When you’re just starting an online business, it’s not unusual that you’d be confused. Most beginners get confused at the onset, but things get better as they get the hacks of the business. You may do things randomly, which can make you miss some steps. To set your dropshipping business for success, you’ll need a checklist to guide you through. So we’ve created an ultimate drop shopping business list for new online store owners.

The Ecommerce Checklist- Overview

An e-commerce checklist contains the series of steps that an online business owner would need to pass through while creating an online store. The checklist helps to guide you and streamline the process of setting up your online business.

The Importance of an Ecommerce Checklist

You’d probably have used a checklist at one point or the other for your grocery shopping, traveling preparation, or an event. A checklist acts as a guide that ensures you don’t forget or skip anything.  It can be overwhelming to remember all the processes of launching your online business. E-commerce checklists help you follow a step-by-step process without forgetting or neglecting any business launching process, from choosing themes and design elements to placing images and cart icons.

Dropshipping Checklist

To make things easier, here’s a dropshipping checklist to use as you launch your business:

Choose a Custom Domain

With a custom domain, you would gain brand recognition faster, and people would easily know your web address. You can opt to use your desired name with a domain name tool. Sites like Shopify allow you to buy a custom domain.

Set Up Your Business Pages

Some customers usually browse a business site to gain knowledge on what value the business offers. It’s essential that you provide standard pages that give relevant information about your business. The basic business page for your dropshipping business include

Home Page: Your homepage is the first page that your customers see when they visit your store. It gives customers access to other product categories and sections of the store. Hence the links to your products should be placed on this page.

Contact Page: This page includes channels of communication that your customers can use to contact you. It could be an email, a bot, a contact form, a phone number, or an address.

About Page: This is where your customers get information about the business, the story behind it, and the brand’s values and objectives. Your about page should be able to inspire your customers.

FAQ page: People would always have concerns, questions, and queries. The FAQ page helps them address any concerns, including return policy concerns, shipping duration, etc.

Terms of Service Page: This provides information on your legally backed up terms of operations to protect you in case of disputes.

Privacy Page:  Here, you provide information on how customer data is used. You can get a lawyer to guide you on drafting your privacy policy.

Organize Your Checkout Page

A poorly optimized checkout process can make customers abandon their carts. If your checkout page is well streamlined, it can increase your chances of making a sale. A good idea is to minimize the slow loading process, provide multiple payment options, provide easy cart adjustment, currency conversion features, and fix possible errors that could occur during the checkout process.

Select Your Sales Channels

You can provide multi sales channels where customers can shop for their products to increase your chances of generating more sales.  For instance, advertising your product on several online marketplaces like eBay, Amazon, or Facebook can widen your reach.

Optimize Your Store for SEO

SEO is vital if you want your dropshipping store to come up in search results. Customers can easily find you if your store is SEO optimized, increasing your chances of getting sales. Some of the SEO tactics you can use for your online store includes keyword research, keyword optimization, using a sitemap, schema markup, and adopting a content marketing strategy,

Set Up Your Email Marketing

You can use emails to welcome customers and send offers to existing customers. Your email marketing strategy should include welcome emails, order confirmation emails,  abandoned cart emails, order tracking emails, and product arrival notifications.

Set Up Your Analytics

Analytics tools like Google Analytics help you make sound business decisions; it gives you information about the highest-performing content and product. You can also use it to monitor your traffic and conversion rate.

Check Your Shipping Rates

It’s vital that you analyze your shipping rates to avoid losing money. Consider if you need to charge extra fees for express delivery or international shipping.

Add the Relevant Apps and Test the Site Before Launching

You can include apps like social proof and upselling and cross-selling tools to enhance your site’s functionality. Ensure you test the website to check if everything is working correctly. Check for mobile compatibility and see that all pages load fast.


There you have it! Above is a detailed dropshipping checklist for new business owners. As you build your dropshipping store, you can use this checklist to ensure you don’t skip any vital process. Happy Launching!

Fulfillman provides Global Fulfillment & Dropshipping services, Sourcing from China, Branding, And Product Photography Services for Shopify, WooCommerce, Amazon, eBay and more! Contact us today to know more about our services. A wonderful experience awaits you.


As e-commerce business advances, online store owners are now leveraging technology to step up their game. However, it can be challenging to choose the best platform given the plethora of e-commerce platforms online.

