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Selling on eBay can be a very lucrative business or addition to your e-commerce store. Not only is the site one of the most used in the world, it also allows you to do a number of things to help build your online brand. So if you’re ready to take your e-commerce business to the next level, here are some eBay selling tips to start using to increase sales and increase traffic:

Research before listing items
Before you start listing anything, it’s a good idea that you do a bit of research on the item so that you know how much to charge for it and how any competitors are marketing it. This will allow you to list it at a more competitive price or present it in a more desirable way.

Be honest about the item
If the item has any defects or isn’t in the best condition, be upfront about it in the description. Show them in the photos, too, so that potential buyers can decide whether they still want it or not. This will help you get more positive feedback and gain trust from new customers.

Bundle products
eBay allows sellers to bundle their offerings, which is great if you’re trying to sell a bunch of similar things. This will help you boost sales and make more money.

Be descriptive
Try to provide as much detail as you can when creating your descriptions. If that item has an interesting story or background, let your customers know, which might entice them to purchase it.

Send it out with pride
Really go out of your way to send out purchased items as nicely as possible. Wrap them up with tissue paper and include a Thank You note for the purchase. The seller will appreciate the extra gesture and will be more willing to come back and purchase from you again.

Customize your page
Really go all out when customizing your seller’s page so that it stands out to buyers. Add your store’s brand, logo, colors and anything else that makes your storefront unique.


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The internet as a whole as really changed the way we learn and it has been a resource. In the past people have to scroll through long pages of books in search of knowledge; but these days reverse the case as there are pictures, videos, and host of exciting graphics online that can keep our attention focus and give good knowledge. Also, if you are new to TED talks, it can be overwhelming to choose from the millions of series – so how do you start from the best one? We have decided to highlight some of the best TED talks we believe will help you become a better entrepreneur; read on:

1. Dan Ariely: Are we in Control of our own Decisions?

This is a talk by Dan Ariely and this series he explains how humans are built to make a mistake once in a while, no matter how we try to be perfect. Do you wonder why you end up buying bigger TV than you need or why you withdraw more than enough cash from the ATMachine? Our thought is easy to predict and manipulate, and you will begin to make better decisions when you found out how your decisions are nearly inevitable. This information is beneficial for everyone especially entrepreneurs – because noticing bad decisions before they happen can have a significant impact on your road to success.

2. Alan Siegel: Let’s Simplify Legal Jargon!

Legal decision has sent back many entrepreneurs back to their starting point, and this is why it is essential that you understand the legal system and be comfortable accessing it. The only way for you to achieve this is to break down the entry barrier: the jargon firstly. Many legal terms scare people, (which should not be), yet in reality shouldn’t be intimidating. Alan Siegel’s TED talk is a start.

3. Richard St. John: 8 Secrets of Success

You must have for once ask yourself if successful have two heads or they have a secret – well the simple answer is NO (in most cases). Richard St. John shares information on about 500 extraordinarily successful people in this talk. He questions on how they become successful and their responses eight traits that all of them had.

4. Seth Godin: How to Get Your Ideas to Spread

According to Seth Godin “being “good” at what you do is likely the worst path to success.” “It’s the bold, the bizarre and the downright crazy ideas that flourish into something remarkable.” He also continues that its not the idea that is vital as you can get your idea to spread.

5. Simon Sinek: How Great Leaders Inspire Action

Simon explains in this talk how great leaders lead by action and inspire cooperation, trust, and change among the ones around them. He said, “once you’ve inspired those around you, that is when you’ll start to see real success.”

The bottom line is that Ted talks are a great way to stay up to date on current issues that many of today’s businessmen and entrepreneurs face.


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It’s a no-brainer that almost 70% of internet users have a Facebook account and if you are into online marketing this is just a plus for you. Through social networking site like facebook you have access to information of people with similar wants and needs and in a particular age group or, allowing you to identify who will be your audience.

