eCommerce Tips /


Every ecommerce business owner can already hear the Christmas bells ringing as the Christmas season approaches. The holiday season is a joyous time for consumers looking for gifts for their loved ones. People that surf the web has a strong desire to purchase something. They’re on the lookout for gift ideas and amazing offers, which is understandable given the abundance of holiday sales and intense competition. How can you ensure that customers choose to patronize your online store over that of your competitors? If you want to enhance your ecommerce sales this Christmas season, consider these amazing tips for a happy Christmas season.

Organize Your Ecommerce Fulfillment

To avoid being overwhelmed by the massive amount of online orders at the end of the year and missing out on opportunities to make sales, plans must be made before then. Undoubtedly, the secret to success is strategic ecommerce fulfillment; this includes preparing for more sales.

More sales imply an increase in the number of orders, which would prompt the addition of more hands to ensure smooth ecommerce fulfillment. Packing and shipping products can be time-consuming. Always plan realistically and as early as possible to avoid having to search for overpriced alternatives on short notice or, in the worst-case scenario, being unable to deliver at all.

Improve the Your Customer Experience

The order process should be kept simple to avoid driving away potential consumers. The ordering procedure should only need a few mouse clicks. Furthermore, using tablets and phones to purchase various things online has increased dramatically.

Christmas shopping is a regular phenomenon among internet shoppers. As a result, it’s vital that you optimize your website to load fast. If your website’s photos and other features aren’t optimized for mobile screens, potential buyers will instantly go on to other, more optimized pages.

Don’t Neglect the Possibility of Making a Sale before and After the Holidays

The Christmas season is well-known for being the busiest in terms of retail sales, especially in ecommerce. For online stores, Halloween marks the beginning of the busy season. The days of solely relying on the Christmas season for profit have passed.

Usually, there are essential shopping days surrounding the holiday season that occur before the actual Christmas shopping begins. They’re another enticing way to increase the volume of orders in your online store. These days could be regarded as a test period for the primary Christmas season.

However, these shopping days have become as crucial as the Christmas season itself for many businesses. As a result, they are the center of attention. It is critical to take the appropriate actions at the appropriate times to ensure a seamless business operation.

Don’t Skip the Offers and Discounts

In the competitive ecommerce industry, how can you capture a customer’s attention? Make offers that make customers feel they’re missing out if they don’t buy from you. Offer discounts; Customers may be enticed to buy by offering discounts on a single product or a buy one, get one free offer.

Free delivery is another approach to keep clients interested and get them to spend more than they anticipated. Offer persuasive upsell and cross-sell recommendations; this will raise your sales revenue, and your customers will be pleased that they made a wise decision.

Increase Your Turnover by Gaining Loyal Consumers

Although every online shop has a lot on their mind at this time, they should remember that the first sale is both the first and often the only chance to convert a new consumer into a return customer. The addition of vouchers and promotions for purchases is an appealing method to drive customers to shop again.

Enhance the Marketing of Your Online Store

Nobody buys products, whether during the Christmas season or not. As a result, it’s critical to ensure that potential purchasers know your product offerings. Take a close look at all of the options available to you. Use your maximum capacity; whether you want to increase traffic to your store through social media, e-mails, or word of mouth, ensure you’re doing some marketing.

Ensure That the Delivery Process Is As Transparent As Possible

These days, “transparency” is essential even in the ecommerce industry. Online notifications are also beneficial when it comes to improving customer experience. The consumer is the focus, so every opportunity to enhance customer satisfaction should be considered.

Earn Your Customer’s Trust

Consumers are exposed to information, particularly during the Christmas season. They often seek out things with which they haven’t used before. As a result, buyers can be skeptical. It would be best if you aimed to get rid of this uncertainty, as much as you can endeavor to collect positive feedback from other consumers. Make it clear to your existing customers how valuable their reviews are to you. You’ll be surprised at how many individuals are willing to assist you.


There you have it! Above are some insightful tips for a successful Christmas season in ecommerce. During the Christmas season, ecommerce business faces numerous problems and opportunities. For many companies, the Christmas season defines whether or not the year was a success. By properly strategizing, you may maximize your potential to generate more sales and make more profit.

Contact us today at Fulfillman to know more about our services. We offer a wide range of services including Global Fulfillment, China Sourcing, Dropshipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


The best part about the Amazon FBA is that you get to sit back and let someone handle all the logistics for your product and boost back sales. Although this service does not come free, and the branding process can be pretty hectic without having direct access to your customers, it, however, improves sales drastically. Keep reading to find out if it is worth it!

Growing an ecommerce sale is not achieved overnight; it’s a process that evolves with time and consistency, it is ongoing, and the success of it starts with your business goals and how you leverage the different online channels to boost your sales. In this article, we will be giving seven essential tips on how a person can grow their e-commerce sales with Amazon FBA.

How to Grow Ecommerce Sales With Amazon FBA Program

Before pushing for online programs, first, you must identify your goals for a particular business. Without goals, what are you trying to achieve from that business? Your significant and only priority should be adding value. Therefore, be specific in your goals set aside, be measurable, be timely, be realistic, and think of your goals as arrows, so shoot a bulls eye.