Over the last ten years, E-commerce has increasingly gained popularity. Online sales skyrocketed and have been predicted to rise even more in the future. If you’re looking to start an online business, having an e-commerce site becomes necessary to help you capitalize on the massive growth of online businesses.

While you could choose to get a web developer to kickstart your online business, it can cost you time, money and limit your chances of growing faster. An already developed e-commerce site would be a better option if you’re looking to start and grow the business immediately, plus you save yourself the cost of getting your own website.

There’s a wide range of e-commerce options on the internet, so how would you know the best platform to choose? In this article, we’ve outlined eight essential tips for choosing the best e-commerce platform for your business.

Consider the Pricing and Payment Options

One of the most important things to consider when choosing an e-commerce platform for your business is the price. It’s vital that you understand the amount you’ll be paying, especially if you’re working with a budget. Almost every e-commerce site charges a monthly fee, whether a self-hosted or hosted site; however, the price may vary.

Compare the costs and benefits, prioritize accordingly and work with your budget. You should also consider whether the e-commerce platform offers multiple payment gateways like credit cards, debit cards, and PayPal. Some e-commerce platforms do not accommodate third-party vendors, which can make potential customers abandon their carts. You can also build your brand in the local market by using local payment options to allow local audiences to access your product.

Mobile Friendliness

Studies show that up to 60% of online searches happen on mobile phones. With the high traffic from mobile devices, it’s not unusual that purchases will come from mobile devices. You’ll need to choose a platform that allows customers to easily access and navigate your online store from their mobile phones.

Multichannel Integrations

It’s also crucial to consider the e-commerce platform’s integration and plugins. It can be hectic to manage your seller accounts on different online market places that’s why a multichannel integration is vital. Some e-commerce platform like Shopify provides plenty tools that help you streamline your business activities. For instance, you could easily sell on Amazon, Google Shopping, eBay, and Etsy simultaneously by integrating your seller account dashboard on your e-commerce platform.  Then synchronize your e-commerce store with your seller account making it easier to manage inventory and product orders. For plugins, you’ll need to consider your business needs and determine the most suitable plugin for the business. Some of the plugin type you should look out for includes:

  • Email marketing tool for communicating with customers and driving them to your online store.
  • Accounting plugins to handle sales, revenues, and profits.
  • A reward program to appreciate purchasing customers.
  • Apps for handling product shipping process.


Many online customers are concerned about the security of the site where they purchase products because they wouldn’t want their credit card information to be exposed to fraudulent activities. Ensure that the platforms support HTTPS/SSL and are compliant with Payment Card Industry (PCI) to allow a secure payment.


SEO optimization is also crucial for e-commerce businesses. Your business needs to come up in search results so potential customers can easily find your product. Here are basic SEO tips to consider when looking for an SEO friendly e-commerce platform:

  • You can use a custom domain name
  • You can add meta tags and descriptions
  • You can add a blog to the website
  • You can add captions to images
  • Customers can leave reviews
  • You can gain access to the platform robot.txt file
  • It allows API integration for the Google Analytics tool
  • You can use pagination in product search results

Customer Service

Excellent customer service is one of the core features of a thriving business. However, with an online store, you have limited control over what happens. For instance, when the server is down, or there’s software disruption, customers won’t be able to access your store, which can affect your revenue. Using a platform with available customer care would make the business easier to run.

Platform Scalability

Like every other business owner out there, you’d want your business to grow; that’s why it’s vital that you choose a platform that supports scalability. Handling large traffic is not enough to assume that the platform can handle a larger sales volume.  Also, ensure the platform won’t charge exorbitant fees as you scale.

Great Catalog

The product catalog is a crucial aspect of your inventory. Check if you can easily make changes to the product catalog when necessary. Also, ensure that the product catalog works with your niche. For instance, if you sell clothes or footwear, the product catalog should support a feature that lets customers choose their sizes or preferred color.


Choosing an e-commerce platform can be challenging for beginners. However, with the tips above, you should be able to select the best e-commerce platform for you in no time. Contact us today at Fulfillman to know more about our services. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Many people are interested in the dropshipping business because of the flexible nature, apart from the fact that the drop shipping business can bring a lot of rewards when you operate it for a long time. However, although drop shipping is still as profitable and potent as before, it has become harder to succeed in the business because society changes and advances by the day; hence, the business will have to align with the new way of doing things become successful. Fulfillman and Linkyiwu are some of the best platforms for dropshipping businesses.

