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Summer is one of the most anticipated seasons on this side of the globe. What with the lengthier days, beautiful weather, parties, and whatnot. But it comes with a toll for dropshipping businesses. A lot of trends have to adjust to match the demands of the summer season. The thing is, most folks will not be spending a lot of time on their computers ordering a lot of things. Those who find the time to order for stuff will be focused on summer-based trends that help them enjoy the summer season.

If you are looking to keep your dropshipping business thriving during the summer season, you might want to focus on the products most folks are looking to get their hands on. Thankfully, we have been able to compile some of them in the rest of the article. Read on.

Twinkle Lights

There are two types of Twinkle lights that you can add to your dropshipping offerings for summer. First, there is the one that comes with a string that can be wrapped around a pillar. Then there is the one that comes like a curtain that you can hang on a wall or used as décor. Regardless of the type, twinkle lights are great for parties and private events, and since that is all the summer is about, the demand for them is about to skyrocket. So act fast!

Magnetic Car Sun Shade

Many folks get on road trips during the summer season because the weather is excellent for traveling and stuff. But then there are the UV rays and heat from the sun that can damage your vehicle. So most folks who want to travel prefer a magnetic car sunshade that keeps their cars safe from heating up. The car sun shades also protect people from harmful UV rays. This summer, there will be much demand for them, especially as people might want to experience some sun after the COVID-19 restrictions and all.

Pool Beer Pong

The summer heat makes drinking beer a very pleasurable pastime, so there is bound to be an increase in the demand for pool inflatable products. The weather is hot, so it’s only natural for people to take dips in pools/beaches and enjoy a game of beer pong while they are at it. Pool beer pong is a big deal during the summer, and you want to tap into the market for the products.

Crop Tops 

What’s the point of working hard at getting a summer body if you cant show it off? Summertime is the season for crop tops. First, it is hot, so most folks will want to wear as little as possible. Plus, many folks have been putting work at the gym and watching their food intake so that they can get that summer body. In both cases, the crop top is a natural choice, and they come in so many variations that you can never go wrong if you choose to add them to your summer offerings.

Playful Beach Towels

Summertime and the beach are inseparable, and a trip to the beach is incomplete without a beach towel. There is a range of beach towels to explore, so you might want to stock as many as you can lay your hands on. It is a must-have accessory for the summer. In addition, it should be a must-have product for your summer drop shipping offerings.

Flat Sandals

Like beach towels, flat sandals are another excellent summer product you should stock up for the summer. It is the summer, and the flat sandal is the best footwear to explore this season. It often comes in a range of bright colors and eye-catching designs and is perfect for a day in the city or a stroll along the beach.

Your Marketing Techniques Will Have To Change

It is one thing to stock up on the products that folks will give an arm to get in the summer, but if you don’t market your offerings the right way, you may not make enough sales. Therefore, you’d need to adjust your marketing strategy during the summer. A great way to go about this is to incorporate social media into your marketing. Using social media ads and Google Shopping will get your products out there since more people will spend time on social media than on other sites. Use great product photos and deploy hashtags effectively. If social media marketing is not your alley, you can contact influencers in the fashion niche or contract the right professionals. It is well worth the investment.

Conclusion

Regardless of the argument about how summer affects the dropshipping business, you can still make the most of the summer season if you know how to go about it. Understanding and adjusting to the dropshipping trends described in this article will prepare you for a great summer season.

If you want to discover more about our services, contact us today at Fulfillman. We specialize in providing excellent Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and so forth. Our trusted experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that give complete client satisfaction.


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Your dropshipping business caters to a range of customers who patronize you for several reasons. You would be wise to keep them updated about any changes in pricing, product offerings, or business operations because keeping them updated is vital to retaining the old ones and attracting new ones. Here are some essential tips you might need to keep your customers updated about your business.

Have a Plan

You’d need something of a plan (we’ll call it a communication plan) on how you intend to keep your customers in the know about your business. Your plan should incorporate “mini-plans” that all work together for the bigger plan. It would be best if you designed your plan in a way that makes it easy for you to impart essential updates on your dropshipping business in a seamless process.

Invest In Professional Product Photography

As a drop shipper, you deal in products that are tangible and easy to see. That is why you need top-notch photography. Great photos of your latest offerings will hook your customers. Once you have new products that you want your customers to know about, use pictures. People are primarily influenced by what they see, and one of the best ways to keep your customers abreast of your products is via great product photos. Avoid generic, low-quality shots by all means.

Start a YouTube channel

You might choose to take things up a notch from excellent product photography with catchy videos. If great product photos can captivate customers, a well-shot video will inform and compel your customers about your latest offerings. Let the video be focused on the product, and your customers stand to gain from getting the products. You can include the links to the video on your website or your social media pages.

Invest In Online Ads

Did you know that you could use suitable ads to update your customers about the latest products in your dropshipping business? Yes, you can, especially with the multitude of ads that you can run across all your social media platforms(assuming you already have social media pages). Of course, Google displays ads will put you right in your audience’s face, but if you have functional social media platforms, try running ads on them. Preferably Instagram and Facebook.