Customer Service and Returns Are Taken Care of by FBA

For people that struggle with finding the time to source, sell, and ship their orders, the FBA program gives back time and freedom in great abundance. You no longer have to spend time preparing orders and sending products across the globe or even dealing with cases of return. Amazon takes care of this; all you have to do is sell, and watch in delight how this program boosts all your sales upon completion of registration.

Online Businesses Will Be Scaled

The fulfillment by Amazon scales all online businesses. This is like you sleeping at home and making money from scales you had no stress setting up. This process is carried out by the program giving access to the customer base. Having more eyes on your product and a huge trust factor boosts sales as well.

The Program Puts Up Your Product For Amazon Prime Eligibility

With FBA, your products stand a chance at the Amazon prime that comes with huge benefits like handling packing, customer service, delivery, and even returns. In a nutshell, Amazon customers spend nothing less than $600 while Prime registered customers spend above $1,400. Therefore, with access to Prime, your profits are quickly increased as more customers sign up.

Amazon Handling All Fulfillment and Shipping Administration

The FBA program also offers users the opportunity for Amazon to handle all of their fulfillment and shipping administration that they might encounter while making sales. Once registered, all you have to do is sit back and watch this program boost your sales above and beyond. Consequently, you might not even need to do anything except track and follow up on sale orders.

Access to Buy Box

Registering with the fulfillment by Amazon gives you access to an exclusive Buy box. For those who may not know what Buy box is and why it is so important. A buy box is a white box situated on the right side of the Amazon page. The buy box is the reason customers are easily able to add their products to the shopping cart.

Although the program makes this buy box available to users, however, not all users are eligible for it. To access this buy box, you have to meet the following requirements;

  • Have a professional seller account
  • Your products must be new
  • Your products must be available in stock.

Customers who meet these requirements are eligible for the buy box, and their chances of being featured increased.

FBA May Increase Your Amazon SEO

Bigcommerce made an observation that stated that users of Amazon SEO could increase with the FBA program. This means that just like with Google SEO, the FBA program improves its users’ chances to get rapidly seen in searches and their products ranking top amongst others, therefore boosting the circumstances of their sales.

Stagnant Sales Are Improved

This is the whole aim of the Amazon FBA program. Using this program guarantees that your sales that have been stagnant in the past get seen and increased without much work from you.

Furthermore, as much as this amazon FBA program improves user sales, it is best to know the cons. One of the major cons of the fulfillment by Amazon program is its cost. The FBA program is too expensive, and most users have agreed if the price was worth the result. However, before making a decision, it is best if you try it out first to ensure it is a fit for your business.


Registering with the fulfillment by Amazon program is a marvelous way for e-commerce businesses to improve their sales and increase profit percentage. In addition to this, it comes with a conscience of not dealing with the stress of logistics as every other ecommerce business does.

Contact us today at Fulfillman to know more about our services. We specialize in providing excellent Amazon FBA, Dropshipping, Warehouse Fulfillment, Product Photography, Private Label Dropshipping, China Sourcing, Third Party Logistics, and many more. Our dedicated experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that give complete client satisfaction.


Are you a prospective exporter looking to exploit the products available in China? The thing with getting goods from China is that you need a reputable sourcing agent company to help you avoid some of the pitfalls that occur when you trade in unfamiliar terrain. The right sourcing agent – Fulfillman and Yiwu HOPEFUL Agent – will do most of the work for you, and you can get your goods delivered to you wherever you are in the world without having to set foot in China.

That said, there are a million and one sourcing agent companies in China, so picking the right one might be challenging. That’s why we will be reviewing two of the leading sourcing agent companies in China – Fulfillman and Yiwu HOPEFUL Agent – so that you don’t have to go through too much hassle in getting a good sourcing agent.


Fulfillman has earned itself a reputation for providing a comprehensive array of professional, high-quality, reliable, and customized sourcing services for exporters and dropshippers interested in importing products from China. They have been able to adjust to the ever-changing industry, and they have kept this possible thanks to their state-of-the-art technology and a range of services we will be looking at in a bit.

Proficient Hands

The Fulfillman company boasts of a “band” of sourcing experts who understand the business inside out. They have the know-how and experience to handle every aspect of the sourcing process (production, shipment, and fulfillment) regardless of the industry or field. This way, it becomes easy for you to work with reputable suppliers in China.

Simplified Process

Fulfillman has a dropshipping app that can be accessed on both desktop and mobile devices. This intuitive,user-centric app provides information on sales, sold items, pending orders, and updated inventory. With the Fulfillman app, you can easily carry out your import/dropshipping business with little or no problems.

Quality Control

Fulfillman has a reputation to protect; they take strict quality control measures to ensure that they are involved with only the best products. Their agents vet the entire order during the production process. They also double-check before shipment to ensure you get quality goods.

They Keep You Up To Speed

Fulfillman provides continuous updates about their client’s purchases and fulfillment so that they are kept up to speed. All the information is kept in an Excel file sent to you at the beginning of the process. Any updates are sent to the file.


Brand visibility is key to staying ahead of the competition in the dropshipping space. The Fulfillman company understands this. They also offer premium branding services like quality logos, printing packages, flyers, business cards, and custom boxes.

Round-the-Clock Support

The Fulfillman company provides round-the-clock support so that clients can always get answers and directions whenever they need them.

Competitive Rates

Fulfillman helps you source premium products without having to burn a hole in your pockets. In some instances, they offer as much as 5-10% off the prices that are obtainable on most other e-commerce platforms.