In modern times automation has become an essential aspect of drop-shipping; drop shippers can employ several tools to make their business operation easier. However, the most important thing in all of this is to know the right tools to make your dropshipping business grow. Fulfillman and Linkyiwu are some of the companies moving the dropshipping business forward in China. These two sourcing agents are one of the most popular platforms used by drop shippers. In this post, we made a comparison between the two platforms to help you decide the one that’s best for you.


Ever since Fufillman was established in 2016, it has emerged as one of the best e-commerce platforms which have stepped up the game in dropshipping. The company has attracted many drop shippers and built its reputation as one of the top companies providing quality dropshipping to clients worldwide within a few years after it was established. Fulfillman is popularly known for its efficient strategy that makes drop shippers perform their dropshipping business without much hassle; they also make constant adjustments in their approach to improving their customers’ experiences. This is why many business owners are now using the platform for their drop shipping business. Here are some of the unique features of Fulfillman:

Friendly Mobile and Desktop Platforms

Fulfillman aims to enhance their customers’ experiences by providing platforms that facilitate communication between the seller and the buyers. It offers excellent platforms for both mobile and desktop users. The interface on both platforms is impressive and straightforward; it’s also easy to navigate through the platforms. Fulfillman continues to keep its mobile and desktop platform in good condition to enable drop shippers to run their business smoothly.

Quality Check and Product Sourcing

Fulfillment specializes in sourcing products in China for its customers. They are located in a strategic industrial area where they can easily get quality products directly from the best manufacturers. Additionally, they provide quality products at the best prices. Fulfillman also ensures that the products meet the required standard by performing quality checks on products.

Product Branding

Product branding is vital to business cause it helps you stand out among competitors and make your brand appear unique to customers. Many drop shippers are switching to Fulfillman because it offers branding services to their customers. If you want a brand logo on your product packages, Fulfillman can help you create logos on your product packages, business flyers, and custom boxes plus, they do not charge you extra for the service.

Customer Support 24/7

One feature that makes Fulfillman stand out among other leading dropshipping platforms is its excellent customer support. Customers who wish to lay a complaint can contact the support team anytime as Fulfillman provides 24/7 customer support that helps to solve any issues that may have occurred. Additionally, the support team is reliable and efficient, making the customers enjoy a smooth service on the platform.

Access to Information

Fulfillman makes drop shipping easy by giving you information about your sales, pending orders, products sold, and inventory of items. The information is displayed on the dashboard after you’ve created an account with Fulfillman. This information helps you make strategic decisions that can help you run your business more profitably.

Quick Delivery Service

Fast delivery is one of the business processes that can attract new customers and keep existing customers returning to buy from you; this is because customers prefer to get their products on time after purchase. Fulfillman aims to provide quick delivery services by using the fastest shipping method available to ensure your customers get the product as soon as possible.


Linkyiwu is an independent sourcing agent in China that provides third-party services. The platform offers services and helps you gain easy access to Yiwu Wholesale Market and meet the various manufacturers in Yiwu. Linkyiwu also offers advanced logistics and source products at competitive prices. Some other unique qualities of the company include:

  • Affordable and Relatively Low Commission
  • More than 10 Years Experience in Export Business
  • Free product sourcing service
  • Production Follow-up
  • Small Business Friendly

However, even though Linkyiwu provides multiple benefits, it has its drawbacks, including failure of on-time delivery and substandard product quality.


As a drop shipper, it’s vital that you take advantage of the variety of benefits Fulfillman offers. If you’re looking for a sourcing agent for your dropshipping business, Fulfillman should be your best bet, especially if you have a standard to maintain. They make it easier for you to run your dropshipping business and give you an edge over your competitors.

Contact us today at Fulfillman to know more about our services. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


Undoubtedly we buy the things that attract us. Often we decide to purchase a product when we find the product visually appealing. That’s why focusing on your product image is vital if you want to generate more sales. Product images are meant to serve a purpose; they attract potential buyers and stimulate them into buying a product. The products on your ecommerce website should be able to arouse positive emotions in your visitors as happy visitors can become potential buyers. It can be tempting to go through the easiest way to take photographs of your product.