1. Have a goal in mind

For you to be able to run a successful Facebook ads campaign, you need first to ask yourself what exactly you want your ads to do? Do, you need to gain more followers, sales, engagements or traffic? Well, whatever your aim or goal might be facebook has a marketing objective for you!

2. Target your audience

Facebook has about 1.28 billion daily users and this is all potential customers for your business. Whatever your goal and target might be they are on facebook waiting for you! That being said, you cant reach this user or convert them into your customers if you don’t run Facebook ads. Just as we stated earlier your facebook ads need to generate sales.

 

 

  1. Use Eye-catching images

A saying goes that “a picture is worth a thousand words”. Your potential client might just skip right your post on their timeline when you don’t use a catchy image to draw their attention. You need to use high quality images for you to prevent losing valuable customers. Also, make sure that your ads have less text so facebook wont show it to fewer people. The best type of image you can use are the ones that is related to your business as well as your audience.

  1. Know what to say and what not to

Now that you know the right images for your ads, what about your sales letter? The most successful Facebook ads that includes the following: an attention grabber, a phrase or sentence to add value, and a call to action. The attention grabber is very important because this will generate interest for your ads and if it does not spark the reader interest, they might scroll right by it.

  1. Don’t make it look like an ad

The candid fact is that people don’t like being advertised to and many studies have people tend to ignore whatever they perceive as an attempt to persuade them. So, if you want a successful Facebook ads campaign make sure it does not sound like ads. The goal is to make users understand that it benefits them to click on your ad rather than just telling them to. You have to make them understand why it’s beneficial for them to follow your call to action.

 

Above all, understand that Facebook ads are only part of the advertising path to success. While they can help to generate more sales and increase interest, you do need to understand that it will take more than a few days of advertising to be effective.


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Magento has come a long way since 2007 (the year of its initial release). Magento has grown over the years, to be one of the most popular e-commerce platforms today. Presently magneto is powering over 250,000 online stores. Magento has proven to be one of the best eCommerce Shopping Cart, and there are quite a few reasons for such. For starters, Magento is an open source platform, and it offered users a free, downloadable version called Magento Open Source and was previously known as – Magento Community.

Magento is an open source e-commerce platform that allows a business to set up a website selling product to customers online and also giving the owner the owner the opportunity for 100% managing ability of the platform.

Features

Magento has some fantastic features and we will be listing some of them below. Great features are included in the free community edition such as:

• Wishlists
• Compare products
• Multi-store/mall feature
• Good SEO performance
• Email lists
• Bundle/Grouped/Digital products and many more
• Layered/Filter navigation
• CMS system for static pages
• Advanced searching multiple languages
• Product reviews
• Refer products to friends
• Track order and various currencies
And much more…

Magento comes in three different editions known as:

• Community
• Professional
• Enterprise

Magento is not for selling purposes only it is developed in a way that it can raise a website ranking in search engines along with the vast e-commerce features. Magento is loaded with multiple features provides an exciting shopping experience. Magento is the most power-packed open source shopping cart software out there, and it comes with great 3rd party services like Google Base, Google checks out, Google Analytics, Google website optimizer and many other payment processing services. Magento professionals customize the magneto framework to suit diverse business requirements.

Why should you choose Magento?

• There are many reasons why you should, and some of them include:
• Manage your entire multiple websites from one single administration panel of the magneto.
• Magento gives you the freedom of uploading high-resolution images on your website.
• When compared to other source e-commerce applications Magento installation is easy due to its layouts, add-ons, etc.
• Your customer can quickly turn into a regular customer because they will be able to view the entire order status and information.
• Magento also put in place different marketing and promotion tools that can help you to get a higher return on investment.
• Magento also brings your website to the mobile platform, which is a profitable option as customers can view a mobile-optimized version of the website.
• It thoroughly searches engine optimized.
• Magento has a user-friendly Navigation for Better Customer Experiences.

Magento’s eCommerce Shopping Cart has a variety of products and features so that all online businesses can utilize the software in a fashion that caters to unique online needs and expectations. Best of all, you will never feel trapped or limited by software specifications again!