How-to-Improve-Your-Ecommerce-or-Dropshipping-Business-with-Customer-Survey.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

Surveys are one type of tool for collecting or receiving information from your customers. They allow your ecommerce or dropshipping business to efficiently collect honest feedback, opinions, and responses from customers and use that information to improve different areas of your business. Survey responses can verify or provoke discussions on strategic business decisions and provide unbiased data to guide decision-making.

Feedback gleaned from surveys can also tell you what customers think about your products or brand, as well as provide a baseline for comparison over time. As an ecommerce business owner or dropshipper, continue reading to discover how to improve your sales, marketing efforts, and business by implementing data gathered from surveys.

Offer Multi-Channel Support

The easier your customers can contact you, the higher your customer satisfaction levels will be. To offer multi-channel support, you need to be available where your customers are. Customers use various channels and devices to make purchases. That’s why it’s worth having a presence to cover any channels they use. These channels include live chat, social media, email, or phone support. In short, the biggest benefit of multi-channel support is that you can engage with customers over their preferred method of communication. So ensure that you provide top-quality support across these channels. This lets you boost brand credibility, your business, as well as your customer satisfaction.

Understand Different Customer Groups

Knowing your audience is key to improving your business. You need to know who your customers are and what they like to create messages pertinent to them. Survey data gives you the ability to uncover insights about specific groups of customers, such as people in a certain age bracket or who live in a particular geographic area. If you don’t know who your ideal audience is just yet, surveys can help you with that.

Follow Up With Your Customers

Have you improved based on what your customer has told you? Follow up with your customers to let them know about it. Keeping your customers in the loop shows that your business values customer feedback.

Ask for Feedback Across All Touchpoints

Ask your customers for feedback where they are most engaged. There are many survey distribution channels you can choose from. If a customer purchases from you, ask what made them buy and what you can do to increase their post-purchase customer satisfaction. When you collect customer feedback across all your channels, it is then you’ll be able to improve your business.

Act on Complaints and Negative Reviews

Do you know that complaints and negative reviews are a source of valuable feedback? Do you also know that more than two-thirds of users trust reviews more when they are a mix of negatives and positives? Therefore, negative reviews won’t kill your business if you respond to them well.  When you analyze them, you’ll know exactly what your customers want. So treat it as an opportunity or a chance to build closer relationships with your customers. Always contact the customer directly after they’ve left you a negative review. Try to fix their problem and update them on the progress. These will help you improve your customer satisfaction levels.

Reply to All Feedback

Whether you get positive or negative feedback from customers, it’s worth taking the time to respond to them. If a customer is happy, capitalize on it by getting more positive reviews, case studies, and testimonials. Because 88% of consumers trust user reviews as much as personal recommendations. So building social proof can encourage potential customers to buy from you. And if a customer is upset, try to find out what makes them unhappy. Then improve your product or services and reduce the likelihood of churn.

Share Your Feedbacks

Truth be told, customer feedback is useless if it goes unheard. That is why analyzing and responding to customer feedback should be a company-wide effort. If a piece of feedback concerns mobile application bugs, it’s best addressed by the product team. The ultimate reward is that your teams will know exactly what your customers want. Your departments will find it easier to sync their efforts. Through this, your business will surely improve.

Take Away

There are many factors you can take into consideration while thinking about your customer service and increasing customer satisfaction in your brand to improve your business. Customer surveys for ecommerce or dropshipping store is an easy way to gain insight into the thought process of your buyers. It takes out the guesswork when deciding how to serve your customers better. In the process, you will have updated the information on records of their demographic information. How you can go about that has all been discussed above. Putting them into practice will do wonders for your business.

Do you need a reputable order fulfillment services company for your ecommerce or dropshipping business? Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Top-Order-Fulfillment-Process-Tips-For-2022.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

One of the top qualities customers consider when they shop online is the estimated time of delivery. In fact, this influences about 68% of customers’ decisions to purchase. A successful order fulfillment process makes it easier to meet those expectations. Any business brand needs to master order fulfillment. When order delivery is made at the right time without any lapses, the customer is bound to be happy. If that’s what you want, continue reading to discover some top-order fulfillment process tips for 2022 to guarantee the success and the flourishing of your ecommerce or dropshipping business.

Establish Communication

For a business to flourish, communication with customers is very important. During the product delivery, the customer would want to be kept abreast of its progress. When there is no communication, they’re likely to get worried. Ensure to build a connection with your customers. Communication influences and enhances their confidence in your order fulfillment process, which assures them that your supply chain is topnotch and can be highly leaned on.

Create a Customer Support System

In an e-commerce business, there may be cases where they’re missing products during delivery. When such happens, the typical response the customer makes is to lay a complaint to you. When there is a lack of customer service, there won’t be any room to receive customers’ complaints and this can be very bad for your business. Having representatives of customer service on the ground to receive and address order fulfillment issues is pivotal to having a happy and satisfied customer base.

Educate Customers about Delivery Costs

As an e-commerce retailer, you should make efforts to enlighten your customers on the delivery costs and criteria employed to determine them. Different e-commerce businesses take on different criteria, such as the weight of the product, to arrive at a delivery cost. When your customers know how the delivery price is determined, they will develop stronger confidence in your order fulfillment process. Also, ensure that you keep the shipping price at a pocket-friendly rate to avoid driving your customers away.