Many e-commerce store owners are usually overwhelmed with a long list of priorities, so they assume spending time on getting a perfect product photograph editing photos may be a waste of time. However, it’s advisable to get a professional photographer if you don’t have a flair for photographs. If you’re interested in taking the shots yourself, here are eight amazing tips to improve e-commerce product photography:

Use High-Quality Product Images

If you’ve ever considered purchasing a product online, but you could zoom in on the image, you all understand how frustrating it can be; it can even make you slow down on your purchasing decision. The truth is, high-quality images can influence your customer’s purchasing decisions; they would buy the product with a clearer image. So you should focus on taking quality product photos with good lighting to make the product more visually appealing.

Use a White Background

If you observe, you’ll notice that most e-commerce product photographs are taken on a white background. Even some online marketplaces such as Google Shopping require that products on their marketplace are taken on a white background. Why is this so? This is because white background creates a central focus around the product, minimizes distractions, and emanates a sense of consistency.

Additionally, it serves aesthetic purposes by giving your product a cleaner and professional look. You can use a shooting tent or curved backdrop to get rid of the shadows and remove sharp angles, which can make the product look too bright.

Don’t Neglect the Lighting

If you’re a fan of selfies, you’ll probably understand the importance of lighting when taking photographs; this also works with product photography. Lighting can enhance your product and make it attractive to website visitors; lighting can give you that product photo that can generate sales.

Most products look better when taken under a natural light setting, and it even produces better results when the light is evenly distributed around the product. You can also employ artificial lighting methods such as backdrop with reflectors and umbrellas or a DIY lightbox; try with or without flash and use the one with the best result.

Mind the Shadows

After putting in efforts to minimize the background distractions, you wouldn’t want the product’s shadow to be a distraction. It’s better to try a Mirror Effect if you want the image to look more polished. If you don’t want shadow overcast on the product image, you can use a flash diffuser. Having a softer shadow look with a polished result should be the goal.

Use a Support Platform

Depending on the product, using a support platform to display the product can make it look more “catchy.” For instance, if the product is flat, you can use a stand or a placid display ornament to support and lift it. For clothing items, jewelry, or hair extensions, you can use a mannequin to give customers an idea of what the product would look like on them.

Take Multiple Shots from Different Angles

Although products may vary in size, shape, color, and form, generally, it’s vital to take multiple shots from different angles. For instance, if it’s a TV you sell, customers would want to see how flat it is and the several ports on the TV. You can experiment with the different to see which angle would capture your customers’ attention the most. It’s okay to mix things up and track the results to know which product image performs produces better results. Track your customer engagement levels would help you determine the best photo to use as your “featured image.”

Use a Comprehensive Product Description

Having gone through the hassle of taking multiple product photos, you’ll need to provide information about the product. Even though pictures may give customers an idea of what they want, it won’t just hurt to add descriptions of the product. If you’re not particular about what to write, you can check the descriptions of similar products on online marketplaces to give you an idea. Product information can help customers decide if they want to buy or not.

Be Consistent

Even though it’s okay to try a few different photo formats, consistency is vital. Having a central product photo style that links the products together looks better than the images looking like you randomly picked them from the internet. Avoid excess pixelated images, loud backgrounds, and too many different shapes. Products images should stimulate positive impressions rather than critical thoughts when they come across the product.


There you have it! Above are some amazing tips to improve e-commerce product photography. Online customers are not able to feel or experience the products themselves. It’s the product’s appearance that attracts them they would want to buy. So you should prioritize product images and create photos that can attract sales.

At Fulfillman, we specialize in offering excellent Product Photography services. We are experts in Ghost Mannequin Photography, Hero Shots, as well as Jewelry Product Photography. Our services are well-detailed and highly professional. We offer the best quality photos that highlights your product in a way that will get your customers to pay attention. Contact us today at Fulfillman to know more about our services. An amazing experience awaits you.


The most popular method of retailing is dropshipping business. This popularity is because dropshipping helps businesses get goods to customers swiftly. Furthermore, it is essential to have in-depth knowledge of the market you’re venturing into. This knowledge will help you to identify your customers and plan your strategies.

Making a good plan and business strategies are prerequisites to starting a business. Just opening a store doesn’t guarantee successful business without proper plans. The ratio of successful online store owners to the number of people owning an online store is disproportionate. The poor percentage of successful online businesses results from a lack of plans and business strategies. In simple words, the dropshipping sales depend on the strategies you apply. To help ease your sales, here are some tips:

Plan and Design a Digital Marketing Funnel for Customers

It is important to expose your products to a lot of customers. A wide range of exposure will make many customers discover your products. Exposure can be achieved by placing advertisements on your product to cut across a good number of people.