Exploit Email Marketing

Although social media is quite prominent in the dropshipping landscape, email is still one of the best ways to keep your customers abreast of the latest trends in your business. An email newsletter allows you to contact all your customers at once and is a great way to let them know the latest products, offers, and changes in your business. In addition, with an email newsletter, you are no longer subject to the almighty internet algorithm that governs social media. So it is a great idea to send regular emails to your customers to let them know about the changes that are taking place in your business.

Use Social Media

Most of the world’s population is on social media. That is why it offers an excellent means of keeping your customers updated about your business. You can post just about anything you want about your business on any of the social media platforms you are on. First, however, you need to understand the uniqueness of each platform and how to leverage it to your advantage. To do this, you’d need a viable social media strategy.

You also get the opportunity to engage your customers by answering their questions or address any issues that they might have using your social media page(s). If you have multiple social media channels, some tools can even help you manage them simultaneously to get as much information out to as many customers.

You Can Post Updates On Your Website

Disseminating vital info is one of the reasons why you created your website in the first place. So one great way to keep your customers updated about your business is to make regular posts on your website. You might opt to do this using a banner or conspicuous links. Another way is to create a page that is dedicated to any updates you want them to have.

Share Informative Resources

By informative resources, we mean content that gives your customers more information about the changes, modifications, or trends in your business that they need to know. The resources could take the form of blog content or just informative that throws more light or addresses any issues or queries. You should try as much as possible to share these resources across multiple channels to ensure that they get to as many people as possible.

Conclusion

Without your customers, you wouldn’t have a dropshipping business. You are bound to increase and improve your product offerings in addition to other changes. The best way to keep your customers satisfied is to keep them updated about your business. Use the tips shared in this article to keep your customers abreast with your dropshipping business.

In case you will like to know more about dropshipping or other services we offer, contact us today at Fulfillman. Our dedicated team will be available to speak with you. We will provide suitable answers to your questions and concerns. An amazing experience awaits you.


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Dropshipping business model enables you to manage your store’s operation without the need to hold any products. Anytime you make a sale, the supplier will be responsible for the logistics activities involving the transportation of the products from their store to your customer’s doorstep. This business model is great for budding entrepreneurs as it can be automated, easy to start up, low cost, and low risk. However, unless you understand the nitty-gritty of the business, you won’t derive these benefits.

If you’re looking to start a new dropshipping business or if you’re struggling with your existing business, this post is for you. Whether you intend to maintain the loyalty of previous shoppers, drive traffic to conversion, or gain new customers, we have several strategies to boost your dropshipping business. Continue reading to discover some essential tips and tricks that will enable you to stand out among your competitors.

Build Trust by Including Customer Testimonials, Ratings, and Reviews on Your Site

If you have a dropshipping platform, the fact is that shoppers wouldn’t trust the quality of the items you’re selling. To build trust, ensure that you add customers’ testimonials, ratings, and reviews to your online store. Product reviews will enable the potential customers to see the ratings of the previous buyers and their experiences using the product. By doing this, you can ginger an individual to make a purchase. For instance, dropshipping store owners from stores like AliExpress take a screenshot of a customer’s feedback and incorporate it into their website. However, as you increase your customer base, ensure that you include your product testimonials, ratings, and reviews.

Run TikTok Ads/Facebook Ads to Suit Your Marketing Budget and Goal

Facebook Ads can be personalized depending on your budget, goal, and audience. You can select the ads format and choose the platform you want your ads to be seen, such as; Workplace, Messenger, Audience Network, Instagram, etc. Also, it enables you to manage your ads and evaluate the results effectively. For TikTok Ads, it has emerged as one of the biggest sites for advertisers to promote their products due to their massive number of active users. Regardless of the platform you choose to run advertisements and promote your products, ensure that you use these tips; invest in video content, target ads to individuals on your contact registry, and be patient.

Share Social Videos to Drive Engagement and Traffic

Furthermore, social videos now serve as a means through which businesses can drive traffic and engagement. As a result, dropshipping businesses should shift their focus to video content to promote their shop or promote their product to boost their brand awareness. This might be challenging for a small-scale dropshipping business to create social videos due to the creativity and thought process involved. Alternatively, look for popular videos on platforms like BuzzFeed and post them on your social media platform.

Avoid Losing Potential Customers

The majority of visitors won’t purchase on their first visit, thereby posing a challenge to merchants. Thus, retargeting can enable you to recapture the customer. Retargeting is a marketing technique targeting visitors who have been engaged in your eCommerce platform but didn’t make any purchase. Using retargeting will enable you to display relevant advertisements to those visitors. Once you do this, there is a higher chance that these visitors will be converted to your site.

Start a Blog

Starting a blog will drive traffic to your site and is a low-cost strategy to reach your target market. The significant benefit of blog marketing is to generate more sales and traffic and also build your audience. You can use the blog as a means of redirecting visitors to your site. But the most vital purpose of blog marketing is to enhance your SEO result.

