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Do you know that the time people spend watching videos online increases at an average rate of 32% per year? Research also says that the average person will spend 100 minutes a day watching videos. To put that in perspective, that’s 25 whole days. Dropshippers need to take note of this if they want to plan on developing their video marketing strategy for their business. Continue reading to discover 7 ways to develop the perfect video marketing strategy for your dropshiping business.

Set Goals

At the beginning of any social media undertaking, you need to set goals. What do you want your videos to accomplish? Where in the marketing funnel will these videos fall? An example of video marketing is creating brand awareness. Videos are used heavily for advertising. They may start on a product page on the website and then branch out to land in a social ad. Setting your goals and identifying the funnel stage will help you create highly effective calls to action in your video content.

Decide On Your Platforms

Research and data prove that audiences on Instagram, Facebook, and Snapchat spend half of their time on the network watching videos. Choosing any of these three to begin your video marketing game would be a good step. If you’ve never used video on any platform, begin with the ones where you have audiences established. Another consideration for choosing the right platform is for you to understand what each one offers and what video dimensions can be displayed. This is essential as if you’d like to repurpose your videos, it’s best to choose platforms that complement each other.

Select Your Video Types

There are many types of videos out there, and we don’t mean where the videos will be placed. Social media videos can be used for many different purposes to support your overall content strategy. Determining the type of video that works best for your brand is an important step in your marketing strategy. Not all videos are made the same and that’s okay. What is most important is that they are supporting your key goals. The videos could be educational, behind the scenes, entertaining, customer reviews, and so on. Once you’ve determined which types of videos to tackle, it’s time to move on to planning the actual video.

Plan The Content Production

When you plan your content production, you will save time and money in the long run. Whether you plan it with a flowchart or old-fashioned pen and paper, you need to know how videos will be created and filmed. You have options for content production and post-production.  As you run through the content plan, you’ll find some ways that you need to tweak it or things you missed earlier, especially if this is one of your first efforts in putting together a comprehensive video content plan. After a solid plan is executed, it’s time to move on to post-production.

Know What Post-Production Entails

You want to allow plenty of time for post-production, especially if your videos will be used for ads or have heavier editing needs. Post-production does not mean just cutting scenes and putting them back together to music. It also includes additions like closed captions, text overlays, call-to-action screens, and more. The more you film and the more polished you want it, the more time you’ll need.

Schedule And Promote The Videos

Now that you have the completed video, it’s time to schedule and promote it. Some management platforms like Sprout offer publishing options for videos. Don’t think of your videos on social media as one-and-done. One fully produced video could be uploaded to several networks over a month, a long period, depending on your social schedule. On Twitter, you could promote it many times. For live streams, you’ll need to promote often to ensure lots of people will join in at the right time. One film recording session can produce multiple videos. Different clips can be used for promotion or spliced together to create new videos. Think big when promoting your videos.

Understand And Analyze Metrics

This strategy is important. You won’t know how a video operates unless you take a look at the statistics associated with it. What are the view counts and the watch times? The shares, likes, and comments? Each network provides different sets of metrics. So you need to know what they are before you start in on production. It’s also important to keep in mind that older videos will be watched. With the right combination of keywords and an evergreen topic, a three-year-old video might still be relevant to your users today.

Parting Words

Now we’ve come to the end of 7 ways to develop the perfect video marketing strategy for your dropshipping business. We hope this inspires you and your business, or your brand to plan your next set of videos, which will help you be on top of the game of your dropshipping business.

Do you need an expert for your video marketing? Contact us today at Fulfillman to know more about our Video Marketing Services. We have a proven track record of delivering engaging and viral videos for all types of eCommerce video marketing campaigns. Our expert team can help you get the best out of your video marketing endeavors. We guarantee you quality and excellent services.


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Surveys are one type of tool for collecting or receiving information from your customers. They allow your ecommerce or dropshipping business to efficiently collect honest feedback, opinions, and responses from customers and use that information to improve different areas of your business. Survey responses can verify or provoke discussions on strategic business decisions and provide unbiased data to guide decision-making.

Feedback gleaned from surveys can also tell you what customers think about your products or brand, as well as provide a baseline for comparison over time. As an ecommerce business owner or dropshipper, continue reading to discover how to improve your sales, marketing efforts, and business by implementing data gathered from surveys.

Offer Multi-Channel Support

The easier your customers can contact you, the higher your customer satisfaction levels will be. To offer multi-channel support, you need to be available where your customers are. Customers use various channels and devices to make purchases. That’s why it’s worth having a presence to cover any channels they use. These channels include live chat, social media, email, or phone support. In short, the biggest benefit of multi-channel support is that you can engage with customers over their preferred method of communication. So ensure that you provide top-quality support across these channels. This lets you boost brand credibility, your business, as well as your customer satisfaction.