Build an Order Management System

As time goes on in an e-commerce business, the influx of orders will get overwhelming and when managed inappropriately, could initiate the downfall of a business. Establishing a distributed order management business is crucial to having an edge over your competitors. This management system allows you to monitor and manage orders instantaneously. It makes the location of the product ordered easy and organizes the order fulfillment process.

Improve Your Products Return Policy

The loss or damage of a product in an inventory of an e-commerce business might be bound to happen sometimes. When such occurs, replacement should begin regardless of the cost. In the delivery of a product to a customer, there should be a return policy as insurance for any product loss or damage. This should be done to ensure your customers of a quality order fulfillment process.

Collaborate With the Right Shipper

If your delivery time suffers some lapses because of your supplier, your e-commerce business is likely to suffer certain consequences. If your supplier underperforms, your customers are going to hold you responsible, not your shipper. To avoid that, you should partner up with an established, reputable, and reliable shipper. Ensure that they have an impressive track to avoid any order fulfillment process issues.

Double-Check the Products Before shipping

Can you imagine how frustrated you’d be if you received a parcel containing the wrong product? Not only would you be disappointed to have the incorrect item, but you would have to ship the product back and wait for a replacement. No one has time for that.  An order picking strategy minimizes the risk of that happening to your customers. It’s a foolproof way of matching inventory with customer orders so that the wrong item is never shipped to your customer.

Enhance Transparency with Customers

Unfortunately, things can go wrong in the order fulfillment process, not all of them will be in your control.  According to an e-commerce survey, 45% of shoppers are actively looking to shop from businesses that clearly show anticipated delivery times. However, 69.7% of customers would be less likely to shop with a retailer if their packages are delayed without a heads up.

Ensure to minimize the impact on customer satisfaction by informing them of the delay as soon as you realize it, apologizing for the delay, and giving a short explanation of why their parcel will be late. When you do this, you’ll gain an edge in replenishing them to meet the demand. In the long run, you’ll have an enviable order fulfillment process and keep your customers satisfied.

Conclusion

There you have it! These are the top order fulfillment process tips for 2022; you can likewise use these tips in the future. It will help you to establish a successful order fulfillment process vital for the growth of your ecommerce or dropshipping business. Establishing communication with customers, using a distributed order management system, being genuine, and more will help you create an excellent and successful order fulfillment process.

Do you need a reputable order fulfillment services company for your ecommerce business? Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Future-of-Ecommerce-in-2022-and-Beyond.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

According to a recent report, ecommerce will account for 20.4% of global retail sales by the end of 2022, up from only 10% five years ago. This means that the ecommerce space is becoming more crowded. As an ecommerce business owner, keeping abreast of industry trends is very important to identify new opportunities and stay ahead of your competition. Continue reading as we discuss the future of ecommerce in 2022 and beyond based on some amazing trends.

Augmented Reality Will Gain Mainstream Acceptance

According to Grand View Research, the global virtual reality market will be worth $67 billion in 2028. Comparing that, the augmented reality global market will be worth $340 billion in 2028. This means that the augmented reality global market will probably be 5 times larger than the virtual reality global market.

Augmented reality is likely to be more widely used than virtual reality. Because it simulates in-person shopping experiences by allowing customers to see how a product might look on them or in their homes. With AR, customers click on a product and instantly see it overlaid wherever they point their mobile device.

When customers can view products from every conceivable angle in an interactive 360-degree experience, it gives them a better idea of the value that the product can offer. This helps customers make informed decisions quickly when it comes to choosing a brand to buy from.

JARVIS-Like Artificial Intelligence Assistants

Many people in developed countries could have AI assistants to improve the quality of their lives. According to Peter Diamandis, services like Alexa, and Google Home will expand in functionality. They will expand beyond just your home and become your cognitive prosthetic 24/7. Depending on what permissions you grant it, a secured JARVIS-like software could listen to all your conversations, read your emails, monitor your blood chemistry, and more.

With access to all this data, this AI-enabled software would learn your preferences, anticipate your needs and behaviors, shop for you, monitor your health, and help you problem-solve in support of your mid and long-term goals. And by the mid-2030s, we will begin using brain-computer interfaces to connect to the human neocortex. This will allow us to interact with AI assistants with our thoughts and bring this technology to an entirely new level.

Autonomous Delivery Drones Could Become Mainstream

Delivery drones are capable of handling and automating shipping processes in different volumes, all without human intervention. The advantages of automated shipping include speed in delivery time, reduction of freight costs, accident reduction, decrease in human error, reduction of harmful gas emissions (such as carbon monoxide), and customer satisfaction.

In-App Purchases on Social Media Platforms Will Be Common-Place

Facebook and Instagram make it easier than ever to let customers buy products without ever leaving those platforms. Facebook Shops lets you set up a shop that people can browse and lets them buy your products directly.

Also, Instagram allows you to add your products to your posts and enable easy checkout by customers. Likewise, Pinterest has a Buyable Pins feature that allows shoppers to buy products directly on Pinterest. These are perfect tools for ecommerce business owners to increase sales because 54% of social media users research products using social media.