Identify Your Niches on the Internet and Join Their Group

A niche refers to an interest shared by a specific group. The majority of dropshipping businesses have their personalized niche. Thus, exploit this advantage by identifying your niche community in different platforms like blog or Facebook. Once you identify them, ensure that you join these groups to know your target customers’ interests.

Target Visitors by Using Compelling Email Pop-Ups

Capturing the email addresses of your visitors is an essential step for lead conversion. Nevertheless, to convert your visitors into subscribers, ensure that you use a marketing technique that fascinates them to do so. You can incorporate a pop-up email form into your website and motivate them to join your email list. Once you capture their email addresses, use those leads to engage them with your business and direct them to purchase.

Encourage Shoppers to Purchase More with Cross-Sell and Upsell Marketing

The implementation of cross-selling and upselling techniques can enable you to maximize your value. The two strategies are much similar; the reason why they combine them as a single marketing technique. But, both strategies help in growing the revenue and increasing impulsive purchases.

Endnote

There you have it! Above are some essential tips and tricks to succeed in a dropshipping business. Everyone starts a business with a major objective to succeed. However, the steps you take or you do not take can make or mar your business. By following the tips and tricks provided above, you can improve your prospects of running a successful dropshipping business.

Do you need help with your dropshipping business? Contact us today at Fulfillman. We are a leading service provider of Dropshipping, China Sourcing, Crowdfunding Fulfillment, Product Photography, Warehouse fulfillment, Third Party Logistics, and many more. Our dedicated team will be available to speak with you and discuss your needs. With our state-of-the-art technology, we can help you achieve your short and long-term business goals. A wonderful experience awaits you.


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The month of May marks late spring and preparation towards summer. Anyone who knows a thing or two about ecommerce and dropshipping understands that it’s time to double down on your content marketing efforts. With everyone busy soaking up the sun and having as much fun as possible, less time is spent on mobile devices, fewer online purchases are made, and so drop shipping businesses take a hit. The good news is that you could speed things up with the right content marketing ideas. Here are some of them:

Brand Storytelling

One of the latest trends in content marketing is brand storytelling, and you can apply it to your content marketing strategies in May 2021. Effective brand storytelling allows drop shipping businesses to connect with old and prospective customers.

The result of effective storytelling is increased traffic generation and ultimately more online purchases. Here are some questions you should ask and answer when looking to create great stories:

  • Who are my customers?
  • What are their interests?
  • What do they do for leisure?
  • What are their values?
  • What are their pain points?
  • How do our products meet these pain points?
  • Why are we in this business?
  • What is the brand’s message?

Use Magazines

Never underestimate the power of well-written content in a premium editorial with stunning visuals. Once you have found a way to generate consistent subscription-based content, you are well on your way to creating a great relationship with your target audience despite the allure of the sun and beaches.

Your online and print magazines can serve as tangible representations of your ecommerce and dropshipping business. It allows the readers to see what you have to offer in a colorful laid-back manner.

Get Your Customers To Contribute

Did you know that you could get your customers to post content on your ecommerce and dropshipping website? It is a growing trend known as User-generated content (UGC) and can be a great tool for content marketing in May 2012.

This kind of content includes product reviews, visuals, and testimonials about your products from customers who have done business with you before. It lends some authenticity to your business and can help win you more customers in the future. You might have to offer incentives, though.

Write Great Product Guides

Here is another way to keep your content marketing on the up and up in May 2021. Product guides are meant to show the readers the best way to use the products from you. But they can also serve to enhance your content marketing.

The best way to go about this is to focus on the details of the guide. Try to answer as many questions about your products as you can. Remember to include quality visuals that make it all look even better and easier to understand.

Engage Influencers

These are people who have mastered the art of maintaining a large number of online followers who they can easily “influence”.Your job in May 2021 is to find ways to incorporate this influence into your content marketing efforts. Imagine having an influencer with millions of online followers mention your ecommerce brand in their posts or even share your content!

You’d be giving your brand a huge boost because something like that wins the trust of potential customers who follow these influencers.

E-Mail Content

Your e-mail content is a great way to boost your content marketing in May 2021. There are multiple ways of doing this. One way is to let your old and prospective customers know what you have in stock or an incoming stock. The trick is to be able to customize the e-mails based on their needs and interests.

Another way is to make sure your customers get personalized e-mails like welcome e-mails, publicity events, seasonal or holiday-themed e-mails from you about information about your business.

Go Into Guest Blogging

It might not seem like the run-of-the-mill approach, but there is a lot to gain from creating engaging, effective content and posting it on other blogging platforms in your industry. Once you can generate useful, catchy content, you would be indirectly promoting your brand. What’s more, you get to increase traffic on your ecommerce/drop shipping website, boost the SEO on your website and ultimately improve your sales.

Keep It Measurable

Try to set practical content marketing goals that are easily measured. Pay attention to engagement metrics like shares, likes, and comments. These metrics allow you to gauge the reception of your content. That way, you can make modifications where and when necessary.