Great Logistics Services

Fulfillman offers efficient and reliable logistics services. They also use a 3PL warehouse management system that facilitates the prompt fulfillment of orders to any location want.


Yiwu HOPEFUL is a sourcing agent company based in the biggest wholesale market in China, the Yiwu Market. They have over 20 years experience of exporting goods to international clients and have earned a reputation for providing honest and fair service over the years. Here are some of the services they offer

Market Surveys

The Yiwu HOPEFUL team will go to the market to liaise with the wholesalers one after the other. They negotiate the best possible prices based on the suppliers’ directory. They note all the details of this survey: pricing, item number, and packing details.

Great Advice

The agents then offer advice that should help you arrive at the best price for you based on their findings during the market survey.

They Handle The Rest of the Process

Once you pay the T/T 30% deposit to the company’s account, the suppliers are asked to supply. The goods are then collected at their warehouse, where quality control checks are done. Once that is done, they prepare the documents and get the goods shipped to you wherever you are.

Some of the other services that they offer include

  • Free warehouse
  • Export declaration
  • Marketing guide/translator
  • Purchase & forwarding
  • Free car
  • Airport pickup
  • Affordable hotel bookings
  • Quality inspection
  • International freight
  • Handling of documents


From the two leading China sourcing agents compared above, we recommend that you choose Fulfillman because they have held their own in the global dropshipping space in recent times. The company is a force to reckon with where sourcing products from China is involved.

Contact us today at Fulfillman to know more about our services. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


There’s a business saying of “Buy low, sell high.” As a business person or prospective business owner, you should always abide by this rule if you hope to make a lot of profit from your sale. In this post, we will help you understand why buying wholesale remains a great idea for your business. Read on to discover more.

What is Wholesale Purchase?

Generally, wholesale purchase is when businesses or individuals buy products at a discount in bulk, only to resell at a higher price to either consumers or other firms. Usually, most companies work with one or two particular wholesale distributors to enhance the purchase and make it more efficient and reliable. In the product supply chain, wholesale purchase is just a step.

What is Wholesale Pricing?

Any amount a company or a business owner pays to a wholesaler, distributor, or manufacturer for a product is the wholesale price. Now, the pricing of these goods is called wholesale pricing. A great benefit of wholesale pricing is obtaining lower wholesale prices per product through large volume purchases. However, a disadvantage is that most goods are not sold on time, and they end up going bad.

Benefits of Buying Wholesale

Once you have a solid and reliable network of supplies, you would enjoy a bonus in wholesale purchase. However, generally, wholesale purchase enhances cost reduction in goods. Below are some of its wholesale purchase benefits.

  • Lower cost
  • Online processes
  • Greater variety
  • Greater coverage
  • Lesser frequent purchases
  • Better product selection
  • Ability to scale up

Eight Things to Know About How to Buy Wholesale

There are processes to everything in life, just as there are processes to buying wholesale items. However, it is pretty easy to get along with, below are eight essential things about a wholesale purchase.

Decide On a Niche/Product

This should be the first thing you do as a retailer, decide on what product category you want to dive into before you can purchase it. These days, most retailers have a problem deciding what to venture into and overstocking their shops and businesses. Nothing is wrong with having a little bit of everything, but what happens when significant items go bad due to lack of sales? You lose out. It is best to select a particular niche or bitches your budget can afford, then work with them.

Perform Market Research

In America, the wholesale market is growing at 1.2% annually, contributing to e-commerce growth. As a retailer, you need to have a vigorous marketing plan with a clear target audience before deciding on wholesale. The moment you go in, you will be competing against thousands of different brands. Performing market research first is one of the safest steps to take before making a wholesale purchase.

Where/How to Find Wholesaler

A regular person would not know how to go about this, but as a retailer/business owner, not knowing how to find a wholesaler is the first step to failure; however, don’t despair; that’s why this section was created. There are multiple ways you can go about finding a wholesaler. Examples include:

  • Commerce local chamber is one of these places.
  • If you’re at an event with other business owners, crowdsourcing is another excellent way to get information on what wholesalers to keep an out for.
  • For businesses manufacturing overseas, an online marketplace that provides a series of retailers, wholesalers, and manufacturers can suffice, places like; eBay, Etsy, etc.
Establish a Professional Brand Image Upfront

Most retailers and suppliers do not have a professional brand image, which isn’t good for business. If you want to be taken seriously, you need to look and act the part. Having the right professional image to work with makes suppliers motivated to work with you. Also, ensure to set up your account with a good bank for the online transaction.

Browse A Wholesale Directory

A wholesale directory is simply any website that offers vital information on wholesale suppliers, what they sell, and how to get in touch with them. This makes the process easier. Get in touch with a distributor and start building a relationship.

Note that a hard supplier to reach is a great supplier for you because their goods are always in demand. However, it could also mean that their customer service is down and bad, hence conduct your private research before deciding.

Obtain Your Reseller’s Permit Or Licensing Agreement

Without your reseller permit, you cannot sell any goods legally. This permit shows the general public and also suppliers that you are a real business. The same applies to a license agreement. However, a licensing agreement is used by the supplier to control the amount and type of market a product is sold in. Without these means of identification, authentic suppliers would not supply goods to you, and you can also forget about the wholesale goods.

