are tips on how you can manage your supply chain effectively and make your order fulfillment more successful.

Establish a Working Demand Management System

Creating a good demand management system is vital to accomplish a successful order. The purpose of a demand management system is to equip the business with the ability to handle unprecedented demand rise and gives a forecast of demand from customers. Multi-channels through which customers make purchases are monitored. Data are captured and analyzed to equip the business of real-time information regarding the flow of demand in the supply chain. Data captured using this system is accurate and helps forestall any challenge in the future. This also gives room to maximize profit and growth of the business.

Do Not Back Out On Promises to Customers

Not being able to live up to expectations can have a devastating effect on your business. Customers typically want to earn every value of their money. You can ensure that you have your customers’ trust and loyalty by ensuring that the stocks in your inventory levels match the specifications. Also, ensure that there are stocks that match the customers’ needs available at all time in the inventory. To effectively, ensure that your customers are satisfied, use Available to Promise (ATP) inventory. This method guarantees that a particular stock is always available.

During delivery, ensure that the shipping notification is working effectively. Regardless of the specified time for the arrival of the product customers naturally want to keep tabs on its movement. When customers are not notified they are likely to fidget, make incessant calls to the customer care and this amount to a loss of money and time. What with such experience they are likely not deal with such e-commerce platform again.

Understand the Challenges

Customers have an ever-changing taste and options to select regarding how they shop and receive orders. Retailers that have a complex e-commerce system are likely to offer their customers unsatisfied user experience. The whole e-commerce fulfillment should take minimal time and swift as possible to accomplish. Retailers should design their e-commerce system to enhance user experience and making shopping and order receiving hugely convenient.

Build Communication

Communication with customers is essential for the flourishing of an e-commerce business. During the delivery of an order to a customer, it is important to keep them abreast with its progress. When there is no communication customers are likely to get worried, which affects their confidence in the e-commerce service. Communication reassures them of a good supply chain and boosts their confidence.

Use A Working Distributed Order Management System

A distributed order management system gives an e-commerce business a competitive edge over its competitors. This management system utilizes a central approach to managing the real-time inventory of retailers. After a customer orders a product, the retailer should be able to locate the product. The inventory becomes organized to ensure that there are delivery or shipping delays.

Flexibility is introduced as customers can buy products and return them when and however means. E-commerce businesses that have the DOM are not going to leave their customers with a poor customer’s experience.

Make Customer Service Available

There will cases of late delivery of purchased products, missing products during delivery or damaged goods. The only recourse customers normally take when they experience any of these is the call the customer service. E-Commerce, where there is no customer service to respond swiftly to customers’ inquiries, may not last long. Having customer service representatives on ground addresses order fulfillment issues and enhances the relationship with customers.

Lost or Damaged Goods Replacement

At some point in an e-commerce business, goods in the inventory are bound to be lost or damaged. Replacing the damaged or lost products should be done regardless of its cost. Better still; each item in the inventory should have a purchase shipping insurance to cushion any loss. Damaged products returned by customers should be replaced without any charge. This should be done to avoid having a horde of irate and unsatisfied customers at hand.

Delivery Costs

Shipping costs by retailers are usually determined to utilize two criteria; by price and weight of the product. E-commerce retailers should ensure that customers are enlightened on how the shipping price is determined. In addition, e-commerce businesses should make an effort to keep shipping costs as reasonable as possible.

There you have it! Above are some top secretes to successful order fulfillment. A successful order fulfillment system is key to retaining customers and boosting e-commerce growth. Given the increase of channels through which customers make orders, it has posed challenges to e-commerce businesses. Building communication with customers, keeping your promise, creating an order management system all ensure that at the end of the day, e-commerce business has a successful order fulfillment system.

Do you need a reputable order fulfillment services company for your ecommerce business? Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.