Conclusion

The beginning of summer does not have to be slow. All you need to do is to ensure that your website or blog is as engaging as it is interactive. We hope you can achieve this using the ideas we described in the article. Once you can apply them correctly, you’d find that your conversion rates increase after driving traffic to your site using these ideas. In case you will like to know more about dropshipping or other services we offer, contact us today at Fulfillman. Our dedicated team will be available to speak with you. We will provide suitable answers to your questions and concerns. An amazing experience awaits you.


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For some people, dropshipping may seem like the easiest online business. All they need to do is generate the sale, and their supplier handles the rest process while they make their money. However, dropshipping business isn’t as easy as it appears to be. Out of the millions of online stores, only a few make thousands of dollars in a year. The reason why this happens is that dropshipping business is a highly competitive one.

More sales and high lead conversion rates are important factors for succeeding in dropshipping business. So if you are planning on becoming successful with your dropshipping business, we’ve outlined 10 dropshipping tips to increase leads and boost your sales.

Optimize Your Website for Conversion

You would need lots of traffic to generate sales. You are not likely to make any sale with just a few visitors visiting your store. Ads and SEO strategies work effectively in increasing your website’s traffic.  Ads can increase your traffic within a short period, while SEO strategies gradually bring traffic. The more your website traffic, the more your conversion rate.

Give Detailed Product Description

Most drop shippers make the common mistake of giving out little information on their product pages. While attracting a customer to your product is vital, describing the product is crucial as well. Customers like to know what they are buying. Product descriptions describe how your product can benefit them which convinces them to buy the product. Wrong product descriptions can turn off potential customers. Accurate and detailed product descriptions boost sales.

Create Unique Social Media Content

Social media platforms like Facebook, Twitter, Instagram, etc., are great outlets to market your products to a wide range of audiences. Effective social media marketing has been proven over and over again to increase sales and generate more leads. Creating unique content is part of social media marketing strategies. Social media users constantly seek unique and engaging content. They are also likely to share unique content which increases your audience, increases engagement, and drives traffic to your store. More traffic means more sales.

Offer Free Product Shipping to Your Customers

If you ever ordered a product online before, you’d understand how exciting “free” offers sound. Successful drop shippers commonly use this strategy to generate more sales. This has successfully worked over and over again because free shipping lures customers to buy a product. To ensure you don’t make losses, you can add the shopping cost to the price of the product, and watch how your sales skyrockets.

Build a Prestigious Online Reputation

This tip is effective in increasing lead. Customers would generally want to buy products from a brand they trust. You can build an online reputation by selling high-quality products and remaining consistent. Customer-friendly policies and feedbacks are strategies that keep your customers coming back to buy more products. With a good online reputation, customers are also likely to recommend your brand to their friends and family. This can increase leads and generate more sales.

Provide Product Offers and Discount

With enticing product offers and discounts, you are guaranteed to sell more. Offers and discount attract customers to make purchases and refer other to people to buy as well. Discount bundle deals can make you sell more as customers buy more products from you.

Automate Your Website

Website automation can increase leads and generate more sales. It involves using online tools to perform activities rather than doing them yourself. Drop shippers lose sales sometimes because they forget one thing or the other. With automation, you hardly lose sales because the tools help you carry out your sales process. Automating your business can be in form of targeting emails, reminders, and schedules, posting content, and product ordering process.

Don’t Rely On One Supplier Alone

Drop shippers have little or no control over the outcome of a business. Suppliers handle the major part of the business. You can lose sales when you are unable to place an order with your supplier because the goods are out of stock. Additionally, when your supplier disappoints, you also disappoint your customer and lose that sale.  Having more than one supplier means that you always have a supplier to meet your order when one disappoints you. Having multiple suppliers limits your chances of disappointing customers and increases your chances of making more sales.

Sell Trending, Fast-Moving, and High Demand Products

Some products induce impulse buying than others. There products that customers can easily buy without thinking twice. Products within the price range of $20-$70 are easy to sell. Selling these kinds of products can boost your dropshipping business. You can also use trends to your advantage by selling trending products. Trending products sell fast which can boost sales.

Offer Great Customer Service

Customers largely contribute to the success of your dropshipping business. Automating your business doesn’t necessarily mean leaving customers on their own. With great customer service, you stand out among your competitors and get more returning customers. Giveaways, refunds, and FAQs are ways to offer great customer service.

Endnote

There you have it! Above are some top dropshipping tips to increase leads and boost sales. Dropshipping is a very competitive business. You need to stand out to be successful. Apply these tips effectively and see how your lead conversion rate increase.

Contact us today at Fulfillman to know more about our services. We specialize in providing excellent Dropshipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and many more. Our dedicated team will be available to speak with you and discuss your options. We guarantee you quality and excellent services that gives complete client satisfaction.


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Dropshipping business seems like an easy way to do business online. You don’t have to invest a lot of capital or bother about meeting up with product orders. Besides, you can run the dropshipping business from wherever you are. However, just like every other business, dropshipping has its challenges as well.