Understand Different Customer Groups

Knowing your audience is key to improving your business. You need to know who your customers are and what they like to create messages pertinent to them. Survey data gives you the ability to uncover insights about specific groups of customers, such as people in a certain age bracket or who live in a particular geographic area. If you don’t know who your ideal audience is just yet, surveys can help you with that.

Follow Up With Your Customers

Have you improved based on what your customer has told you? Follow up with your customers to let them know about it. Keeping your customers in the loop shows that your business values customer feedback.

Ask for Feedback Across All Touchpoints

Ask your customers for feedback where they are most engaged. There are many survey distribution channels you can choose from. If a customer purchases from you, ask what made them buy and what you can do to increase their post-purchase customer satisfaction. When you collect customer feedback across all your channels, it is then you’ll be able to improve your business.

Act on Complaints and Negative Reviews

Do you know that complaints and negative reviews are a source of valuable feedback? Do you also know that more than two-thirds of users trust reviews more when they are a mix of negatives and positives? Therefore, negative reviews won’t kill your business if you respond to them well.  When you analyze them, you’ll know exactly what your customers want. So treat it as an opportunity or a chance to build closer relationships with your customers. Always contact the customer directly after they’ve left you a negative review. Try to fix their problem and update them on the progress. These will help you improve your customer satisfaction levels.

Reply to All Feedback

Whether you get positive or negative feedback from customers, it’s worth taking the time to respond to them. If a customer is happy, capitalize on it by getting more positive reviews, case studies, and testimonials. Because 88% of consumers trust user reviews as much as personal recommendations. So building social proof can encourage potential customers to buy from you. And if a customer is upset, try to find out what makes them unhappy. Then improve your product or services and reduce the likelihood of churn.

Share Your Feedbacks

Truth be told, customer feedback is useless if it goes unheard. That is why analyzing and responding to customer feedback should be a company-wide effort. If a piece of feedback concerns mobile application bugs, it’s best addressed by the product team. The ultimate reward is that your teams will know exactly what your customers want. Your departments will find it easier to sync their efforts. Through this, your business will surely improve.

Take Away

There are many factors you can take into consideration while thinking about your customer service and increasing customer satisfaction in your brand to improve your business. Customer surveys for ecommerce or dropshipping store is an easy way to gain insight into the thought process of your buyers. It takes out the guesswork when deciding how to serve your customers better. In the process, you will have updated the information on records of their demographic information. How you can go about that has all been discussed above. Putting them into practice will do wonders for your business.

Do you need a reputable order fulfillment services company for your ecommerce or dropshipping business? Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


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Even though dropshipping business provides plenty of benefits for independent business owners such as less capital investment and manageability, the main goal is to make more profit and boost your conversion rate. But that requires you to have some tips that distinguish you from your competitors. There are a variety of shipping tips available, but you’re guaranteed to boost your dropshipping business if you utilize the tips that’ll be shared here with you. Continue reading to know the top free shipping tips to boost your dropshipping business.

Make Your Store Appealing Using A Great Design

Your dropshipping store is the face of your business. Your store needs to have the right features in managing orders and other business operations. When designing your dropshipping store, you can use the colors or theme of your business logo. Think about the general appeal of your store based on the demographics and features of your target audience.

Employ An Effective and Easy Shipping Model

It’s important to make your online store easy to use, fast, and responsive. Even if your customers buy products using their mobile devices, they should be able to navigate through your website easily. That will encourage them to make a purchase of a product and keep them coming.

Automate Your Work Process

Even if your supplier handles the workload, it’s important to take note that you have many responsibilities too, such as managing your dropshipping site. You need to email customers, update order status, and sort them into membership tiers. These tasks can be tedious and time-consuming, thus, choosing a dropshipping platform that offers automation services is a good idea. An online store guided by automation rules makes website management a lot simpler, which will work well in boosting your business.

Offer Amazing Customer Services

You need to provide excellent customer service because your customers are the most important aspect of your dropshipping business. Aside from the ‘Contact Us’ page or providing your email and phone number, it’s also a good idea to incorporate a helpdesk platform. You might want to reach them through live chats, allowing them to get answers to their queries more quickly. Also, take time to create an email list to categorize customers into different tiers. With this, you can provide special offers to prospects and reward your loyal customers with discounts, coupons, and freebies.

Promote Your Dropshipping Store On Social Media Platforms

Social media marketing and dropshipping are great allies. They must co-exist to attain sales and marketing success. It’s not enough to build an aesthetically appealing and functional dropshipping store. If you want to boost your business, you should consider promoting your dropshipping store on social media channels.

Create A Blog Section

A blog section on your dropshipping website is crucial in attracting more customers and boosting your sales. You might want to grow your organic traffic or unpaid traffic brought about by the articles and other web content you publish on your website. Despite the countless online stores nowadays, one aspect that can set your store apart from others is having a helpful blog section. When online users have questions about using a product they sell online, your blog should be there to provide answers. Your blog section serves as an information hub that people can check from time to time.