The next step after exposure to your product is to convince them to consider getting your products. Then create good relations by offering an enticing offer for your product. In addition, be sincere and have an active website and social media handle.

Use Search Engine Optimization

Search Engine Optimization is also called SEO. It is used to influence the search results of the search engine so that your e-store is positioned on the first page about searched keywords. There is high competition on dropshipping business and keywords. SEO takes immense effort and time, but it is surely worth it. SEO is a part of the efforts, and writing helpful content is another. And you will have to write each post with strategic keywords.

In addition, make welcome notes on your websites. And personalize the experience of your customers. Personalizing your customers’ experiences will give them a welcoming and important feeling. It is a good strategy always to make your customers important.

Make Use of Email Marketing

Email marketing is one of the most effective strategies of online marketing. Email marketing can be used to keep a customer and convince new customers. All you need to do is start by sending a consistent email newsletter. Generate forms, popups, and tactics to impress subscribers. Always send a welcome offer to new customers. And make sure you send the right email to the right customer.

Organize Giveaway to Cause Traffic

If a giveaway is properly organized, you will have more customers. And it makes your business popular and attractive. Giveaways are also called social promotions. The giveaway can include hashtags or photo contests. To run a smooth giveaway, you have to make the price attractive.

Join the Most Relevant Communities Online

Reaching your customer begins with knowing where they are. Furthermore, join them and be friend. Your niche is an ally to your business.

Facebook and Quora are amazing places to join groups and communities. Furthermore, Facebook and Quora are the right places to answer customers. Put efforts into making your customers happy. And find a way to resolve issues with unhappy customers. Make your customers your friend. This relationship will help keep your clients and make them refer people to you.

Normalize Video Marketing

Seeing is believing. A lot of customers are easily convinced when you show them what you are selling. You can use Video marketing to showcase how your product works and its effectiveness. Video marketing can be performed on any social platforms as an ad. Like Instagram, Facebook, YouTube, Tik Tok, and others.

Use Paid Advertisement

Using paid ads will naturally expose your products better. Unpaid ads can not be compared to paid ads. Paid ads reach many people that you are not even socially connected to. For example, Facebook and YouTube. These adverts will make your products gets to the right people globally.

Paid ads aid in making your products reach the right customers. And most importantly, run paid ads with discount codes.

Improve Your Products Description

The first impression counts the most. In this regard, product description is called visual description. You have the power to attract a customer with the description of your products. But you have to sell quality products and speak highly of them. No matter the circumstances, please be lenient and sincere. You are not expected to give a description that doesn’t match your product. The proper description is best done by viewing your products through the eyes of your customers. Use clear video and self-descriptive photos.


There you have it! Above are some marketing tips to boost your dropshipping sales. Running an ecommerce or dropshipping business is never an easy undertaking. You need to do everything you can to improve your sales figures. Follow the tips above, incorporate sincere efforts, and give it your all to boost your dropshipping sales.

Do you need a reliable dropshipping company for your ecommerce business? Contact us today at Fulfillman. We specialize in providing excellent and top class Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and many more. Our trusted experts will be available to speak with you and discuss your needs. We guarantee you get quality and excellent services that gives complete customer satisfaction. An amazing experience awaits you.


Dropshipping is a business model that can be used to run a store without holding any inventory. Once a sale is made, the supplier will ship the products from their warehouse straight to the customer’s doorstep. It doesn’t require store, packaging products, or shipping merchandise.

The first and most important step in starting a dropshipping store is to find a lucrative niche. For a start, a niche is a profitable market sector that helps you develop an audience and influences your business. Many businesses have failed because the business owners couldn’t find a lucrative niche for their businesses.

If you are among the business owners that couldn’t find a lucrative niche for your dropshipping business, here is a solution for you. And if you want to start a dropshipping business and don’t know where to start, follow these tips to find a lucrative niche for your business:

Identify Niche of Interest

An area of interest for a business owner won’t matter if there are no interested customers to consume the products. It is all right to have a passionate niche for a dropshipping business. But a business owner has to list out and evaluate about five niches he is passionate about and settle for the most lucrative among them.