In Dropshipping business, you are not totally in control of the business process, and you can’t influence the business outcome. Other agents control the order processing and packaging, which leaves you at the mercy of the agents. This is a leading problem with dropshipping business because when an order goes wrong, the business goes wrongs. The good news is that the challenges that come with dropshipping can be rectified. If you are considering starting a drop shipping online business, here are some challenges you may face and how to handle them.

Delayed Order Processing

It can become a problem when you place an order with your supplier, and he delays the order. You can handle this challenge by following up on the order if you don’t get feedback from your supplier after 24 hours. You need to know why your order hasn’t been processed and when it will be processed. This will increase customers’ trust level, especially if your business is still new.

Finding a Reputable Supplier

This is a leading challenge eCommerce store owners face. There are many suppliers out there, but it can be hard to get a consistent and reputable one that isn’t fraudulent. The best way to handle this challenge is to search for suppliers using dropshipping supplier catalogs. On this catalog, you will find a list for you to choose a supplier. Also, ensure that your supplier is someone who knows your niche and is on the same page with you in terms of supplier fees, scalability, and order minimums.

Shipping the Wrong Item to a Customer

Many online business owners have had this problem one time or the other. This problem indicates poor customer service, and it can tarnish your business’s reputation. Some eCommerce store owners have admitted that they lost customers because of this mistake. Regardless of how the business ends, the business owner takes the blame alone. As much as this mistake can leave a bad impression on your business, you can handle it and reduce the negative impression.

You can avoid this problem by knowing your drop shopper return policies. This will help you guide the customer on the action to take when the issue arises. You can also give the customer a discount on their next purchase as a way of apologizing to them.

Goods Out of Stock

This is a common challenge with dropshipping business. Most manufacturers and processing agents try as much as possible to update their eCommerce partners about available stocks, but at times the goods may be out of stock or no longer available.

You can overcome this challenge in several ways. You can inform your client. Contacting them through personal channels like a phone call works better in this case. Customers prefer being contacted personally about their orders. You can also suggest to your customer of you can deliver a similar product. Another way you can overcome this challenge is to get the product from another supplier.

Wrong Tracking Code

Wrong tracking code can be for another package, or it can be invalid. Human errors can happen sometimes, especially when your dropshipping company gives out a high number of tracking codes daily.  Handling this challenge is simple. The best way to deal with this minor challenge is to test-track the code before passing it to the customer.

Damaged Arrived Goods

You might get confused about what action to take when goods arrive in poor conditions. You shouldn’t worry yourself much about this problem because it’s not so difficult. The best and easiest way to handle damaged arrived goods is to replace them. Most times, manufacturers give warranties on products. When this happens, you only have to contact the manufacturer to replace the item. However, you should know the terms and conditions of the manufacturer before getting involved with the product.

Goods Shipped to the Wrong Address

Sometimes goods are shipped to invalid or wrong addresses. This happens especially when there are errors with the communication channels. Suppliers handle orders differently. While some prefer using emails, others will opt for a phone call. With a phone call, it’s easier to mix things up. Regardless you can avoid this problem by cross-checking every address before you send it to your supplier. Also, have proof of the shipping address. You won’t have to bear the cost of reshipping the product if the problem isn’t from you.

Endnote

In Dropshipping business, problems are bound to arise because you are not in complete control of the process and outcome of the business. If you are interested in dropshipping business, don’t let the problems discourage you. The challenges may seem tough, but they are easy to handle.

Are you considering starting a dropshipping business? Contact us today at Fulfillman to know more about the services. Our dedicated team will be available to speak with you and discuss your possible dropshipping options. Our experts will provide suitable answers to your questions and concerns. We guarantee you excellent services.


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Customer service is the backbone of all successful businesses, this is an undeniable fact. Good customer service begets loyal customers who give positive reviews that in turn get you a lot of new customers. In dropshipping, the role of customer service cannot be overestimated. These customers identify with you, and not the supplier. Therefore even after delivery the drop shipper must still stay in contact the client.

Keeping your customers happy, willing to make a repurchase and invite others to your store should be your goal. High traffic is very essential for a successful dropshipping platform, this is a great way to gather and keep customers. Here are 10 customer service best practices for your dropshipping business.

Make Your Staff and Employees Your First Customer

When your customer service team and general staff are happy, they transfer these vibes to the customers and vice versa. This applies to dropshipping companies that have a customer service team. Train your staff especially your customer service team. Even If you are the sole customer service provider Endeavour to acquire exceptional customer service skills also. Be sure to Set customer service expectations for your customer service team.

Have Full Knowledge of the Fulfilment Process

A customer places an order then you tell your supplier who then ships the item to your customer, so you just sit back and relax? If you seek success the answer is NO. First, you must know your products inside out. Imagine what the outcome would be when an already frustrated client asks about a delayed order or returns and you are blank?

You won’t just be losing a customer potential referrals would be cut off as well as a negative feedback that mars your brand’s reputation. Save yourself all this stress and follow up with the fulfilment process from the supplier.