Attend Trade Shows And Relevant Events

As a retailer and business owner, going for these shows is a great way to boost your business while keeping an ear on the ground for important details that would benefit you and your business. This is one of the many ways to get your business started.

At events like these, many suppliers display their goods to the general public to develop more sales relationships. Be a part of this, and while at it, search for wholesalers that offer low minimum order quality (MOQ) who also want to work with new business owners.

Choose a Reliable Wholesaler

What is the point of working with wholesalers you cannot rely on? This is why you should read reviews about past users. You don’t need a wholesaler who cannot deliver on time and in the exact quantities you need or a wholesaler that keeps increasing the price and every new meeting point. Neither do you need wholesalers who show up with damaged goods. So as a retailer, always keep a lookout for the reliability of a wholesaler before making a purchase.


Deciding how to buy wholesale goods is a vital step to profit and increase inventories. However, getting the right products is also crucial. This is why it is advisable to spend time on intensive research to ensure you are on the right track to uplifting your business and sales. We hope this article was able to guide and answer most of the questions you might have had.

Save your time, money, and other resources by choosing our wholesale products sourcing services at Fulfillman. We offer you a comprehensive solution, from sourcing to delivery. Our services are affordable, reliable, and highly professional. With Fulfillman, importing wholesale products from China just got easier. Contact us today to discuss more with our dedicated team.!


Assume you have a fantastic idea for a new ecommerce business. Or perhaps you’ve discovered a new product that would be a great addition to your brands. One of the first decisions you’ll have to make is how you’ll get the products you’ll need to put your concept to market. In this blog, we’ll look at nine product sourcing tactics for ecommerce firms, as well as several sorts of product sourcing.

What is Product Sourcing?

Product sourcing involves choosing credible suppliers from whom you can purchase high-quality goods. You may need supplies for the manufacture of your product or intend to resell them. The primary objective is to acquire the top-quality product at the lowest cost. That margin will facilitate your brand’s success.

What To Consider Before Sourcing A Product

Before sourcing a product, here are some things to consider:

DIY Products or Services

The internet has made it easy to sell handmade goods like knitted blankets, handmade jewelry, and hand-drawn paintings. However, you’ll need materials. You may find these in craft stores, large stores, and other outlets. Then you’ll have to figure out how you’ll deliver orders to customers.

Collaboration with Wholesalers or Manufacturers

While your business expands, you will discover you don’t have enough capacity or personnel to create your products; you could decide it’s essential to engage a manufacturer or wholesaler to help you build your product, or at the very minimum, enhance your DIY efforts during peak seasons.

Engaging the Services of a Fulfillment Center

A fulfillment center is a third-party logistics firm or a dropshipper that allows you to buy things from a vendor and sell them on your website. Basically, you’re unloading goods, packaging, and fulfilling orders.

9 Product Sourcing Strategies for Ecommerce Startups

Below are some product sourcing strategies for ecommerce startups:

Do Research

You may believe you have a fantastic product concept. However, the market may not agree. As a result, you’ll need to perform some market research to identify what products interest your customers. Furthermore, don’t just start selling a product because of the huge profit margins; because margins will be meaningless when no one buys.

Be Constantly Sourcing

Although sales may be high and you might believe you have chosen the best product source, it is vital to keep sourcing and searching for opportunities continuously. Being complacent can be disastrous for any business. You can stay relevant to customers while also maintaining profitability when you keep checking out new products and trends in the industry.

Emulate the Successful Vendors

Once it concerns product sourcing, there’s no big deal in emulating the business tactics of other established vendors to be successful yourself. You can place an order with one of your competitors. By inspecting the packaging, you should be able to determine who supplied the product. If you are impressed with the services, including packaging and delivery, the company could probably be ideal for product sourcing.

Go Offline

Why would an online business branch out into the physical world? To perform some research! By attending business conferences, you might be able to identify a good product source. You can also engage product manufacturers, and creators face to face at these events, potentially forming a long-term partnership.

Prepare a Backup Strategy

Having a secondary supplier is understandable, and it doesn’t always imply you don’t appreciate the other supplier. If your primary supplier suffers a disaster, such as a cyberattack, a severe storm, or a defective product, it can drastically disrupt your supply chain. With a backup plan, you can run your business smoothly without any disruption.

Consider the Local Business Environment

Many ecommerce vendors will go to China for production solutions in order to enhance profit margins. However, keeping product sourcing and production local to home may be to your benefit sometimes. Besides, you will have the assurance that the US government regulates the product, and you will also be able to avoid language hurdles and other difficulties. Plus, a “Made in the US label” can also be a significant selling point and product identifier, depending on your target audience.

Remove the Intermediaries

The more the number of entities in your supply line, the higher the product price. If possible, get your products directly from the source or as close to the source as you can; this will help to reduce costs while boosting profits.

Get Acquainted With Your Supplier

You should maintain your relationship with your suppliers such that they easily remember you when they have a new product or quickly attend to you when you’re stocked with a defective product. Furthermore, a good supplier will offer you all of the information about the product, including descriptions, FAQs, and buying tips. Most of this information is incredibly useful to customers, and it might be the difference between generating a sale and losing a customer to a competitor.

Establish Your Own Trend

On the other side, if a market is saturated, hopping on board may not be in your best interests, especially if you don’t want to end up with a lot of unsold goods. After performing some research and consulting with vendors, it may be preferable to venture out on your own and establish your own trends.