Sell Trending Products

If your sales seem stagnant, it means you’re probably not selling the right products. If your products don’t appeal to your target audience, advertising them would be time-wasting. Before you even think about putting a product in your dropshipping store, you should do some research first. It’s important to know what your intended customers need and want. You can do this by getting the feedback of your verified customers about the product line you’re offering. Are they happy with the variety of products you have in your store or not? Or what other products do they want? Then, from the statistics you’ve gotten, you’ll be able to judge what products are trending to boost your business.

Double-Check Your Products

With the many suppliers available worldwide, you should also be wary of checking the products you sell in your dropshipping store. Since you don’t manufacture the products, you should be extra careful in scrutinizing the quality of the products by using and testing them first before selling them in your store.

Conclusion

With these top 8 free shipping tips, you can boost the sales growth of your dropshipping business. Asides from having an appealing and user-friendly online store, you also need to promote your store across social media and online marketing platforms to boost your sales. Finally, check the products your competitors sell and make sure to use and test the products before listing them in your store to ascertain that they’re of high quality.

Do you need help boosting your dropshipping business? Contact us today at Fulfillman to know more about our services. We specialize in providing excellent Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and so forth. Our dedicated experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that gives 100% client satisfaction.


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A payment gateway is an essential part of dropshipping business. It’s a tool that let customers buy something from your online store. The selection of a payment gateway depends on your preference and your target market. So if you’re looking for how to choose a payment gateway for your dropshipping store, then you’ve come to the right place! Continue reading to discover points to consider when choosing a payment gateway for your dropshipping store.

Ease of Payment

A good payment gateway should bring convenience to you and the users (customers). There’s no point in integrating a gateway that makes checkout payments difficult for your customers. You’ll have reduced sales and increased abandoned carts.

Pay-out Times

Once the transaction occurs, the payment gateways take some time to send money to the merchant’s account. The timeframes vary for each. Do research the payout times before you integrate a payment gateway.

Transactions in Several Currencies

If you are targeting clients from around the globe, then this is a crucial point to consider. Make sure you integrate a platform that offers clients to pay in their local currency. Or at least provides options that are widely accepted in different countries.

Customer Service

For your good and peace of mind, it’s better to pick a payment gateway with excellent customer service. I often see some horror stories pass by of people claiming that their whole account has been set on hold while the customer service doesn’t even reply. Sometimes, they have to stop their advertisements because their cash flow has stopped. In conclusion, a good payment gateway puts your money on hold less quickly, and if it happens, should have great customer service to resolve the issue with you.

Consider Fees and Service Agreement Requirements

Payment gateway is based on the type of transactions a business conducts (online or in-person), and even business sales, revenue consistency, transaction frequency, and the markets served. It’s important to compare how the business model coincides with the payment provider, or a gateway’s fee structure. A few services may require setup fees and contracts, or they may charge transaction fees if a particular order and transaction volume aren’t met.

Ensure Effective Transactions

According to a survey conducted, more than 25% of customers will abandon a purchase if they are compelled to register for an account to complete it. If the checkout procedure uses a third-party shopping cart with an enrolment procedure, ensure that retailers can make it an optional factor that allows for a “guest” checkout.

Make Checkout Easy on All Devices

Studies show that 79% of smartphone users have made a purchase online using their mobile devices in the last 6 months and 83.72% of people own a mobile phone in 2022 and these figures are increasing steadily. As website owners evaluate their payment gateway options, you need to make sure to provide an adaptable checkout experience that is optimized for different mobile devices and network types.

Multiple Features to Choose From

Online payment gateway service providers offer several features, depending on their business needs. For instance, if retailers provide their products and services around the world, the payment gateway should provide a global solution, and accept several credit cards, debit cards, and currencies, based in different countries. Payment gateways also impact the website’s efficiency. Be sure to find out if the chosen payment gateway supports electronic invoicing, all types, text/email reminders for customers, smart chargeback management, etc.

Easy Integration Process

Online payment gateway integration isn’t a DIY process. Most payment gateways provide detailed instructions on integrating into popular dropshipping platforms. The ideal solution is selecting a payment gateway system that doesn’t botch up the website’s UX with a slow payment process. You should select a payment gateway that makes it easy and beneficial for the customers to make payments on the website where they can select a payment method of their choice.

Parting Words

Honestly, picking a payment gateway for your dropshipping store can be tasking, but at the same time simple once you are calculative. This article has done justice by giving you the information on how to choose a payment gateway for your dropshipping store. All you just have to do is find out which countries you would like to sell to and what the most popular payment methods in those countries are. Then, you pick the most popular payment method. Good luck to you with choosing a payment gateway for your dropshipping store!

Do you need a reputable fulfillment services company for your ecommerce business? Contact us today at Fulfillman. We provide a wide range of services including Warehouse fulfillment, Drop Shipping, China sourcing, Third Party Logistics, and many more. Our dedicated team will be available to discuss with you and provide suitable answers to your questions and concerns. We guarantee you excellent services.


