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For every business, whether established or a start-up, the building of its customer base is paramount for its growth. One way to build up a base of loyal customers and increase sales is to improve the experience of your customers. This is one thing that fulfillment centers will help you achieve. Utilizing the assistance of fulfillment centers is an efficient business strategy that a business can employ to form a wonderful relationship with its customers and stoke its growth.

There are varieties of ways that fulfillment centers can help you enhance customer experience, build a loyal customer base, boost sales and grow your brand. They include:

Deal with Market Fluctuations

The market is volatile and no business is invulnerable from experiencing its fluctuations. It can happen as time goes on at any particular time of the year. Fulfillment centers are well equipped to assist businesses, especially startups, in dealing with the drastic changes in the market. Most business organizations are not informed on how to handle the unexpected changes in the market leading them to run on fumes. This affects their capacity to meet up with demand and supply.

Fulfillment centers help businesses to take precautionary measures for any eventuality in the market. They ensure the sales is increased or maintained or that the customer experience of your customers is not disturbed during the market fluctuations.

Improve Customer Satisfaction

Shipping wrong packages to a customer and making late deliveries are all part of the issues that deteriorate customer experience. These problems could arise from the inability of a company to handle the influx of orders. Giving access to a third-party expert to deliver packages to your customers aids you to avoid any hiccup in the process. Fulfillment centers do take a great time and care to ensure that nothing goes wrong in your supply chain. This, in turn, helps you build a satisfied and loyal customer base.

Allocates More Time to Your Business

Businesses need time to carry out their marketing campaign, engage with the customers, and ensuring that orders are fulfilled. Especially when it is a small or Startup Company, handling all these can prove too difficult most times without the efficiency and effectiveness of one of them becoming affected.

Outsourcing the order delivery aspect to a fulfillment center ensures that enough time is freed up for you to attend to other areas of your business. You will be guaranteed that your customers’ needs are met while you are not at it.

Take Care of Inventory

There is a lot of work in creating an inventory for a business. So much time and resources go into equipping the inventory with the right items, shipping out the right item and replacing an item returned by a customer. Setting up and managing an inventory by a small business may be a burden.

Fulfillment centers are known to have an inventory containing all the items you are offering and ensure that the items are up-to-date. They manage your inventory take care of the packaging and shipping, getting the load off your back, while you operate other areas of your business.

Saves Operating Costs

Fulfillment centers help you to decrease your company’s expenditure, saving up capital that you can be channeled into other areas of the business to encourage its growth. The capital freed up could be used to add more items to your inventory, run advertisement campaigns that ensure your customer base is built and the business is developed.

Saves Time

The supply chain could be suffering when you have do not have enough time devoted to it. This does not help in improving the customer experience, as their need will be poorly catered for. You can outsource the distribution to a third-party entity while you focus on running other logistics of your business. This way, you are ensuring that an efficient supply chain is maintained.

Reach Bigger Audience

A fulfillment center serves as a bridge between a business and its customers. Your customers can be at any part of the world. When you receive an order from them, a fulfillment center has the appropriate machinery in place to ensure that you reach out to them. You can go into new markets, reach out to a broader audience, grow your customer base and improve your business through a fulfillment center.

Enhance Customer Relationship

A better customer relationship is pivotal for any business that wants to boost sales and grow. When customers are satisfied with your service, they are likely to stick with you. This loyal customer will continuously purchase from you. They also will help in broadcasting your brand to new customers. A fulfillment center ensures that you form a great customer relationship with your customers to take your business to greater heights.

Impressive Turnarounds

Fulfillment centers ensure that there is a fast turnaround between when a customer orders for a product and when it is delivered. Having less time between when the product is ordered and when the customer gets them at their doorstep is one way to make them become satisfied with your services. In the long run, it makes you have a spike in sales and see your company reach great heights.

There you have it! Fulfillment centers enable you to run your business efficiently while you reach the height that you are aiming for.  Use the services of a fulfillment center today that suits the needs of your company.

Contact us today at Fulfillman if you need a reputable fulfillment services company for your ecommerce business. We are a leading provider of various services including Warehouse fulfillment, Drop Shipping, Third Party Logistics, Crowdfunding Fulfillment, China sourcing, and so forth. Our trusted experts will be available to speak with you and discuss your needs. We will provide suitable answers to your questions and concerns. With us, you are guaranteed to get quality and excellent services that give complete client satisfactoin.