Emerging Markets Will Play a Huge Role

In July 2021, there were above 4.8 billion users online, which was 63% of the world’s population of 7.7 billion. Cybersecurity Ventures predicts that there will be 7.5 billion Internet users by 2030 which would be 90% of the projected world population of 8.5 billion in the future. A high percentage of those additional internet users will live in emerging markets like China, India, Brazil, Russia, and South Africa. That’s going to lead to an extra 2.7 billion potential customers on the internet. That would lead to a massive increase in profits for ecommerce businesses of all sizes.

Voice Commerce Will Grow In Popularity

Voice commerce will top $40 billion in the U.S. by 2022. Even though the global smart speaker market is growing rapidly, the majority of voice activity occurs on mobile devices through virtual assistants. It’s also very common for consumers to use voice search features in search engines such as Google and Bing to search for products. Since voice search typically happens in the form of questions, the page ranking of various websites and web pages could be greatly affected over time.

More Product Descriptions Will Be In Video Format

According to studies conducted by Social Media, 60% of shoppers would rather watch a product video than read its description. Also, 64% of shoppers are more likely to purchase a product after watching branded videos on social media. These stats prove that shoppers want more interactive experiences when purchasing to better understand the value being offered.

Moreover, the video format is ideal for providing product demonstrations and utilizing internet influencers. Just like Amazon which is already using more product descriptions in the video format and this trend will only grow throughout the entire ecommerce space.

Take Away

Staying on top of ecommerce trends shouldn’t be an option, it’s a necessity. This article has highlighted 7 trends to watch out for in 2022 and beyond. Know yourself, your business model, and your rivals, or you risk losing the ecommerce battle. What the future holds is that you leverage these trends, when the opportunity arises, to be successful at your ecommerce business.

Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Creative-Marketing-Ideas.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

The competition in the e-commerce space is getting fierce by the day as many more users sign up to use the internet. With increased competition comes the need for an online entrepreneur to dive deep into marketing ideas that will project his product to a wider audience and subsequently, increase sales. There are lots of marketing ideas online that are supposed to aid online businesses to grow. Unfortunately, few of them are sufficient enough to enable small online businesses to grow. In this post, we will be providing you with  some creative marketing ideas for ecommerce and dropshipping businesses.

Social Media is a Good Start

Social Media is one of the best ways through which you can get the target audience for your products. Most people do not know that there is more to social media than posting pictures and getting engagements on them. This can be a very good opportunity for one to drop their products and their specifications and consequently, get the target audience to look at them.

When using social media, you also need to look for the right audience which varies from one platform to the other.

Use SEO Skills

Social media can drive lots of traffic to your e-commerce and dropshipping store but SEO will ensure that your e-commerce store is always at the top when potential customers search for your product. Posting your products on social media platforms is a good step but you don’t just stop after that. SEO amplifies keywords that suit your niche and attracts top searches when you do.

Content Marketing

Content marketing is one of the top marketing strategies in 2022. Customers visit loads of e-commerce websites daily and can only choose from the ones they think that has what they need. This is where content marketing is vital because it projects enough content that will relate to what your customer wants and enable them to build a relationship based on the products you display on your online store. This builds brand familiarity and is very good for your dropshipping business.

Public Relations is an added Advantage

Public Relations (PR) is a tool that handles everything about your business starting from the brand media coverage and even employees. PR is concerned with ensuring that your brand maintains a positive public image that will improve brand awareness and keep customers. You should make good use of PR when marketing your dropshipping business because that’s what loyal customers love to see when they check out your online store.

Track Real-Time Customer Behavior

This is a marketing attribute that physical stores have over online stores have over e-commerce stores. Recording customer behavior and how they react to products on your website will allow you to change your marketing strategies to suit their preference. This can be done by collecting the data of what they visit on your website. The data can now be used to make changes to your marketing process and improve engagement.

Create Targeted Communications

This process can be achieved when you create email templates that you can use to communicate specific information to your customers. This trick is used to target users that have added items to the cart on any dropshipping website. With this information, you can send them emails on similar products and even improvements. To make the offer more interesting, you can garnish the offer with discounts and other similar packages. This method is effective and drives online sales.

Create a Customer List

A customer list is a long record of all the customers that have visited your dropshipping store. This is the ingenuity of the modern e-commerce system and helps you to make targeted marketing a reality. When you have your customer’s information and what they want, you can easily create a targeted marketing template that they can easily relate to and interact with. This is a better process as opposed to sending random products ads to people who do not need them.

Market Your Products Beyond your Immediate Location

It is a guaranteed fact that it is hard to get better attributes beyond geographic locations when there is little presence of physical stores. This has been a challenge for most drop shippers but that hasn’t stopped them either. Big e-commerce companies such as amazon have always persisted in marketing products in every location around the globe and that has worked well for them as people pick more interests in them. Therefore, when marketing for products, always market beyond your region, you never can tell who might be interested.

Advertising

Advertising is one of the chief marketing strategies that grow businesses. It’s easily the best method to create awareness about your business and has been made even better using social media. Facebook has been researched to have the best equipment for targeted advertising. You should always consider using several advert methods to get your dropshipping to many more audiences.