Evaluating the listed niches encompasses knowing where the products or business is being mostly discussed. Knowing the communities where a business is mostly discussed will help a business owner know the right place and time to place a product. Furthermore, knowing your competitors and what they sell and where they sell will also help in sorting out. Checking their websites and pages to know what they do will aid in knowing where they lack and how you can develop it.

Identify the Problem in a Niche Market

Every niche has a problem to solve. Identify the problem in your niche and provide a solution. If a business owner can find a solution to the most common problem in a niche, he will generate huge income. After identifying the problem, the next thing is to generate traffic and sell the products.

Know the Niche Worth

Before settling in any niche, a business owner needs to have a crystal idea of its worth. Having this idea will aid the business owner in making decisions. The decision-making involves getting to know if one should go into it or not.

Use Social Media as a Tool

Facebook is an amazing tool for finding a lucrative niche because it has audience insights. With over two billion users, it is easy to find a niche for a dropshipping business on Facebook. Facebook allows you to learn more about a particular group of people and the trends at that time.

Another social tool is the Google keyword planner. Google keyword planner makes it easy to know the number of people looking for a product at a particular time. Knowing how many people are looking for a product will help find a dropshipping niche for a business.

All that needs to be done is to type a term or phrase into the tool, and it will tell how many people are looking for it each month.

Find a Product That Can be Easily Promoted

Do not invest in a market because you want to sell.  Invest in a market because the product is in demand. The demand for a particular product will help you find a lucrative niche for a door-shipping business. All you need to do is identify the group of people demanding these products and make them available.

Check Past and Current Trend

Take your time to always make rigorous analyses on trends before jumping into a niche. Look at the stability of the niche before making any decision. Use search engines and social platforms to identify the trends of a product before venturing into it. Make sure the niche is not the season.

Go for a Popular Niche

If you want to start a lucrative ecommerce business with the best chance of success, you can’t go wrong by entering a dropshipping niche that’s proven to be popular. Some of the popular dropshipping products are health and personal care, wardrobe and accessories, kitchen and groceries, office products, camera and cell phone accessories, gaming, and vehicle spare parts.

Find Passionate Customers

A hobbyist will spend money acquiring all he needs for an activity. A passionate fisherman will not mind spending a lot of money to get what he wants. A football lover will want to have all the new football jerseys for different occasions.

Get to Know Your Ideal Customer

Finding the right niche is not all about getting the right products. Sometimes you have to find your customers first. It is all about knowing what a customer needs and how you can provide it for them. As soon as you find out who you want to sell to, it will narrow you down to what you want to sell to them.

There you have it! Above are some tips for to find a lucrative dropshipping niche for your business. Choosing the right niche remains a crucial step for every dropshipping or ecommerce business owner. By following the tips above, you can find high-margin products, add the items to your dropshipping store, and start selling.

Are you considering starting a dropshipping business? Contact us today at Fulfillman to know more about the services. Our dedicated team will be available to speak with you and discuss your possible dropshipping options. Our experts will provide suitable answers to your questions and concerns. We guarantee you excellent services.


The success of an e-commerce business is highly dependent on the supply chain. Successful order fulfillment is very essential, and when there are no lapses in the delivery process, the customer is happy. However, order fulfillment can be challenging. For this reason, it is vital to find ways to ease past these challenges. Here are ten tips that can help in optimizing your order fulfillment process:

Have the Knowledge of the Process

For the benefit of the business, you have to understand everything about the order fulfillment process.  This understanding is vital because the order fulfillment process is complex and helps you to satisfy your customers. Understanding the order fulfillment process develops business and helps the business owner to satisfy customers.

Incorporate a Customer Support Service

Customer support service comes in if there are missing products during delivery. Because in an e-commerce business, there are tendencies of products getting missing during delivery or purchase. The customer support service will make a complaint to the brand about the missing product. In a situation where there is no customer support service, the customers will be helpless. Customer support services come in handy to satisfy customers.

Build Communication

Generally, communication is a vital tool in any business setting. In an e-commerce business, communication is most important because it is necessary to communicate with customers to satisfy their needs.

And there should be frequent communication with brand owners to establish long-lasting relationships. Communication influences the order fulfillment process because it gives confidence to customers.