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“How do I increase the profit margin of my business?” This is one question ecommerce business owners and dropshippers mostly ask themselves because it’s one great way to measure the success or fall of their business. Naturally and actually, you would hope for a successful business. Continue reading to unveil some amazing tested and trusted ways to increase the profit margin for your ecommerce and dropshipping business.

Focus On a Profitable Niche

Products like smartphones, gadgets, and fashion wear are always in hot demand. This means you’re going to face significant competition when trying to serve these niches. To increase your profit margin, instead of targeting over-saturated niches, find a profitable sub-niche with a customer base whose needs are largely going unmet. You should focus on satisfying a small but evident customer base to gain an upper hand in that sector. The less competition you face, the better your profit margins will be.

Retain Your Customers

Getting new customers is more expensive than retaining existing customers. Customer retention is the ability of a business to keep customers on board over time that can also help increase its profit margins. So, consider looking at your existing customer base, if you want to generate more revenue. You can start by creating a blissful business relationship. Ensure that your customer service provides top-notch customer support. Show them that they’re getting serious mileage out of your offering. Ask for their feedback and act on it.

Upsell Your Products

One of the most potent ways to increase your profit margins is upselling your products. You can offer premium counterparts or add-ons to your existing products to increase the average basket value. You can upsell to your customers before purchase, while a purchase is being made, and after a purchase has been made. The amazing trick to upselling successfully is to understand your customers’ needs and make a pleasurable shopping experience for them. You can do this by comparing products to highlight the value of your premium offerings, and reward customers who spend more at your store.

Cross-Sell Your Products

In addition to upselling, it’s advisable that you subtly suggest related alternatives or complementary products that would meet each customer’s needs based on what they initially chose to buy. This is known as cross-selling in the ecommerce or dropshipping industry. Research suggests that you can boost your revenues by around 10-30% using this amazing strategy. More so, it doesn’t require you to find new customers to increase your profit margins.

Update Your Product Catalogue

There could be some products in your product catalogue that could be updated or replaced with products that offer better quality and value. One great way to increase your profit margin is to remove products difficult and costly to ship, frequently returned, refunded, or stereotyped by negative feedback and reviews. Replace them with strategically selected alternatives that will keep your customers coming back and ultimately boost your profits.

Negotiate Prices with Suppliers

A successful entrepreneur doesn’t make customers pay a premium for a product. Rather, it’s the one that can force suppliers to reduce prices, thus increasing the profit margin without increasing the cost. Meanwhile, on one hand, you avoid upsetting your customers by lifting prices, and on the other hand, you make more sales.

Increase Your Prices

If you feel your prices are a little low, increasing the prices of your products is an easy way to increase your margins. Correctly calculating your mark-up without overcharging or undercharging is key and can ensure you make as much profit as possible. If you set your prices according to market demand and the standards for ecommerce or dropshipping products, your customers will perceive your products as being more valuable, and many of them will be happy to pay more.

Leverage on Social Marketing

Chances are that your business already has a digital presence. However, you should stretch your budget further and gain valuable exposure by marketing your products across multiple social media platforms. Sites like LinkedIn, Instagram, Facebook, etc. are free to use for marketing purposes and provide excellent exposure of your store to a global audience.

Final Thoughts

At least 80% of entrepreneurs have to deal with tight profit margins at one point or the other. And the goal of every business venture is to make a profit and have a decent profit margin. The ecommerce and dropshipping business model is no exception. It’s important to understand that competing for above-average profit margins should be your objective. You need to find ways to make a consistent profit to succeed. Use these intelligent strategies mentioned above to increase your profit margin and maximize the success of your business.

Do you need a reliable drop shipping company for your ecommerce business? Contact us today at Fulfillman. We specialize in providing excellent and top-class Dropshipping services, Warehouse fulfillment, China Sourcing, Third Party Logistics, Crowdfunding Fulfillment, Video Marketing Service, and more. Our trusted team will be available to speak with you and discuss your needs. We guarantee you get quality and excellent services that give 100% customer satisfaction. A fantastic experience awaits you.


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If you want to be successful at your dropshipping business, you need to know what products to sell. Why? Because not all products are sold at the same rate. In this article, you’ll discover products that will help make massive sales. Continue reading to discover the top 10 dropshipping products for July 2022.

Portable Hydrogen Water Bottle

Hydrogen water is simply water with extra hydrogen molecules added to it. In water, hydrogen is bonded to oxygen. So, your body can’t absorb the full benefits the hydrogen has to offer. Luckily, extra hydrogen molecules have been added to the bottle to make the body accessible to its benefits. Benefits such as detoxification, better blood circulation, brain power boost, faster recovery from disease, and many more. Once you make your customers aware of the huge benefits of the Portable Hydrogen Water Bottle, you’ll be surprised at how much sales you’ll make.