Giveaways and Discounts

Nothing attracts users more than seeing a product that its prices have been slashed. This is very effective when used as a marketing strategy for any online business. You can offer users options such as “Buy three and get one free.” This can market products for you in ways that you can never imagine. Always create one offer either weekly or monthly on your online store for better engagement.

Endnote

Marketing is a strong tool for business development. It’s a must for any online entrepreneur who needs their business to grow in 2022. Contact us today at Fulfillman to know more about the services we offer to ecommerce and dropshipping business owners. Our dedicated team will be available to speak with you and provide suitable answers to your questions and concerns. We guarantee you quality and excellent services.


Product-Photography-Tips-and-Tricks-for-2022.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

Having high-quality, beautiful product photography can make your ecommerce or dropshipping business stand out in 2022. Nice visuals tell a great story about any product that you have to sell especially when it comes to e-commerce. If you can be able to take great pictures of awesome products, you can instantly captivate the attention of online shoppers. Such stunning and high-quality images can be the fascinating difference between no sales at all and a conversion.

Creating perfect images of products may seem like an easy task but there are specifics that you may need to learn before becoming a master of your art. In this post, we will discuss some product photography skills that will upgrade your ecommerce business and take your online store to the next level.

Use Appropriate Lighting

Lighting is very important because it can easily highlight your product as well as its background. A great color can appear as something else if you fail to make use of proper lighting. A white background will look off white or grey when there are no lights to enhance it. You have options of studio lighting and natural lighting to choose from. The nature and purpose of your product will enable you to make a specific decision on which lighting you can use. Whichever one you decide, make the best out of it.

Place the Product Appropriately

Placing your product at the right angle and place can be an added advantage in product photography. Sometimes, it’s not every angle that will give your product a perfect output. This is why you need to take care to place your product at an angle that has a lighting advantage as well as proper aesthetics that customers will find hard to resist. You also need to consistently place them in the same place for the desired output.

Light Distribution

Lighting is good but the uniformity of lighting is another skill you need to consider when going for the perfect shot for that product. When there is uneven lighting, the product will come out badly even with the presence of light. Light sources would have to be considered in comparison to the product size for that to happen. The source has to be wider than the product creating soft light that enhances the outlook of the product.

Background Consideration

You have to acknowledge that good background helps to bring out the product properly but at the same time, the focus should be on the product and not the background. Therefore, you should make use of white background when snapping the product. The white background reflects brightly on the product, unlike the colored background that might overpower the product. Once this happens, the product image may not come out brightly as it should. This is why the white background is recommended for the background.

Use Appropriate Camera Angle

People often ignore this part just mostly because most photographers like to improvise but it’s very important in making awesome product photography. When taking photographs of products, you have to go for unique angles that will showcase the product features to the viewing pleasure of potential customers. You can try getting the product image from various angles and then enjoy having different shots from the various angles that amplify the product size, shape, and quality.

Drop Filters

What’s more, filters have seemed to be the trend nowadays as long as photography is concerned but that is not what a product image needs. When taking product photographs in 2022, you should try as much as possible not to use filters. Many customers may reject a product when they detect that the seller has tried to trick them by painting a false image of what it looks like. This can create trust issues that you may not have the opportunity to explain your way from. Take natural shots of the products ensuring that there is enough lighting to show their beauty. This creates beautiful and professional shots.

Take Basic Photo Editing Class

Editing may seem like a little task that is used to apply finishing to a product image but it can be important in bringing out the beauty of the product you’re shooting. Little edits will cover up for some of the shortcomings of the equipment that you’re using. Editing like saturation change, removing small flaws, brightness and the rest can make all the difference. The only downside of editing is that you can add too much and that can make the output to be overwhelming. You can learn some editing skills using apps like photoshop. This can set you out from most photographers in 2022.

Get Inspired from Known Brands

It is always good when you get inspired by other brands that have made it big using their photography. Take out some time and look at their product images and learn to improve yourself through the additional features that make them stand out. Modern product photographers are those that have learned the fundamentals of modern photography and in 2022, you can only aim to be the best. Color schemes can be really hard to choose since there are so many. All you need to do is to study top brand patterns and then create a unique one that suits the product and its brand better.

Endnote

There you have it! Above are some top product photography tips and tricks for 2022. Taking your product photos shot may be a daunting task and can present different challenges. Fortunately, you can make use of these insightful tips to improve the quality of product photography images you deliver for your dropshipping or ecommerce business.

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional. We offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


8-Top-Ecommerce-Tips-for-New-Entrepreneurs-in-2022-1.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

Ecommerce is a constantly evolving industry. It’s a part of a digital world that hasn’t stopped changing since its inception. Not only that, but we use technologies that are growing more complex and useful every day to access the internet. Your ecommerce business and online store must keep up with all of these advancements to remain competitive. This post will provide the most updated and effective ecommerce strategies for achieving new entrepreneurs. Let’s get started!

Create a Positive First Impression

People only take less than a second to decide whether or not they like your site; this is crucial since you only get one chance to make a first impression. To acquire loyal customers, ecommerce companies must be as innovative as possible. The first step in improving the user experience is to invest in the outstanding possible site design.