Use a Flexible Warehouse Management System

Using a flexible warehouse management system is essential and instrumental for e-commerce business owners. Good warehouse management enables companies to increase their productivity and shipping due to smooth workflow.   E-commerce business requires tracking of shipped products, and a warehouse management system makes this tracking easy. Warehouse management systems enable business owners to have flexible order fulfillment processes.

Cost of Delivery

Firstly, delivery costs should be decent to keep customers and satisfy their purchase. Furthermore, the customers should be made aware of the delivery costs and the criteria to determine them. If a customer knows how a delivery cost is determined, the customer will trust the order fulfillment process. Delivery costs depend on the weight or the speed of arrival of the product. Enlightenment of delivery costs boosts the confidence of customers in the order fulfillment process.

Establish an Order Management System.

In every business, there is always competition. Competition is even way higher in an e-commerce business. The order management system will help a business owner have the edge over a competitor. The mismanagement of a business will fall quickly in no time. The order management system allows an e-commerce business owner to manage and monitor orders efficiently and appropriately.

The order management system helps in the order fulfillment process to satisfy customers and keep the business moving.

Have the Prudence to Return Products

In an e-commerce business, the effort to return a damaged product is called a “product return policy.” At some point in the business, there are possibilities of having a damaged product or losing a product. Regardless of the cost of a missing or damaged product, the business owner should find a replacement for the product. The return policy is like an insurance policy that will give confidence to customers. Return policy offers quality to the order fulfillment process.

Use the Services of Multiple Suppliers and the Right Shippers

There will be peak time in the e-commerce business where there will be mass orders for products. It will not be ideal to start giving excuses of having limited goods and not being able to get more from the suppliers. And if the suppliers disappoint, the customers will hold the business owners accountable without asking any questions. To ensure not to disappoint customers, business owners must use the right shippers.

Be Genuine

One of the things a customer hates is seeing different products from the description of the products. E-commerce business owners should be lenient and truthful when describing or giving the features of a product.

Stating a feature that is not part of the features of a product weakens the relationship with customers. You need to create trust in the order fulfillment process, and you can’t do that with lies.

Proper Packaging

E-commerce business greatly depends on proper packaging. Proper packaging ensures that products arrive safely to the customers. Proper packaging protects products from breakage, water damage, and other physical damage.

The first thing a customer will see is the product’s packaging, so proper packaging satisfies customers. As the saying goes, the first impression matters. Business owners should use proper packaging to give such an impression to customers.


To conclude, in e-commerce businesses, business owners need to create an efficient supply chain. To optimize the order fulfillment process, business owners need to work with the ten tips honestly.

Do you need a reputable order fulfillment services company for your ecommerce business? Contact us today at Fulfillman. We provide a wide range of services including Global Fulfillment, China Sourcing, Drop Shipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.


China is the leading region for the sourcing of goods. This demand for the sourcing of goods is primarily due to their large labor force and industrialization. But people have heard negative tales of sourcing goods from China which makes them skeptical. While it is okay to have second thoughts, your business success depends on a lot of factors. Some of these factors include negotiating skills, knowledge about sellers, product niche, etc.

Excellent negotiation skills are one of the primary factors that influence good business when sourcing products from China. Below are seven expert tips for good negotiation when China sourcing:

Conduct Background Checks on Suppliers

Background checks on the suppliers are one of the first steps to ensure that trust is established. It is essential to do a business check on a chosen supplier before negotiating a price. A business registration check will assure that you are dealing with legitimate business owners. You will be able to view their business range and know if they have legal issues. You will also be able to clarify that they have the required business capital.

It is also wise to conduct an initial factory evaluation (IFE). Initial Factory Evaluation is simply checking a company’s manufacturing capability. This evaluation helps you to know a worthy client. It will also let you know if your investment is safe.

Understand the Price of Products

Understanding the price of products is key to negotiating for the best prices. It is best to get ideas from at least five different suppliers. Then you evaluate the average price and utilize it in negotiations. The knowledge or overview of the market price will help you understand negotiating with the Chinese market better. And how a Chinese supplier can be pushed to beat a price.

Purchase in Bulk Quantities

Naturally, the higher the number of goods purchased, the better the discount. With this understanding of the price, you can quickly negotiate a good discount if you buy in high demand. You can still negotiate for a better price if you are purchasing a few goods. And if your annual estimate is high enough, you can make your supplier cooperate with you.