Fish Scale Knifes

To enjoy the freshness of some fish, its scale needs to be removed. However, removing fish scales is quite difficult. And every chef and home cook is on the lookout for such item that could make such task easy. The Fish Scale Knife product is very efficient and simple to scrape scales, making it one of the top dropshipping products you should include this season.

Dark Spot Corrector Remover

Skin issues are one of the most common health problems faced by people across the world. People are searching for a good and reliable product that could help them eliminate dark spots caused by acne, fine lines, wrinkles, insect bites, dull and dry skin, etc. The Dark Spot Corrector Remover works fine in just a week. Customers would rush over to your store once they discover that you have such a product.

Breathable Silky Mattress Cover

Life is all about making things easy and stress-free. And this product is one of them. The Breathable Silky Mattress Cover covers a mattress firmly, which saves the time one needs to lay the mattress daily. The microfiber is also treated to prevent fading and shrinkage after washing, thereby extending the life of the mattress cover by keeping it in good condition. Owning it will make one’s bed perfect, and smooth, and make one experience a good night’s sleep. This is also a top product you don’t want to miss out on the gains.

LumbarMate Orthopedic Lumbar Support Belt with Magnets

This product was reviewed by The Bob & Brad Crew, associated with “Bob & Brad” The Most Famous Physical Therapists on the Internet. This product relieves lower back pain caused by a variety of conditions. Lumbarmate is recommended by chiropractors in relieving back pain, making it a top product.

 2-in-1 Vegetable Chopper Dicing & Slitting

This product helps to quickly dice and slit all kinds of vegetables and fruits, conveniently and easily, with no additional tools or even a cutting board. More so, it doesn’t require one to touch sharp blades as compared to using the knife for such a task. This is great! Ensure you include it in your store, for a successful dropshipping business.

Baby Squeezy Spoon Bottle

Sometimes, feeding babies can be fussy and messy. The Baby Squeezy Spoon Bottle is flexible, soft, and feeds babies easily, like using a spoon, while making less mess. You should consider including it in your dropshipping store, as many mothers will want to get it for their babies.

Pet Cleaning Hair Removal Comb

The Pet Cleaning Hair Removal Comb removes up to 95% of a pet’s dead hair and detangles them in 3 minutes. And it works most gently without scratching or causing pain. Many are unaware that this item exists. Include it in your dropshipping store.

Pressed Garlic Chopper

The Pressed Garlic Chopper can prepare ingredients quickly, saving time and effort. It’s suitable for mincing garlic, slicing peppers and onions, and handling a variety of ingredients. It’s mess-free, with no smell on fingers. It works easier and neater than a cutting board, making it among the top products of all.

Baby Head Fall Protection Pillow Cushion

Mothers don’t need to worry anymore while their babies are playing. This product is perfect for crawling, standing, and walking. The head protector will stay tightly secured to easily protect kids’ heads when they lose their balance. i.e, it creates a safe barrier between them and the floor. Once parents know that you have such a product in your store, they’ll come over to get it from you.

Start Selling

In conclusion, the fastest way to know what products to sell anytime is to know what products would make the lives of your customers easier and better. Luckily, this article has done justice to unveiling the top 10 dropshipping products to include in your store for July 2022. Start selling! A successful dropshipping business experience awaits you.

Contact us today at Fulfillman to know more about the services. We are experts in Global Fulfillment, China Sourcing, Dropshipping, Third Party Logistics, and many more. Our dedicated team will be available to speak with you and discuss your possible dropshipping options. Our experts will provide suitable answers to your questions and concerns. We guarantee you excellent services.


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When it comes to selling your products on your dropshipping store, the way your products look matters far more than you think. 75% of online shoppers rely on product photos before deciding on a potential purchase. This is why product photography is important for the success of your dropshipping business.

Do you know that people form their first impression within a mere 50 milliseconds? That’s quite a little time to grab the attention of your potential customers. This means you have to make every second or every millisecond count. You can only do this with amazing photos of your products.

In dropshipping business, great product photographs have the power of converting visitors to buyers. This will ultimately boost your conversions. Continue reading to discover some amazing product photography ideas to help you increase sales in your dropshipping business.

Take a Product Detail or Texture Shot

According to Forbes, 88% of shoppers characterize detailed product content as being extremely important to their purchasing decisions. Brands do this because it works. It gives a truthful look at what customers can expect in your packaging before purchasing. Around 23% of product returns are a result of inaccurate depictions of the product. When doing texture or detailed product shots, let them be realistic and eye-catching. It’s about showing the features of the product and displaying them as pleasing as possible.

Create A Scene

EMarketer found that 83% of online buyers consider photos the most influential factor in making any purchase. When you create a scene, you allow customers to see your products in action. Instead of wondering what it’s like to own an item or product, you share the experience with them. This idea applies to the saying: “Don’t sell the mattress, sell a good night’s sleep.” The environment of your product photo can help customers to imagine themselves using it, which is also going to help you sell more.