Also, you can consider using a reputable ecommerce platform such as BigCommerce or Shopify for your store. These systems make creating a logical, clear framework for your online store simple. It’s also crucial to employ the proper popup templates at the right time to impress your customers. You shouldn’t, for example, flood new visitors with welcome popups. Allow them time to browse your site before displaying your deals and offers.

Keep Up With SEO

Engaging and valuable blog content will attract potential clients to your website. Search Engine Optimization (SEO) is the science of ensuring that your content appears at the top of a Google or Bing search for a related term. Because 90% of consumers never go past the first page of results, SEO strategies are vital. Here are some SEO tactics that can help you increase your inbound search traffic:

  • Provide high-value content and keep it fresh by optimizing your title, URL, and meta-description to hit the keywords that people are searching for on the internet.
  • Reduce the time it takes for your website to load, and register your website with Google and Bing’s webmaster tools for businesses.

Integrate Social Media into Your Business

The heart of your ecommerce brand should be social media. Social media platforms such as Facebook, Instagram, and Twitter can help you expand your brand’s awareness and consumer base as long as you put them to good use. Here are some pointers to help you create your brand on social media: Upload daily articles, post weekly live content weekly, engage on competitors’ posts, follow your competitors’ followers and use influencer marketing to your advantage.

Put Your Customers First

Customers are further away from an ecommerce firm, and it is not as accessible as a physical store. Your customers won’t be able to touch, feel, or try on your things before they buy them. While there is no solution for this problem, you can do a few things to compensate.

The fact that buying through a website is simply more convenient than going into a store should be your starting point. That, however, is insufficient. You must demonstrate that you value your clients. You could, for example, charge a fair price for all of your products or provide free shipping. Another method to demonstrate that you value your clients is to provide excellent customer service.

Make Use Of High Quality Product Photography

Gently, humans are primarily visual beings. Visuals are processed 60,000 times faster than words. Fill your landing page with graphic material to take advantage of this. And, fortunately, this is one of the most simple ecommerce ideas to implement. Continue to upload more images to your website.

Assure Users That Their Information Is Secure

Your ecommerce website isn’t complete until it has a mechanism to protect consumers’ personal information and data. You must also reassure customers that your site is secure, reliable, and equipped with the required privacy protections. You can help your customers relax by choosing a safe platform, keeping track of all of your orders, requesting strong passwords, performing a PCI Penetration test, and making use of an SSL certificate.

Make Your Website Mobile-friendly

Mobile optimization is one of the internet business tips we keep emphasizing. If you’re not creating your ecommerce business with mobile in mind, you’re irrelevant in today’s setting. Fortunately, checking whether your website appears as good on mobile devices as it is on desktops is simple. Google offers a free mobile-friendly test tool that displays your site’s appearance on a mobile device. It also recommends how you might improve your website.

When it comes to optimizing your site for the optimal user experience, consider the following:

  • What will your navigation look like on various devices?
  • Are the checkout, payment, and add-to-cart processes optimized for multiple screen sizes?
  • Is the quality of your images consistent across all screen sizes?
  • Is it possible to click on clickable elements?

Make A Call-To-Action Button and A Sign-Up Button

We can never underestimate the importance of Call-to-Action (CTA) buttons: they increase conversion rates and improve site usability. To be effective, CTA buttons must stand out from the rest of your website. You might consider button size, contrast colors, and placement. You can also use popups to draw clients’ attention to your call to action button.

Endnote

As a new entrepreneur, this article’s ecommerce tips can help you increase both user experience and conversion rates to make your e-commerce business successful. They recognize important customer touch-points that can make or break a deal.

Do you need help with your ecommerce business in 2022? Contact us today at Fulfillman. We specialize in providing excellent and top class Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and many more. Our trusted experts will be available to speak with you and discuss your needs. We guarantee you get quality and excellent services that gives complete customer satisfaction. An amazing experience awaits you.


Rebrand-Your-Ecommerce.jpg?strip=all&lossy=1&fit=1200%2C703&ssl=1

If you operate an ecommerce or dropshipping business and aren’t seeing much success, it’s possible that your branding needs to be rebranded; this is because branding is one of the most crucial parts of any business, including dropshipping. Here are a few reasons why branding is critical to any company’s success:

  • Others will be able to recognize you more easily if you have a strong brand.
  • Branding promotes the development of trust and loyalty, both of which are necessary for achieving long-term commercial objectives.
  • Branding a company gives it a sense of credibility and professionalism.

If you’re considering rebranding your dropshipping or ecommerce store, here are some tips to get you started:

Enhance the Look of Your Dropshipping Store

It’s not about getting any dropshipping store; you need a professional-looking and inviting dropshipping store; this works with all businesses, including dropshipping businesses through a Shopify site. So, instead of simply selecting a store template and creating a portal for your store, consider the following looking at other popular dropshipping stores, choose the design elements you like from them and incorporate them into your own store. If you can afford it, you can get a professional designer to create customized templates.

Use a Memorable and Attractive Logo

Do you understand why it is critical to name your dropshipping store correctly? It’s because your dropshipping store’s name is what people would use to identify it. Just like your personal name is associated with you. If your marketing strategy is effective, the name will be glued to people’s minds. Every brand has its own logo.