Choosing a Reliable Product Sourcing Partner

The importance of finding a trustworthy partner cannot be overemphasized. There are crooks out there attempting to prey on new ecommerce businesses. They usually pose as manufacturers or distributors, buy from someone else and then resell to you at exorbitant prices; this can reduce your profits. So, it’s vital that you do your research to avoid working with the wrong partner.

Contact us today at Fulfillman to know more about our services. We specialize in providing excellent Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and so forth. Our dedicated experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that gives 100% client satisfaction.


Dropshipping isn’t going away anytime soon. The 44 percent increase in online revenues in 2020 shows that ecommerce businesses are entering a new age. However, adopting the drop shipping business is not simple. Most individuals believe that you post items on your online store, and people will buy them. Without having the right strategy, dropshipping can make you feel insignificant. Fortunately, there are tactics to succeed as a dropshipper, which is why we put together this article. Read our tips on how to become a successful dropshipper:

Make a Difference by Creating Value

The most critical success factor is developing a clear plan to create value for your customers; this is vital for any business; however, it’s highly crucial in the field of dropshipping, where you’ll be going to compete with several other online stores selling similar items. Successful businesses realize that they are selling something more than a commodity; they also provide ideas, knowledge, and solutions. If you’re unsure how to offer value, start reading up on dropshipping niches to learn more about the best options. If you can’t create more value through quality information, your best option is to compete through prices.

Concentrate On Marketing

The most common issue and source of concern for online business businesses is an absence of traffic to their sites. Marketing and traffic generation are critical to your company’s success, but they’re challenging to outsource well, especially if you’re starting on a low budget. It’s vital that you take personal responsibility for improving your SEO, marketing, awareness campaigns, and guest-blogging skills. For at least four to six months after your site launches, you must devote at least 75 percent of your time to marketing and driving traffic to your site. When you’ve built an effective marketing structure, you can relax and enjoy the benefits.

Make Use of SEO

You can utilize SEO as one of your marketing methods for your online store. To generate more sales, you need more visibility, and SEO can help you with that. You’ll need to select the most relevant keywords for your dropshipping marketing plan if you want your site to rank well in search engine results. Keyword research can be done with SEO tools such as Ahrefs, Ubersuggest, and Google Keyword Planner. Identify and Integrate high-volume keywords relevant to your online businesses into your site.

Focus on a Niche and Specialize

Nearly all successful dropshipping businesses we’ve come across have one common factor: they focus on a specific product or field. The more specialized a store is, the more profitable it is. Most people believe that narrowing their niche will reduce their possible consumer base and cause them to lose sales. However, the case is the reverse Infact. Specializing makes it easy to communicate with your customers more efficiently, stand out among the competitors faster, and compete against a smaller segment. In a dropshipping business, specializing is rarely a bad idea. It’s simpler to set yourself out when you specialize.

Focus on The Bigger Picture

Building a dropshipping business requires a great amount of work and dedication. Many people believe that they would start getting a passive six-figure income with dropshipping within a few months. It doesn’t work like that. Building a firm that produces an average full-time income will take approximately a year. It’s also crucial to acknowledge that the first few months are typically the most challenging. You’ll face uncertainties, experience website troubles, and most likely get an uninspiring website launch that delivers little or no sales. It’s easier to keep pushing your business towards success when you’re mentally prepared to accept that challenges can arise.

Provide Exceptional Customer Services

Generally, the internet has always been a pretty open platform, but the digital age has made your company’s reputation much more vital to your business’s growth. When customers are not satisfied, they can put it out there on the internet, hurting your online business reputation and affecting potential customers. Even though drop shipping can come with its own challenges, it’s vital not to pass these challenges to your customers. The best type of marketing is done by satisfied customers. It’s far easier to sell to an existing client than to persuade a new prospect to buy, like other industries. If you treat your customers properly, they’re more likely to tell their friends about you and recommend you to others.

Don’t Get Too Engrossed With The Details

Don’t get caught up in the details; your success will not be determined by your brand’s name, logo, theme, or email marketing provider. Instead, providing value, long-term dedication, excellent customer support, specialization, and marketing are more critical to the business’s success. However, perform your research and make the right decision; don’t allow little concerns to constrain you.

Get Started

The most critical step, and something most individuals are scared to attempt, is actually to start running their eCommerce store. Many people find this the most difficult because of anxiety and uncertainty. There’s a widespread assumption that successful entrepreneurs know exactly what they’re doing from the start. When you probe a bit further, you’ll discover that most people were concerned about how everything would turn out. However, despite their concerns, it didn’t stop them from operating their business.

If you’re interested in starting your own dropshipping business, you’ll have to research, analyze, weigh your options, and then act on what you’ve learned, regardless of your concerns and anxieties. Contact us today at Fulfillman to know more about our services. We specialize in providing excellent Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and so forth. Our dedicated experts will be available to speak with you and discuss the options available to you. We guarantee you get quality and excellent services that gives 100% client satisfaction.