Manipulate Your Photos

Photo manipulation is a technique you’ll need more than just a camera to pull off. To manipulate your photos, you’ll need to make use of editing software like Photoshop or Adobe Illustrator. However, this software isn’t as simple as ‘Download and Go’, so you may need to look for some online tutorials on YouTube. Better yet, you could hire a photo editor to help you. Photo manipulation is super useful if you want to get your product’s core offering across cleverly and memorably. That way, you’ll increase your sales.

Show All Product Variations

When customers buy online, they want to look at as many photos as possible. The confidence that your customers develop through this will convince them, that they’re going to be happy with their purchase. As such, it helps, to show all product variations from different angles in your product photos. Never rely on your customers to simply imagine what your product looks like. If your competitors are not using this idea, then this will help you get ahead and sell more.

Show People

Customers love to see other people in advertisements and product photos. Research by Toluna says that more than half of people connect more with media that features real people. An even higher percentage, 62.3%, agreed that a brand featuring ordinary, real people will more likely understand its customers. When you feature people in your product photographs, it speaks to your ideal customers. They can recognize themselves in the photograph, and imagine themselves using or wearing your product.

Use Props

Adding props to your product photos will help to add creativity to the final look. These props could be flowers, objects, trees, or fabric. These props will enhance the visual experience and ensure that your work stands out no matter where they’re placed. And that will increase your sales.

Show Your Personality

Taking photos of your products is not only an opportunity to showcase to your customers, but it’s also a chance to get your personality across. When customers identify you with the personality of your brand, it strengthens your relationship and can encourage a sense of loyalty in them. And because of the trust they’ve built in you, you’ll be on your way to making more sales year in, year out.

Take Shots Of Your Product In Use

Another great product photography idea you can use is to take shots of your products in use. This could be content created by a model or social media influencers. This idea is especially great for products that your customers will need to use actively.

Bonus Tip: If you want to take great product photos, then you should invest in a decent photography setup. This includes finding the right good camera, a tripod, and some artificial lighting if you want to be professional.

Conclusion

In the dropshipping world, the product photography is one of, if not the only way that you can use it to visually grab the attention of your potential customers. Now, even smartphone cameras can take amazing photos. If you want to increase your sales, you have to stand out. Think outside of the box. Adopt the 8 product photography ideas that have been discussed above. Then you’ll be one of the lucky ones who make great sales in dropshipping.

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional. We offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


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Finding a profitable niche is the most important criterion that goes into building a successful dropshipping business or ecommerce business. But, do you know that 42% of online businesses fail because they couldn’t find and select a profitable niche?

Choosing a profitable dropshipping niche can be tricky, but at the same time rewarding. You need to find and select an area of expertise to help focus your business and attract the right customers. Unfortunately, if you are among the 42 % who don’t know the exact process of finding a profitable niche, you can take a sigh of relief. In this article, we’re be discussing amazing tips to select a profitable niche for your ecommerce or dropshipping business that will give you multiple monetization opportunities.

Follow Your Passionate Niche

If you penetrate the niche you’re passionate about, then it won’t be difficult for you to sweep great profits from this market. Also, following your passionate niche would help you know the communities and groups where these topics are discussed. This will assist you to know where you can easily place your product at the right time to make it a profitable one for you.

Check the Value of the Niche Market

Before jumping into any niche, you must have a clear idea about its worth. This idea will help you in the decision-making process as to whether to venture into it or not. For example, entering into the Anti-aging Devices niche that will be USD 43.331 billion by 2026 at a CAGR of 8.6% will give you more confidence rather than a niche with zero data.

Research and Evaluate Past & Current Trends

Another amazing tip to select a profitable niche is to search the niche on sites like Google Trends, eBay, Aliexpress.com, etc., and analyze the trends. The process is very simple. For Google Trends, just go to Google Trends and type your niche. That’s all! Meanwhile, the key factor you should be looking out for is the stability of the niche. It should neither be seasonal nor a fad.

Make use of Amazon’s Help

Amazon is the world’s biggest retailer and they sell pretty much everything under the sky. That has made it one of the best places to find profitable niches and the products that are “red hot”. Amazon is especially great to assist you to find a super niche and the products that sell best. There’s no way you can’t find a profitable niche on Amazon, or at least have a good brainstorming session browsing the site. Amazon’s “Best Sellers” page is updated hourly making it a solid resource for profitable niche selection.

Find Ample Products to Promote & Sell

“Are there enough products to sell online?” You must be looking for a yes answer. To get product ideas you can brainstorm from multiple platforms such as Amazon’s bestseller page. Just do this page and break into your niche and sub-niches to see what good products are there to sell in your niche that can be easily promoted.

Check Reviews

If you are willing to finalize on any niche, you must have a clear answer to this question “are my audience willing to pay?” The answer should be “YES” only. These reviews will give you a clue as to whether customers are in love with a product. Once they are in love with a product, boom. This means that that niche is profitable. Don’t sleep on it!