Consider the logos of well-known companies such as Apple, Amazon, and Nike. However, it would be best if you weren’t concerned about cost or time when designing a logo for your company. This is due to the abundance of low-cost and simple logo design options available on the Internet. You can, for example, create your own logo using an online logo maker. With this platform, you don’t require any graphic design expertise or spend a fortune. You can also create your logo in a couple of minutes!

Make the Basic Pages Available

Do you know that many dropshipping stores do not have enough web pages on their site? Making this page available can help enhance trust and give your business a sense of credibility, which is what you need when you are trying to build your brand. No customer food wants to trust a store that doesn’t provide a refund policy, neither would they want to get involved with a store without a customer care or support team. You don’t need to stuff your site with plenty of pages; however, there are a few fundamental pages you should have;

  • Contact/Support page
  • About Us
  • FAQs
  • Shipping Policy
  • Terms of Service and privacy policy
  • Refund Policy

Make Use of Fonts

Don’t be contented with the default fonts on your online store. Explore with different fonts and see the font that works best for your brand. Note that fonts can have a psychological effect like colors; so it’s vital that you pick the right fonts for your brand.

Provide Excellent Customer Service

A brand’s customer service is crucial. If you want people to return to your dropshipping store and become loyal to your brand, you must strive to offer a positive shopping experience. One thing you can do to achieve this is provide excellent customer service.

According to several experts, customer service is the new brand; this is because in today’s Internet-enabled world, consumers are overwhelmed with options when it comes to brands. As a result, if you fail to match your clients’ expectations or provide poor service, you risk losing a lot of revenue. Instead of worrying about your personal pockets, start thinking about your clients; this will undoubtedly assist you in launching and maintaining your dropshipping business.

Pick a Color Scheme and Stand with It

Each brand has a model book that outlines the design guidelines. This model book also contains information about a specific color scheme that must be used all over. Coca-Cola, for example, uses a color palette centered on the color red (it’s even in the logo).

Additionally, Walmart’s color scheme consists of orange and blue. Choose a color palette that fits your concept when creating a brand for your dropshipping store. To do so, you’ll need to know color psychology and possibly conduct some research on your own.

Use Storytelling to Your Advantage

Companies have traditionally attempted to market products/services via promotional events, advertisements, and other marketing strategies. However, on the other hand, fast-thinking businesses have begun to recognize the value of storytelling. Rather than emphasizing the features/benefits of their products, the brands focus on genuine consumers who have transformed their lives as a result of using them. People engage with brands on a more personal basis with this approach.

Endnote

Rebranding your ecommerce or dropshipping business may be just what you need to take your business to the next level. Above, we have provided you with some excellent suggestions for branding your dropshipping business. Try them out, and you’ll notice a significant difference in your business operations.

Contact us today at Fulfillman to know more about our services. We provide a wide range of services including Global Fulfillment, Branding, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Tips-for-a-successful-Christmas-Season-in-Ecommerce.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

Every ecommerce business owner can already hear the Christmas bells ringing as the Christmas season approaches. The holiday season is a joyous time for consumers looking for gifts for their loved ones. People that surf the web has a strong desire to purchase something. They’re on the lookout for gift ideas and amazing offers, which is understandable given the abundance of holiday sales and intense competition. How can you ensure that customers choose to patronize your online store over that of your competitors? If you want to enhance your ecommerce sales this Christmas season, consider these amazing tips for a happy Christmas season.

Organize Your Ecommerce Fulfillment

To avoid being overwhelmed by the massive amount of online orders at the end of the year and missing out on opportunities to make sales, plans must be made before then. Undoubtedly, the secret to success is strategic ecommerce fulfillment; this includes preparing for more sales.

More sales imply an increase in the number of orders, which would prompt the addition of more hands to ensure smooth ecommerce fulfillment. Packing and shipping products can be time-consuming. Always plan realistically and as early as possible to avoid having to search for overpriced alternatives on short notice or, in the worst-case scenario, being unable to deliver at all.

Improve the Your Customer Experience

The order process should be kept simple to avoid driving away potential consumers. The ordering procedure should only need a few mouse clicks. Furthermore, using tablets and phones to purchase various things online has increased dramatically.

Christmas shopping is a regular phenomenon among internet shoppers. As a result, it’s vital that you optimize your website to load fast. If your website’s photos and other features aren’t optimized for mobile screens, potential buyers will instantly go on to other, more optimized pages.

Don’t Neglect the Possibility of Making a Sale before and After the Holidays

The Christmas season is well-known for being the busiest in terms of retail sales, especially in ecommerce. For online stores, Halloween marks the beginning of the busy season. The days of solely relying on the Christmas season for profit have passed.

Usually, there are essential shopping days surrounding the holiday season that occur before the actual Christmas shopping begins. They’re another enticing way to increase the volume of orders in your online store. These days could be regarded as a test period for the primary Christmas season.

However, these shopping days have become as crucial as the Christmas season itself for many businesses. As a result, they are the center of attention. It is critical to take the appropriate actions at the appropriate times to ensure a seamless business operation.