Take Responsibility

Yes, the supplier messed up, but the customer knows only you. Never shift the blame always take responsibility. Let your customer be assured you are in control of the situation. Your customer doesn’t know you are not the one fulfilling the orders, keep it that way. Try pacifying the customer while you work with the supplier to find solutions in case of delayed shipping or the return shipment.

Provide Swift Response to Customer Inquiries and Complaints

This is very essential in customer service. Address them by their name when responding. It keeps your already irritated customer a little calm, and potential customers are encouraged knowing you are readily available. You don’t want your customers waiting hours or days to get a response be it an enquiry or complaint. An “I am looking into the issue and would get back to you soon” does you a lot of good. Since a third party is involved swift responses ensures you save time by working on the problems as soon as possible with your supplier.

Follow Up On Feedbacks and After-Sales

Make your customers feel valued by contacting them after they give their feedbacks. Reply to their feedbacks and review. A thank you message after sales carries a lot of weight also. Don’t wait for issues to arise before taking action. These gestures make customers feel important and make them loyal.

Listen and Empathize With Your Client to Find Solutions

Listen to your customer, read and understand the context of their text perfectly before responding. Put yourselves in their shoes, empathizing with your customers is great but go one step further to find solutions. An ordinary apology and empathy are passive steps, advocacy one the other hand is taking actions and measures to calm an irate customer down.

Respond With Respect and Positivity

Its inevitable nerves get stepped on when dealing with frustrated customers, never let your emotions get the better of you. You are also frustrated by the situation when your supplier messes up. It’s important to not let your emotions overtake your desire to make a customer happy. For all the negativity you get always stay positive and let that show in your response. Address your customers with respect. All these turn furious buyers into faithful loyal customers.

Encourage Crystal Clear Communication

They should know this or that should be debunked. Leave no room for sentences or phrases that may seem offensive or sound uncaring from your path. Let your communication be clear and simple but professional. Avoid unrealistic expectations. Don’t over market a product or your services to something it’s not.

Handle Customer Returns Effectively

Effectively create a standard on customer returns. Work with your suppliers’ return policies to create your terms and conditions on returns. Make sure you can deliver at the time promised. Do not make promises vaguely, pay from your pocket if that is what it takes to not fail on your promise.

FAQ

Answers to commonly asked questions should be found on your e-commerce website. Some questions are repeatedly asked frequently, collate these types of questions and provide adequate answers. Create a frequently asked questions (FAQ) page, let it be easily accessible. This help saves valuable time.

Conclusion

Since dropshipping involves a third-party, customer service is very essential. These best practices help you in getting loyal customers and make their experience worthwhile. Positive reviews help build a strong customer base, your dropshipping store needs all the traffic it can get.

In case you will like to know more about dropshipping or other services we offer, contact us today at Fulfillman. Our dedicated team will be available to speak with you. We will provide suitable answers to your questions and concerns. An amazing experience awaits you.


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There are tons of articles on dropshipping, rightly so it’s one the most crowded e-commerce platform today. It’s easy to start up, with a relatively low capital you can go into dropshipping. It also seems convenient, a customer orders then your supplier does the packaging and shipping. You make your profit easy money right? Well trust me it’s a lot more complicated than that. Here, we would be pinpointing eight hard truths about dropshipping.

Low-Profit Margin

One fact that must be made clear is that dropshipping isn’t going to make you a millionaire overnight. Yes, the capital is low since you don’t need to store or manage your inventory, well so is the profit. While it’s true that you need to put less money in, you also get less money out. That means you need to make high sales to make a profit and stay in business. Most of the money goes to the supplier, so basically, your profit is streamlined from the top.

You Need High Traffic

Your profit as stated above is directly proportional to your traffic, customer base. Starting from scratch with little or no traffic can be quite challenging as you would be struggling to make sales. It’s thereby advisable to dive in only if you already have a regular source of traffic. You would only make reasonable profit enough to sustain your business and also pocket if you have large traffic and get to maintain the customer base

Competition is High

The low start-up capital makes it easy for a lot of people to start dropshipping, this makes competition high. When many people sell the exact product(s), customers would rather buy from the cheapest source. Your rivals with more resources and years of experience undercut their prices, this cuts your profit margin down considerably. An extremely specific niche is needed to reduce the competition, focusing on unique products might help but this requires a lot of research and workload.

Supply is Out Of Your Hands

When you receive an order you are totally at the mercy of your supplier. You can only hope your customers get their products safe and as at when due without issues. The order fulfilment process is totally out of your hands. When your supplier fails to deliver appropriately, your business suffers negative feedback and impact. Since you don’t inspect, pack and ship the products personally, you would be stuck between the supplier and customer. Getting the right and the credible supplier is very essential.

Legal Liability

Another hard truths about dropshipping is legal liability issues. This is overlooked mostly, but some suppliers aren’t as legitimate as they claim. You don’t always know where the goods come from. Some suppliers also illegally use another supplier or company’s intellectual property or a trademark logo as their own. You should know that by working with such suppliers you are complicit in their illegal activities. So this is one area you should focus on when sourcing your suppliers.