As the holiday shipping season draws closer, ecommerce and dropshipping businesses will face increased pressure to fulfill and deliver orders. Although the holiday season is known to be a crazy and demanding time of the year for many online shops, having the correct fulfillment plan in place can help facilitate your fulfillment process and ensure that everything runs smoothly and efficiently. Without further ado, here are fantastic fulfillment tips for the holiday season for your business:

Maintain a Well-Stocked Inventory

It’s critical to keep your inventory well-stocked at all times, especially during the holiday season. Also, all the holiday season stock should be ordered in advance before the peak shipping season. Maintain contact with your vendors to find out when they will be able to deliver. Order before time to ensure that you have the supplies you need before your seasonal offers begin. This is also crucial for inventory control optimization since it facilitates workers to complete tasks. With effective inventory management, timely order fulfillment is also achievable. Another tip is to estimate the volume of orders you received in the previous season and stock up accordingly.

Maintain Reliable Customer Service

Customer service is crucial when it concerns managing the holiday shipping pressure. Integrating chatbots and including a Faqs section on your site are both excellent ideas. Your customer support agent should also have the necessary skills and knowledge to deal with any concerns that customers may have. You can make this easy by using a single platform for inventory management, sales, and shipment tracking. Customer support complaints will be addressed easily, swiftly, and efficiently once these systems are linked together.

Ensure That You Have Sufficient Shipping Supplies On Hand

As you prepare your inventory for the anticipated busy holiday season, it’s vital to order enough shipping supplies. You would want to be stranded with insufficient shipping supplies during the chaotic period, so it’s best to have enough supply. It would hurt to have surplus rather than inadequate supplies.

Familiarize Yourself With The Year’s Holiday Shipping Deadlines

It’s also critical to be familiar with all holiday shipping dates in order to get the most out of your fulfillment process. Understanding them can assist you in efficiently preparing your fulfillment strategy and planning ahead of time to optimize your time and resources effectively.

Plan Ahead

Once it concerns having a successful Christmas shipping season, planning is even more important than having a well-stocked inventory. Conduct a stress test on your website ahead of time to ensure that it will be able to manage the volume of festive sales. In essence, make sure your site loads seamlessly and fast, has an easy-to-navigate layout and has a smooth checkout procedure. It’s also a smart option to remind your employees of their requirements before the holidays and ensure that your website has updated and comprehensive information about the shipping, delivery, and return policies.

Provide a Logical Refund Policy

Too many times, online business owners get wrapped up in the holiday shipping and fulfillment process that they forget to create a logical, seamless return policy for the inevitable after-holiday surge of product refunds. As a result, it’s best to establish a reasonable returns policy before the holiday season and indicates it on your site and product pages. It’s also a smart move to include prepaid return labels in all of your clients’ orders.

Keep Up With the Market Trends

You should create your marketing strategy and implement it even before the holiday starts. Run special offers and promotions on time and offer them to your target customers through emails, paid ads, and blog posts.

You Can Outsource Your Fulfillment Process

Most online business owners would agree that an order fulfillment process can be expensive, time, and energy-consuming. Getting third-party specialists to handle the fulfillment process can help to lift the pressure while you focus on other important aspects such as marketing, sales, and staffing.

Maintain Effective Communication with Customers, Suppliers, and Shipping Services

Subsequently, keep in touch with your customers, supply chain partners, and logistics providers. If a volume of orders is rescheduled due to bad weather or a shortage of shipping materials, notify affected consumers as soon as possible through emails, social media updates, or even blog posts.

Similarly, maintain regular contact with your suppliers and delivery services and vividly discuss concerns such as shipment deadlines, delivery schedules, and order quantities to avoid discrepancies, which could delay or prevent your Holiday shipping and fulfillment operations.


With an effective fulfillment strategy, you can enjoy a happy holiday shipping season. It usually appears like everyone else, but online retailers are having a good time during the holiday seasons. However, having a proper and effective holiday shipping process and fulfillment strategy in place will help ensure you get a seamless and productive fulfillment and shipping season.

In case you will like to know more about our services, contact us today at Fulfillman. Our dedicated team will be available to speak with you. We will provide suitable answers to your questions and concerns. An amazing experience awaits you.


With an estimated $4.8 trillion in sales this year, ecommerce is booming. Dropshipping is one of the most attractive options for entrepreneurs to enter the ecommerce market. Although there is much room for success in the dropshipping industry, it’s also a competitive marketplace. It takes a lot more than a fantastic product to run a successful internet store. Read on to learn more about drop shipping and increase sales in your dropshipping business with these amazing tips.

What is Dropshipping?

Dropshipping is an ecommerce fulfillment system in which the online store does not keep or own any commodities. Simply put, a dropshipping store sources its products from a third-party vendor and has them shipped directly to the buyer after each sale.

Many people prefer this company strategy because they don’t have to retain inventory or buy stock up ahead. Dropshipping vendors, unlike retail stores, do not own any of their products or services. Dropshipping also lets people try products, and it’s pretty easy to get started with a dropshipping store without a lot of money.

Tips to Increase Sales in your Dropshipping Business

Here are some tips to increase sales in your dropshipping business:

Use Paid Ads to Increase Sales

It can be tough to get a lot of organic traffic. Paid ads can significantly improve your dropshipping profit margins and marketing. Ads increase the visibility of your products and allow you to reach a highly targeted population of potential buyers. Paid social media advertising provides some of the most effective ways to reach your specific target audience. You can use Facebook, Instagram, and TikTok ads and tailor them to your target market, objectives, location, and budget to ensure that relevant ads are displayed to them.