Don’t Skip the Offers and Discounts

In the competitive ecommerce industry, how can you capture a customer’s attention? Make offers that make customers feel they’re missing out if they don’t buy from you. Offer discounts; Customers may be enticed to buy by offering discounts on a single product or a buy one, get one free offer.

Free delivery is another approach to keep clients interested and get them to spend more than they anticipated. Offer persuasive upsell and cross-sell recommendations; this will raise your sales revenue, and your customers will be pleased that they made a wise decision.

Increase Your Turnover by Gaining Loyal Consumers

Although every online shop has a lot on their mind at this time, they should remember that the first sale is both the first and often the only chance to convert a new consumer into a return customer. The addition of vouchers and promotions for purchases is an appealing method to drive customers to shop again.

Enhance the Marketing of Your Online Store

Nobody buys products, whether during the Christmas season or not. As a result, it’s critical to ensure that potential purchasers know your product offerings. Take a close look at all of the options available to you. Use your maximum capacity; whether you want to increase traffic to your store through social media, e-mails, or word of mouth, ensure you’re doing some marketing.

Ensure That the Delivery Process Is As Transparent As Possible

These days, “transparency” is essential even in the ecommerce industry. Online notifications are also beneficial when it comes to improving customer experience. The consumer is the focus, so every opportunity to enhance customer satisfaction should be considered.

Earn Your Customer’s Trust

Consumers are exposed to information, particularly during the Christmas season. They often seek out things with which they haven’t used before. As a result, buyers can be skeptical. It would be best if you aimed to get rid of this uncertainty, as much as you can endeavor to collect positive feedback from other consumers. Make it clear to your existing customers how valuable their reviews are to you. You’ll be surprised at how many individuals are willing to assist you.

Endnote

There you have it! Above are some insightful tips for a successful Christmas season in ecommerce. During the Christmas season, ecommerce business faces numerous problems and opportunities. For many companies, the Christmas season defines whether or not the year was a success. By properly strategizing, you may maximize your potential to generate more sales and make more profit.

Contact us today at Fulfillman to know more about our services. We offer a wide range of services including Global Fulfillment, China Sourcing, Dropshipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Amazon-FBA-Program.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

The best part about the Amazon FBA is that you get to sit back and let someone handle all the logistics for your product and boost back sales. Although this service does not come free, and the branding process can be pretty hectic without having direct access to your customers, it, however, improves sales drastically. Keep reading to find out if it is worth it!

Growing an ecommerce sale is not achieved overnight; it’s a process that evolves with time and consistency, it is ongoing, and the success of it starts with your business goals and how you leverage the different online channels to boost your sales. In this article, we will be giving seven essential tips on how a person can grow their e-commerce sales with Amazon FBA.

How to Grow Ecommerce Sales With Amazon FBA Program

Before pushing for online programs, first, you must identify your goals for a particular business. Without goals, what are you trying to achieve from that business? Your significant and only priority should be adding value. Therefore, be specific in your goals set aside, be measurable, be timely, be realistic, and think of your goals as arrows, so shoot a bulls eye.

Customer Service and Returns Are Taken Care of by FBA

For people that struggle with finding the time to source, sell, and ship their orders, the FBA program gives back time and freedom in great abundance. You no longer have to spend time preparing orders and sending products across the globe or even dealing with cases of return. Amazon takes care of this; all you have to do is sell, and watch in delight how this program boosts all your sales upon completion of registration.

Online Businesses Will Be Scaled

The fulfillment by Amazon scales all online businesses. This is like you sleeping at home and making money from scales you had no stress setting up. This process is carried out by the program giving access to the customer base. Having more eyes on your product and a huge trust factor boosts sales as well.

The Program Puts Up Your Product For Amazon Prime Eligibility

With FBA, your products stand a chance at the Amazon prime that comes with huge benefits like handling packing, customer service, delivery, and even returns. In a nutshell, Amazon customers spend nothing less than $600 while Prime registered customers spend above $1,400. Therefore, with access to Prime, your profits are quickly increased as more customers sign up.

Amazon Handling All Fulfillment and Shipping Administration

The FBA program also offers users the opportunity for Amazon to handle all of their fulfillment and shipping administration that they might encounter while making sales. Once registered, all you have to do is sit back and watch this program boost your sales above and beyond. Consequently, you might not even need to do anything except track and follow up on sale orders.

Access to Buy Box

Registering with the fulfillment by Amazon gives you access to an exclusive Buy box. For those who may not know what Buy box is and why it is so important. A buy box is a white box situated on the right side of the Amazon page. The buy box is the reason customers are easily able to add their products to the shopping cart.

Although the program makes this buy box available to users, however, not all users are eligible for it. To access this buy box, you have to meet the following requirements;

  • Have a professional seller account
  • Your products must be new
  • Your products must be available in stock.

Customers who meet these requirements are eligible for the buy box, and their chances of being featured increased.

FBA May Increase Your Amazon SEO

Bigcommerce made an observation that stated that users of Amazon SEO could increase with the FBA program. This means that just like with Google SEO, the FBA program improves its users’ chances to get rapidly seen in searches and their products ranking top amongst others, therefore boosting the circumstances of their sales.