Analyze the Competition from Existing Websites

Check if there are websites on search engines against a search query. This activity will help you to analyze any niche quickly. Analyze your competitor’s websites and look for the opportunities that they’ve missed. Also, you create content or offer products that give extra value to your customers than your competitors. Just go through the content of your competitors, take inspiration, and provide additional value, simple! Then, whatever niche you might have chosen will be profitable.

See Online Advertisement of Niche Market

The best to measure a profitable niche is to see if companies are willing to invest in their advertisements. While doing your research, if you find websites advertising for search queries, this could be a sign of a profitable niche.

Establish Strong Affinity/Association with Your Target Audience

Strong affinity/association with your target audience leads to more fruitful results in terms of income. Facebook Audience Insights is a great product research tool that can help you find niche markets and trends. Using Facebook Audience Insights, you can quickly get an idea of strong affinity niches. If the answer is “yes” to almost 85% -95% of your questions, then you can sit back and relax, grab a cup of coffee and start working on that niche!

Conclusion

With these tips in mind, you will be able to select a niche that you understand completely. When you begin your ecommerce or dropshipping business, the most important part is, knowing the cards-understanding the product, the market, and how you use your niche’s strengths and weaknesses to your benefit. Once you have those taken care of, the rest of the game is easy. Best of luck!

Do you need a reliable dropshipping company for your business? Contact us today at Fulfillman. We specialize in providing excellent and top class Dropshipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and many more. Our trusted experts will be available to speak with you and discuss your needs. We guarantee you get quality and excellent services that gives complete customer satisfaction. An amazing experience awaits you.


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Dropshipping is booming with new business opportunities every day. If you’re willing to start dropshipping or you’ve started, there’re many things that you need to put into consideration. One of the most essential considerations is the type of niche that your business will be operating in. Some ever-green dropshipping niches are always in high demand. Continue reading to discover the 8 best dropshipping niche ideas that will set your dropshipping business up for great success.

Fitness

A good and healthy lifestyle is promoted by people everywhere. Now, people care more about their health and fitness. They want to improve their fitness levels. They want to release stress. Whatever the reasons are, Google Trends shows a strong increase in its interest recently. And this is where you should jump in and make money. There are many products for you to choose from. They can be yoga accessories, exercise equipment, sports clothes, and so on. Fitness products are good dropshipping niches ideas in 2022 and beyond for your business.

Beauty

The beauty niche can still be very lucrative with the right business strategy. Beauty is one of those niches in which many people are willing to spend money on products. Therefore, having quality inventory and competitive prices can ensure your success in this niche. According to Common Thread Collective, sales in the beauty industry are expected to grow to $784.6 billion by 2027. This means that if you want assured success with your dropshipping store, it’s important to know what the top beauty products are on Amazon right now. Some of which are facial steamers, jade rollers, hot-air brushes, makeup products, etc.

Pet Supplies

The pet supplies niche is for you if you want something that sells well without being too complicated. Products such as cat litter, dog food, etc appeal to people who have pets but do not have much time for shopping around town. Once people are aware that these items are available in your store, they will come and buy from you, as people love to make their pets happy.

Baby Products

If you look on platforms like Amazon, baby products are among the best sellers. Baby products are more than any other product category (including books). It has been observed that unique baby items have a high demand because parents want their children to stand out from the crowd. Plus, many moms will buy another product if they believe that it’s better quality or safer for their children.

Gadgets

It’s no longer surprising that far too many people are always looking for the latest technological products that can make their lives easier and more interesting. This has also made gadgets one of the best dropshipping niche ideas to venture into.

Women’s Clothing

Truth be told, many women love to shop, especially for clothing. Just take a look at any department store across the world today, you’ll find women looking to find the perfect outfit for any occasion. According to IBIS World, the market size of the online women’s clothing sales industry is approximately $37 billion. There’s a great chance for a successful dropshipping business if you tap on the women’s clothing niche.

Home Decor Products and Kitchen Accessories

Home decor products and kitchen accessories are becoming more popular. For home decor items, you can begin dropshipping simple products like doormats or rugs, hanging flower pots, flower vases, table lamps, etc. Although, they are very affordable but sell well in this niche. Together with kitchen accessories, home decor products are also one of the best dropshipping niches ideas.

Jewelry

Jewelry is one of those items that can make an impressive first impression on customers, and it’s also very competitive. The good news is that dropship jewelry can be easy to sell on social media. With increased interest from customers who want more personalized items like custom name necklaces or even customized rings, you must communicate well and understand your customers. They need to know what they’re getting.

Bathroom Accessories

The last but not the least dropshipping niche idea that will be discussed here are the bathroom accessories. People are concerned more about how to make their homes practical, more convenient, and more organized. Some best-selling bathroom accessories are toothbrush holders, soap dispensers, soap plates, towel radiators, toilet roll holders, etc.