Prioritize SEO Content Marketing

Blogging is one of the most efficient promotional strategies for any dropshipping store. It does require some time and effort, but the payoff is substantial. Blogging is a low-cost promotional strategy; as your content increases in the rankings, you’ll be able to drive a huge amount more traffic to the website, which will result in more sales. If you want to make your blog rank high in search engine results, you’ll have to identify the most relevant keywords for your dropshipping marketing strategy.

SEO tools like Ahrefs, Moz, Ubersuggest, and Google Keyword Planner can help you perform keyword research. Choose high-volume keywords that are relevant to your ecommerce business and integrate them into your site. Generating backlinks, optimizing your meta titles and descriptions, and making sure your dropshipping site is responsive and provides a good user experience are additional SEO techniques you can use to promote your dropshipping store.

Post Testimonials and Customer Reviews on Your Site

Building trust with your audience is one of the most difficult tasks any dropshipping company has. Customers are typically hesitant when they discover a new drop shipping company, and they want to know that the products are of good quality before making a purchase. Positive reviews and high ratings help clients create trust, and having them available makes it much easier for them to make a purchase decision fast.

If you’re just getting started with your dropshipping business, you can always screenshot consumer feedback from your supplier’s site and put it on your site. You can replace the screenshot with your own reviews after you’ve gotten a few positive reviews of your own.

Leverage Email Marketing

Email marketing is a significant part of every ecommerce store’s sales strategy because it can be used to perform business-related processes such as;

  • Nurturing existing customers, encouraging customers to buy a product,
  • Promoting special offers, and
  • Making customers return to abandoned carts and make a purchase.

You can start by mailing out an email newsletter regularly. To draw customers, you can use forms, landing pages, and other lead generation techniques. You can use your newsletter to provide regular blog posts, updates, and any promotional offers or campaigns you’re running.

Sending a welcome bonus to subscribers is also an excellent strategy; this is one of the most efficient strategies to convert them into customers. You may also compose personalized email lists based on your customers’ previous activities if you use the right email marketing tool; this helps you to deliver relevant updates and promos to the targeted customers.

Upsell and Cross-Sell

Upselling products to existing customers is way easier and cheaper to generate sales than getting a new customer. The reason isn’t farfetched; the existing customer has already gained trust in your brand. This strategy stimulates impulse buying, which can generate more revenue for you. With an upselling and cross-marketing strategy, you fully maximize your dropshipping sales.


Dropshipping may appear to be a very feasible approach to join the ecommerce market. On the other hand, drop shipping successfully requires a significant amount of time and effort and the use of effective marketing strategies. Many dropshipping businesses fail because they are unable to sell their brands effectively. With the marketing strategies we’ve described above, you’ll be able to increase sales and build a successful dropshipping business.

For more information about our services, contact us today at Fulfillman. We are a reputable company with several years of experience in providing Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and more. Our dedicated team will be available to speak with you and provide suitable answers to your questions and concerns. We guarantee you excellent services.


Finding the right audience has been a big challenge for many ecommerce business owners. As a result of wrong audiences, a lot of business have dropped down or not been able to reach their potential. The need for knowing your target audience cannot be overemphasized; having the right target will bring great leads and the right fit to your ecommerce business.

Usually, knowing your target audience is like knowing your true friends. A person might have a lot of people they hang out with and take pictures with, but when things hit the rock, they have a particular person or group of persons they can always run to. This is just like knowing your target audience, similar techniques, and advantages.

In this article, we will bring you all the answers you need to find the right audience for your ecommerce business.

Who is a Target Audience?

A target audience is a category of people that a particular product advertisement is aimed at. Like you won’t advertise cigarettes to non-smokers, or big cars to students are the same way you shouldn’t promote goods to wrong customers who are completely uninterested.

As a business person, finding your target audience is great for business as it assists you in establishing mutual trust and understanding, and directing your products to them, hoping for sales at the end of the discussion.

7 Tips to Find the Right Target Audience for Your Ecommerce Business

Here are some tips to find the right target audience for your ecommerce business:

Know Your Goods

What are you selling? As a business person, you can’t be looking for customers when you are still yet to establish what you are selling. Knowing your goods is the first step to identifying your target audience.

Who Are the Targets?

Not just sex, try demographics — age, gender, ethnicity, location, income, etc. Identifying the demographics of potential customers gives every business owner the structure and value they need to continue with the business procedures. Knowing and understanding your audience is strategic to achieve a sale and more sales in ecommerce.

This is true because the ecommerce industry works entirely differently from physical shops. For one thing, customers do not interact with business owners in person the way they do online. You are sending your money out to a person you have never met and probably would never meet; a lot of conversation and personal research would be carried out by both parties.

Furthermore, ensure to target only people who will benefit from your goods and not just people with cash that will boost your sale.

Always Do Research

Knowledge is power, even in businesses. One of the core reasons for doing more research is to get to know and understand your target and their pain points. There are several ways to do research, and they are; Surveys, Online forums, and Competitor research.

Look Out For Surveys and Customer Feedback

A Lot of successful business owners confessed to having gotten strategic tips from customers. This is why today, it is common for every business to record customer feedback after a successful sale. Usually, the data that was generated from these surveys and feedback is used by business owners to decide on what segment to improve, take out, or leave.