Stagnant Sales Are Improved

This is the whole aim of the Amazon FBA program. Using this program guarantees that your sales that have been stagnant in the past get seen and increased without much work from you.

Furthermore, as much as this amazon FBA program improves user sales, it is best to know the cons. One of the major cons of the fulfillment by Amazon program is its cost. The FBA program is too expensive, and most users have agreed if the price was worth the result. However, before making a decision, it is best if you try it out first to ensure it is a fit for your business.

Endnote

Registering with the fulfillment by Amazon program is a marvelous way for e-commerce businesses to improve their sales and increase profit percentage. In addition to this, it comes with a conscience of not dealing with the stress of logistics as every other ecommerce business does.

Contact us today at Fulfillman to know more about our services. We specialize in providing excellent Amazon FBA, Dropshipping, Warehouse Fulfillment, Product Photography, Private Label Dropshipping, China Sourcing, Third Party Logistics, and many more. Our dedicated experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that give complete client satisfaction.


Ultimate-Dropshipping-Checklist.jpg?strip=all&lossy=1&fit=1200%2C800&ssl=1

When you’re just starting an online business, it’s not unusual that you’d be confused. Most beginners get confused at the onset, but things get better as they get the hacks of the business. You may do things randomly, which can make you miss some steps. To set your dropshipping business for success, you’ll need a checklist to guide you through. So we’ve created an ultimate drop shopping business list for new online store owners.

The Ecommerce Checklist- Overview

An e-commerce checklist contains the series of steps that an online business owner would need to pass through while creating an online store. The checklist helps to guide you and streamline the process of setting up your online business.

The Importance of an Ecommerce Checklist

You’d probably have used a checklist at one point or the other for your grocery shopping, traveling preparation, or an event. A checklist acts as a guide that ensures you don’t forget or skip anything.  It can be overwhelming to remember all the processes of launching your online business. E-commerce checklists help you follow a step-by-step process without forgetting or neglecting any business launching process, from choosing themes and design elements to placing images and cart icons.

Dropshipping Checklist

To make things easier, here’s a dropshipping checklist to use as you launch your business:

Choose a Custom Domain

With a custom domain, you would gain brand recognition faster, and people would easily know your web address. You can opt to use your desired name with a domain name tool. Sites like Shopify allow you to buy a custom domain.

Set Up Your Business Pages

Some customers usually browse a business site to gain knowledge on what value the business offers. It’s essential that you provide standard pages that give relevant information about your business. The basic business page for your dropshipping business include

Home Page: Your homepage is the first page that your customers see when they visit your store. It gives customers access to other product categories and sections of the store. Hence the links to your products should be placed on this page.

Contact Page: This page includes channels of communication that your customers can use to contact you. It could be an email, a bot, a contact form, a phone number, or an address.

About Page: This is where your customers get information about the business, the story behind it, and the brand’s values and objectives. Your about page should be able to inspire your customers.

FAQ page: People would always have concerns, questions, and queries. The FAQ page helps them address any concerns, including return policy concerns, shipping duration, etc.

Terms of Service Page: This provides information on your legally backed up terms of operations to protect you in case of disputes.

Privacy Page:  Here, you provide information on how customer data is used. You can get a lawyer to guide you on drafting your privacy policy.

Organize Your Checkout Page

A poorly optimized checkout process can make customers abandon their carts. If your checkout page is well streamlined, it can increase your chances of making a sale. A good idea is to minimize the slow loading process, provide multiple payment options, provide easy cart adjustment, currency conversion features, and fix possible errors that could occur during the checkout process.

Select Your Sales Channels

You can provide multi sales channels where customers can shop for their products to increase your chances of generating more sales.  For instance, advertising your product on several online marketplaces like eBay, Amazon, or Facebook can widen your reach.

Optimize Your Store for SEO

SEO is vital if you want your dropshipping store to come up in search results. Customers can easily find you if your store is SEO optimized, increasing your chances of getting sales. Some of the SEO tactics you can use for your online store includes keyword research, keyword optimization, using a sitemap, schema markup, and adopting a content marketing strategy,

Set Up Your Email Marketing

You can use emails to welcome customers and send offers to existing customers. Your email marketing strategy should include welcome emails, order confirmation emails,  abandoned cart emails, order tracking emails, and product arrival notifications.

Set Up Your Analytics

Analytics tools like Google Analytics help you make sound business decisions; it gives you information about the highest-performing content and product. You can also use it to monitor your traffic and conversion rate.

Check Your Shipping Rates

It’s vital that you analyze your shipping rates to avoid losing money. Consider if you need to charge extra fees for express delivery or international shipping.

Add the Relevant Apps and Test the Site Before Launching

You can include apps like social proof and upselling and cross-selling tools to enhance your site’s functionality. Ensure you test the website to check if everything is working correctly. Check for mobile compatibility and see that all pages load fast.

Endnote

There you have it! Above is a detailed dropshipping checklist for new business owners. As you build your dropshipping store, you can use this checklist to ensure you don’t skip any vital process. Happy Launching!

Fulfillman provides Global Fulfillment & Dropshipping services, Sourcing from China, Branding, And Product Photography Services for Shopify, WooCommerce, Amazon, eBay and more! Contact us today to know more about our services. A wonderful experience awaits you.