Logistical Nightmare

Managing inventory is almost impossible in dropshipping. Since you depend on your suppliers’ stock to sell to customers, it’s going to be a nightmare if their stock is low or out without your knowledge. You would end up selling products that are out of stock. If a customer orders from 3 different suppliers through you, of course, they would receive 3 different packages at varying times. Goods cannot be consolidated in this model, as the distributors have different locations and shipping times.

Customer Handling and Customer Service is Lacking

Order fulfilment is never complete without a proper customer service platform. Although the supplier indeed does most of the fulfilment processes you are the one the customer identifies with. When issues arise from the supplier’s part you take the blame, and this affects your brand negatively. If the supplier handles it well, great, otherwise your reputation takes a dip. The relationship you have with your customer goes a long way to making or breaking your business.

In dropshipping, unfortunately, you have very little control over customer service, since you are not in charge of product fulfilment. If a customer makes a return, it gets frustrating as you must get your money back before providing a refund. Some suppliers are willing to take back faulty products and even reship, don’t count on this. You may have to buy a new product on their behalf and ship it to them from your already streamlined profit. Having dissatisfied customers doesn’t help your e-commerce store. You must also remember you need a large customer base to make a reasonable profit.

Brand building is difficult

You sell amazing products but it’s packaged without your logo or e-commerce store name it’s delivered neutrally as the supplier’s products. Your competitors also sell the same products with the same packaging. Like behind the scene songwriters or ghost-writers, all the credit goes to your supplier in dropshipping. Well, the negative feedbacks affect your store significantly though.

Conclusion

There you have it! Above are some hard truths about dropshipping you need to know. There are several complexities involved in operating a dropshipping business. However, knowing what to expect can help prepare your mind and make potential issues more manageable when they arise. These aforementioned facts should help potential and existing dropshippers navigate through the complexities of the business model.

Are you considering starting a dropshipping business? Contact us today at Fulfillman to know more about the services. Our dedicated team will be available to speak with you and discuss your possible dropshipping options. Our experts will provide suitable answers to your questions and concerns. We guarantee you excellent services.


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The world is yet to recover from the devastating effect of COVID-19, and the second wave is ravaging many countries again. Even as vaccination starts in different countries, we know it will take a while for most economies to recover. What could be the fate of new dropshipping businesses? Dropshipping is not like any other business model. It is arguably the easiest type of business to start in these trying times. While starting a dropshipping in 2021 may be easy, achieving success can be tougher. Here, we will discuss how you can start and make meaningful progress in dropshipping this year.

Take Your Time to Choose the Right Niche and Selling Platform

One of the biggest determinants of success in dropshipping is finding the right niche. There are several profitable niches, but you have to choose a niche and market you can penetrate. Take your time to choose a profitable niche that interests you. Research properly and make consultations if necessary.

You also need to choose a suitable dropshipping platform for your business in 2021. The right platform for you will depend on a number of factors, including your niche and location. You should research different platforms before carefully choosing the best one for you.

Sell In-Demand Products

As mentioned earlier, the coronavirus pandemic affected different economies in numerous negative ways. Several people lost their jobs. Many business owners also suffered losses due to lockdowns in many places. The implication is that many people can’t spend on frivolities.

Take time to research products you know will be in demand in 2021. You can check trends to see what is working in the niche you have chosen. When you sell in-demand products, you can sustain your business, irrespective of the general economic situation.

Choose Your Suppliers Carefully

Your suppliers are your biggest partners in your dropshipping business. You have to be very selective of your suppliers because their actions and inactions will affect how you run our business. Your choice of suppliers will also affect your customers and your business reputation.

While choosing suppliers, make sure they are reputable. You also need to choose suppliers that have the capacity to grow with your business. In order words, they should have the capacity to meet your demands when your business starts growing fast. You should also build a real relationship with sourcing agents.

Invest In an Optimized Dropshipping Website

Some people erroneously downplay the importance of optimized websites in dropshipping. You should never do this as dropshipping has become more competitive. You will be competing with established dropshippers in your chosen niche, and a poor website will jeopardize your chances.

Simple website design is highly recommended. You should also ensure that your website is easily navigable. It should also be fast. Make it super-easy for your customers to find what they want and checkout seamlessly.

Be Smart with Digital Marketing

This is 2021: you need to be very smart with digital marketing. Gone are the days people wasted money on unproductive advertising. For your dropshipping business to succeed, you will need to advertise smartly.

Social media marketing is one of the best ways to build an audience and grow your dropshipping customer base. Identify the appropriate platform for your niche and make good use of it. Depending on your niche, influencer marketing can also help.

Build Up Your Customer Trust

This is probably the most important aspect of building a dropshipping business amid the pandemic. You can’t afford to lose your earliest customers, and that will be determined by the quality of your products and your approach to customer support.

To build up your customer trust, source your products from the best manufacturers. This requires working with reputable suppliers, as mentioned earlier. You should also be transparent with your pricing. Again, engage with your customers and keep them informed about good and bad developments. Inform them in time when there will be a delay and give them all the support they need.