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To run a successful ecommerce business, you have to get things right on the front-end as well as the back-end of your business operation. Many new retailers on the ecommerce space focus their attentions on giving the customers great shopping experience. They ensure that their sites look great and easy to navigate. They also take extra steps to ensure that customers find what they want quickly, pay for them as quickly as possible and get all the help they need. While this is very important, it is only one aspect of what makes buyers happy. The joy of any buyer will only be complete when the product is delivered how and where they want it. That is where fulfillment services companies come in.

Unless you are a supply chain and logistic expert like Amazon (unlikely), you may need the services of a fulfillment company to handle the delivery aspect of your business. Micromanaging may be viable at the early stage of your business but once you start getting more orders, it will be necessary to engage a fulfillment provider. Finding the best company to handle this aspect of your business can be hard. To help you achieve that, we will briefly discuss some helpful tips:

Look For Certified Companies

It is always better to work with companies that are certified by some relevant bodies for the services they provide. In the case of fulfillment services companies, the bodies that may certify a company include American Purchasing Society, the International Warehouse Logistics Association (IWLA), and the Warehousing Education and Research Council (WERC). A company that is certified by any of these organizations can be trusted to perform well.

Consider Experienced Companies

Choosing an experienced company is also very important. Companies that have been operating in the sector for a while will most likely have the necessary software and hardware to handle the delivery aspect of your business in the best possible manner. An experienced fulfillment provider is also less prone to mistakes which will be a good thing for your business.

Consider the Distribution Network of the Company

This is one of the reasons you need to understand your customer base. It will be helpful to choose a fulfillment provider that has the right distribution network to handle your orders. If you sell to people within a particular state, you can choose a company that is very strong in that particular state or region. If most of your customers are overseas, you should consider only companies with global reach.

Choose Companies with Clear Terms and Conditions

It is important that you clearly understand the terms and conditions of any company you are dealing with. The agreement you will enter needs to clearly state what you will get and what you will pay. Read the fine prints carefully and clarify such points as minimum and maximum volume the company will handle at a time. You also need to know the service guarantee you get as their customer.

Avoid Companies That Will Try to Lock You In

You need to be careful to avoid being locked into an unfavorable contract. In fact, it is important that you avoid being locked into any kind of contract at all. There are great fulfillment services companies that allow you to cancel at any time and those are the companies you should work with.

Consider the Pricing Structure

Pricing is one important aspect you shouldn’t joke with since it will significantly influence your profitability. It is important that you understand the pricing structure proposed by a fulfillment services company before entering into agreement. Understand exactly how they will bill you. It is also important that you avoid large monthly and annual retainers. A low flat-rate pricing structure is always better.

Consider All Applicable Fees and Rules

Asides your regularly service cost, there are some extra fees that may apply to the services you will enjoy from your fulfillment services company. It is critical that you consider such fees and rules that apply. Some may charge for storage: choose companies that charge low rate for storage capacity and offer flexibility in terms of how long your goods can stay in their warehouse.

Consider the Possibility for Scaling

As a business owner, you should always plan for growth. You also have to consider this while choosing a fulfillment services company. You need a company that will accommodate your growth. This means that the company must have a warehouse with the capacity to accommodate increased volume from you. It is possible that your products may go viral and you don’t want to start looking for a bigger company when this happens. If you plan adding new lines of products, you also have to consider a company that can handle the new products perfectly.

Software and Automation

The whole point of ecommerce is to make buying and selling easier through technology. As you make things easier for your customers, your fulfillment provider should also make things easy for you. This will basically depend on their software. It is important that you work with a company that lets you send product orders automatically from your ecommerce platform. The software should also be able to automatically update inventory and statuses. You should be able to see what is happening with your orders. If you can test a demo account to see how things work, that will be great.

Consider Reviews from Their Past and Present Clients

It is also important that you consider the reputation of the company you are going to work with. One simple way to do this is to check the reviews from their past and present clients. It should not be hard to find helpful reviews on Google and Yelp.

Using the services of a product fulfillment company will definitely attract extra cost for your ecommerce business but the benefits it offers is often massive. It will make your business more efficient in terms of order delivery. The satisfaction of your customers should be your priority and that is what a fulfillment services company can help you achieve.

Do you need a reputable fulfillment services company for your ecommerce business? Contact us today at Fulfillman. We provide a wide range of services including Warehouse fulfillment, Drop Shipping, China sourcing, Third Party Logistics, and many more. Our dedicated team will be available to discuss with you and provide suitable answers to your questions and concerns. We guarantee you excellent services.