Conclusion

There you have it! Above are some of the best niche ideas to help you begin your dropshipping journey. We hope these ideas that have been discussed above have given you an insight into the  niches you should consider to be successful in your business. You should leverage these ideas when you want to start dropshipping business or are already into dropshipping. However, this list should not limit you. It should rather serve as an idea generator for you. Best of luck!

Do you need a reliable dropshipping company for your business? Contact us today at Fulfillman. We specialize in providing excellent and top class Dropshipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and many more. Our trusted experts will be available to speak with you and discuss your needs. We guarantee you get quality and excellent services that gives complete customer satisfaction. An amazing experience awaits you.


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Are you looking for ways to generate and increase sales for your business? To make your business fruitful, it’s necessary to apply appropriate marketing strategies. This is because you’re not the only person selling a particular product online. Luckily for you, if you make an effort to follow and implement the tips that will be discussed, not only will your store or brand (if you have one) stand out, but you’re going to see a massive increase in the sales you make. If that’s the reason why you’re here, continue reading to discover some insightful branding secrets you can use to increase sales in your dropshipping or e-commerce business.

Build Your Brand Awareness

Brand awareness impacts trust in customers, which impacts SEO, sales, and repeat purchases. The more people know and trust your brand name, the higher your sales will increase. To improve your brand awareness, you must focus on being active on social media platforms and delivering high-quality and intriguing content. This will get you more followers to become potential customers for your online store, making you increase your sales.

Get and Add Customers Reviews and Ratings

According to recent research, 87% of customers read reviews online before purchasing a product. This shouldn’t surprise you. Many people consider online shopping riskier, and the process of returning a faulty or damaged product can be tedious and time-consuming. Reviews and ratings help customers establish trust with you, and ensure that they come back again. Therefore, if you’re thinking of data-based techniques on how to increase our dropshipping or e-commerce sales, it’s highly recommended that you showcase customer testimonials, and encourage your buyers to add reviews and ratings to the purchased products.

Master Marketing

No matter what kind of specialist you’re, once you start a dropshipping or e-commerce store, your first step should be starting to master digital marketing. You can go to Udemy.com or Cousera to learn about some key marketing strategies, though not on a professional level, but something for your brand. This includes SEO, social media marketing, networking skills, email marketing, video marketing, etc. These skills will help you convince customers to buy from you, and then the game of your sales will double.

Upload High-Quality Product Images

Another secret you can use to increase sales is to make sure to have high-quality and appealing product images in your catalog. They are what customers would see first before clicking to buy or scrolling past it. High-quality visuals will help you look professional, which is crucial for online an store. 93% of customers consider visual appearance the key factor in purchasing products. This means that depending on how your product image looks, will determine the number of customers you’ll have, and the number of sales you’ll make. Therefore, make it a must to have high-quality and beautiful product images if you want your sales to increase.

Upload Product Videos

84% of consumers are convinced to buy a product after watching a product’s video and studies reveal that having product videos increase sales by 144%. Therefore, it’s recommended that you upload product videos, not only on your online store but also on your social media handles. This will allow customers to have credibility and trust in what you offer, thereby increasing your sales.

Proffer Excellent Customer Service

You’ll short-change yourself if you underestimate the importance of customer service quality. When any of your customers have an issue, the first thing they’re going to do is to contact you or your customer support, and the experience they have will determine whether you’ll lose them as a customer, or earn their trust. Respond to their inquiries timely, if they are dissatisfied with a product, offer them a refund or suggest sending them a new one. You can go further by sending emails, messages, or physical thank you cards with each purchase, or send small gifts to your regular customers. This will make them feel appreciated and strengthen the bond with your product or brand.

Run a Contest or Giveaway

If you want your dropshipping sales to increase, try throwing a contest or giveaway. For example, each tenth buyer gets some item for free, or the first twenty who repost your advertising post receive a discount, and so on. You’ve got the idea. This will not only entice your customers but your visitors will also be moved to make a purchase.

Get Influencers to Promote Your Product

Influencer recommendations over company ads are trusted by 90% of people today. Getting influencers for your product niche is one big way to increase sales. These are people who have a huge presence on social media platforms. All they will do for you is to promote your brand or product to their audience. The value in this is, because they’ve worked hard to build an audience that knows, likes, and trusts them, their audience is going to be far more likely to listen to their recommendation and potentially buy your product than if you were to advertise them online to random people. Ultimately, you’ll end up generating more customers for yourself and increase your sales.

Final Thoughts

No matter the niche you choose when it comes to your dropshipping or e-commerce business, you’re going to face competition. Therefore, you must always keep up with industry trends, offer more trending products and develop ways how to increase your sales. The secrets above can help you get started and become the cornerstone of your promotional strategy as you grow your business and increase your sales.

Contact us today at Fulfillman to know more about our services. We provide a wide range of services including Global Fulfillment, Branding, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.