Take Note of Your Promoters

The moment after identifying your audience, check out for promoters of your brand. Most customers, after using a product they purchased online, tend to promote that product through word of mouth, YouTube videos, etc. These are some of the things you should be taking note of for successful growth. Some businesses offer a referral bonus to such promoters to help bring in more prospective target audiences, and this has worked for so many years now.

Know Your Competitors

In as much as the successful sale of goods, it is always advisable for ecommerce businesses to look out for their competitors. It is strategic, as well as enlightening. By keeping track of your competitors, you would have a way of knowing what goods to improve on or if the competitor is rebranding your interests and selling to the public.

Re-evaluate Your Marketing Efforts

At this stage, every prospective ecommerce seller must have gotten a better idea of finding their target audience. The next step is to recheck your business plan and consider a lot of options. Would your target audience benefit from the product you sell? Would they appreciate its existence? How often can your customers come back to you? Answering these questions and more helps any prospective ecommerce seller develop an excellent strategy for the business.


There you have it! Above are some insightful tips to find the right target audience for your ecommerce business. Every successful business sale was once a challenge for the owner. However, in today’s world, information is easily accessed, so business owners do not struggle as much as past owners did. That is why it is crucial to always carry out extensive research before venturing into ecommerce.

Do you need a reputable order fulfillment services company for your ecommerce business? Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Crowdfunding has reshaped funding for entrepreneurs by creating an avenue where they can raise funds and launch their products, services, or businesses. Although the benefits of crowdfunding are numerous, sometimes, fulfilling crowdfunding operations might prove difficult. In this post, we will take a look at how to improve your crowdfunding fulfilment operations.

What Is Crowdfunding?

Crowdfunding involves entrepreneurs utilizing a tiny amount of money contributed by individuals to launch a new business. Crowdfunding takes advantage of many people on social media to link entrepreneurs and potential investors together, aiming to grow entrepreneurship by increasing the number of investors farther than relatives, friends, and a conventional group of owners.

Understanding Crowdfunding Fulfilment Operations

Crowdfunding Fulfilment Operations is the operations involved in getting rewards or gifts back to your investors or backers. This process can be very tedious as it contains many receiving, storing, packaging, and shipping.

Ways to Improve Crowdfunding Fulfilment

Here are some tips to improve Crowdfunding Fulfilment

Authentication of Product Idea

The necessity to authenticate the product idea cannot be overstated; not only does this help you to ensure the company’s idea is real, but it also allows you to know whether or not the production can happen at the required scale during and after funding. The last thing any of us wants is to gather funds and then realize that the product idea is not feasible or that the product production will take longer than predicted. A bold step towards achieving success is to meet with experts to confirm that they can execute your plan.

In-House or Outsource Fulfillment Operations

Another decision that will significantly affect crowdfunding fulfillment is whether to outsource the fulfillment steps or leave it In-house. If you decide to leave it In-house, you should know that about 20% of the total product cost will be gulped by budgeting. Many crowdfunding project owners ignore this essential element in their plan, forgetting that inadequate budgeting for product fulfillment could significantly affect their profits or likely sink their campaign.

Per Unit Costs

Ensure that the perks are carefully priced and put aside a funding goal to take care of all the costs and assimilate unpredictable costs. For one to effectively do this, they need to know the total per-unit cost upfront. Expenses such as labor, billing, cost of manufacturing, shipping, and packaging should be considered accurate.

Get Your Products

This step involves obtaining the product you will give to your customers. This step does not apply to individuals who manufacture the goods themselves. Another thing not to leave out is that you will need to account for freight fees. However, this particular expense may change depending on the size of your goods, their method of transport, and even the initial location. There is no better way to estimate inbound shipping costs than getting an autonomous quote from shipping carriers. You need to use shipment details to check your goods by confirming the quantity and checking for damages.


The idea is to locate a good packaging partner and find the best design option. The cost of packaging is dynamic because of differences in materials, size, and design. It is also essential to double-check the timeline for everything relating to the product, such as delivering packages and artwork.

Storing Of Product

After you have successfully received the products, you need to put them someplace until they are ready to ship. If you are looking for a long-term solution, you might want to rent spaces like self-storage units, garages, or even an industrial warehouse. However, if you are looking for short term solution for tiny rewards, then you should consider using your home

Consider All The Shipping Variables and Orders

Shipping can significantly increase your cost if you are not careful. When shipping overseas, it is essential to check the current exchange rate to charge your international customers during the campaign properly. Another thing you do not want to forget to incorporate into your campaign amount you will be charged for the product’s weight and the number of packages to be delivered.

Managing Billing

When billing is not managed correctly, it can lead to many troubles, particularly for customers not in the same country as you. The best thing to do is create spreadsheets to keep track of international shipping charges and payments effectively. Sometimes, it might feel like this process eats away time that is supposed to be spent campaigning, but it will positively impact your overall performance.

Contact Us Today

For more information about our crowdfunding fulfillment services, contact us today at Fulfillman. We specialize in picking, packing, and shipping backer rewards and products of different sizes and shapes. Our services are prompt, detailed, and highly reliable.

Our dedicated team will be available to speak with you and provide suitable answers to your questions and concerns. When it comes to handling the logistical aspect of your crowdfunding campaign, you can always count on us for outstanding and unparalleled services.