Embrace Automation Once Your Business Starts Growing

If you do the right things, your dropshipping business can pick up and grow tremendously this year. The previous tips we’ve discussed will set you up for real growth. When you start seeing the growth, it is important that you automate as much as you can to meet the needs of your growing customer base.

Dropshipping automation comes in different ways. There are emerging technologies that help make the business easier. While you shouldn’t be in haste, try to automate any process as soon as you feel the need to do that.

Conclusion

It is possible to start a dropshipping business in 2021; forget what the naysayers will say. It is also possible to succeed in dropshipping amid the pandemic. The tips here can help you to a great extent. When you start the right way and keep in touch with trends, your dropshipping business can grow beyond your expectations. When this happens, automate and continue to follow trends.

Contact us today at Fulfillman to know more about our dropshipping services. Our dedicated team will be available to speak with you and provide suitable answers to your questions and concerns. Our platform can offer you what you need to get started with your dropshipping business this year. We guarantee you quality and excellent services.


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In the early days, dropshipping was clearly an easy and rewarding business model. Today, it is still rewarding but has become quite tougher. Ecommerce entrepreneurs and dropshippers, specifically, have to do more to succeed. And one of the most important things to do is to build a brand. Building a brand for your dropshipping business goes beyond coming up with a mission statement, creating a logo, and other similar petty moves. Yes, these things are parts of branding, but you have to dig deeper if you want results. Here, we will discuss eight ways to build a brand for your dropshipping business.

Research Your Target Market Even Further

What do you want to dropship, and who do you intend to sell to? These are some of the most important questions you will have to answer before starting your dropshipping business. You will have to be more detailed with your answers if you want to brand your business appropriately and make it big in your niche. Take time to research the market you are going into, as well as the people you will soon be calling customers. Keep every piece of information you find handy as you will need them every step of your effort.

Decide On a Brand Voice

Consistency is one of the most important ingredients of good branding, and you need to start in the early days to lay the foundations. There is a great need for you to define your brand voice as early as possible. This is going to be the tone, the attitude, and the entirety of your communication style with your potential customers. Your brand voice will determine most other branding elements. It will determine the language and tone in your product description, as well as how you respond to messages from customers and engage them on socials and other platforms.

Make Your Business Name Memorable

This is where most people pay serious attention to their branding efforts. Almost anyone can tell you that a catchy name is important for any business undertaking. Here, we are going to advise that you go for a business name that is memorable. This doesn’t mean a catchy name is not good. Of course, catchy names will attract more customers, but it takes a memorable name to stick to the minds of the potential customers and make them identify your brand wherever it is mentioned. It is also best that your business name makes it fairly obvious what you are going to be dropshipping.

Get a Professionally Designed Logo

Creating a logo is not a big deal. Even kids in elementary schools can create good-looking logos. However, the problem is that you don’t really need a good-looking logo. Good look is important, but there are other details to pay attention to. Your logo should be distinctive and easy to recognize. Just like your business name, the logo needs to be memorable so that your customers will recognize your brand anywhere and anytime. This is why it is important to get a professional graphic designer to work on your logo. The money you will pay for it will be worth it.

Choose Your Color Design Carefully

When it comes to your dropshipping store, color selection is very important. Some erroneously assume that the color is just for aesthetic appeal. There is a psychological side to the use of color, and you need to know it and apply it while choosing your colors. Remember that this is part of your branding efforts and that you must get it right at this stage. If you are not so sure about colors and the roles they can play in your business and brand, speak with a knowledgeable individual while making the decisions.

Pick Your Fonts Carefully

This is one aspect of building dropshipping websites that people don’t take too seriously, and it affects user experience, which will directly affect branding in many negative ways. To avoid making things complicated and confusing for your website visitors, pick not more than two fonts: one for heading and the other for regular text. Of course, this has nothing to the font used in your logo.

Take Good Care Of Your Customers

When you get other things right and fall in this one, you can’t really have a successful business. The idea of branding is to improve the visibility of your dropshipping business and make it attractive to your potential customers. When the customers start coming, you need to take good care of them and their needs in order to keep them coming back. Make customer satisfaction your priority, and things will be a lot easier.

Share Your Story

Your story is an essential part of your branding efforts and must be treated as such.  Building a brand story is important. That is one of the keys to connecting with your customers. It is important to tell your brand story in a manner that builds trust. Tell your customers what you stand for and what you care about, among other things. Tell your story wildly to appeal to more potential customers and take your brand to the next level.

Branding is super-important for a dropshipping business. We have discussed some important ways to get started and build a brand for your business. We hope this piece helps you make the right decisions and succeed in dropshipping.

Contact us today at Fulfillman to learn more about our services. We specialize in providing excellent Dropshipping, Amazon FBA, Warehouse Fulfillment, China Sourcing, Product Photography, Private Label Dropshipping, Third Party Logistics, and so forth. Our trusted experts will be available to discuss your options. We guarantee you get quality and excellent services that give complete client satisfaction.