Earn the Trust of the Supplier

Good communication and sharing good information with suppliers will make them trust you and take you seriously. Information about the fluidity of your market will put you in an influential position. If suppliers understand your market, they will put you into consideration during any business transaction.

Winning for both parties, you and the supplier is a mutual expectation between you and your supplier. This expectation is why you need to show them solid growth and decent financials. This transparency, in turn, allows them to understand that you are ambitious and will make them prioritize their relationship with you.

Make Adjustment to Payment Terms to Negotiate for Better Discount

One of the easiest ways to get a discount is to make payment terms favorable to a supplier. Averagely, payment terms are often 30% when placing the order and 70% for shipment. However, you can decide to table a more favorable offer for the supplier. Such as 40% when placing the order and 60% before shipment. You can even choose to bank on higher stakes to offer 50/50 terms.

Be a Valued Customer

Making endless requests for samples without making purchases is bad for your business. You need to make sure that you make requests for samples to buy the products. It is essential to build transparent relationships, have good communication, and meet deadlines to be valued. Being valued will ease negotiations between you and your suppliers. And the value can create a long-lasting relationship between you and your Chinese supplier.

Don’t push too hard while bargaining to slash a price. Lenient negotiation will make your suppliers prioritize and value you. Your suppliers will not want to lose you, which will make you have a solid ground in negotiations. This tip will help you gain a future and long-lasting ground in negotiating with your Chinese supplier.

Timing is Important

Negotiating at the right time will give you the edge. It would be best if you bought goods when the market is not too busy. With the right timing, you can use a technique called “flinch.” The flinch method works by temporarily withdrawing from buying if the price is too high. And do not place an order if you have not agreed on the price.


To conclude, you should note that shipment methods affect the cost of sourcing products from China. Proper timing, earning your supplier’s trust, and creating an avenue for transparency helps to improve price negotiation. These tips will also help you to buy quality products at a lower price. Build a healthy relationship between you and the Chinese supplier.

Do you need professional help and guidance in your China sourcing? Contact us today at Fulfillman. We are a reputable service provider of China Sourcing services. We also provide Drop Shipping, Warehouse Fulfillment, Third Party Logistics, and many more. Our dedicated team will be available to speak with you and discuss the options available to you. We guarantee you excellent services.


Promoting a business requires acquiring knowledge about who you intend to provide services for or who you’re selling a product to. This process helps you expand your business to greater heights. In defining and reaching your ideal customers or target audience, you have to develop strategies that will ultimately separate your brand from others.

Who is the target audience? The target audience defines the particular group of people or consumers that should benefit from the products and services you offer.

Do some differences exist between the target audience and target market? Yes, the target audience is more of a derivative of a target market because the target market refers to the entire group of people a brand hopes to sell to. The target audience is the specific group of people the brand expects to sell to.

Now, let us run through steps that will guide you in knowing your audience, getting to them, and keeping them.

Educate Your Target Audience

A great step in reaching your ideal customers is to tell them why your product is good for them, not just showing them your products or telling them about your services. If, for example, you sell clothes and you want to advertise them online, telling your targeted audience that you sell clothes of a particular color will not get to them.

Still, when you tell them about the invention of the material used to make the clothes, such history naturally grabs their attention. You further tell them why the clothes are good for them and how the material will justify their pay.

Create Value for Yourself

In addition to educating your ideal customers, you have to let them know that you are an expert in what you do and what you sell. A lawyer that constantly reminds people through his e-space about their legal rights will be remembered when any of his target audience has a legal case.

Likewise, a shoe vendor that always talks about shoes and enlightening people about the differences between a good shoe and a bad shoe will quickly be remembered whenever a target customer needs that product because of the vendor’s expertise and the trust he has instilled in his customer’s minds.

Make it a Habit of Getting More Contacts

You have to be able to identify potential customers in an online platform or even a physical function, tell people what you do and what you sell, tell them how your products and services have benefitted people and how it will benefit them, with this, they will put you in mind. Furthermore, exchange contacts with them or make them follow you online to reach you when they need you.

You don’t expect business growth and reach a great audience if your advertisement is still within a particular group of people. You have to go beyond your nook, meet people online or offline, make contacts, and create a platform that will reach a reasonable audience.

Understand and Reach your Customers Through Demographic or Psychographic Study

You have to know what you’re selling and who will be needing your products or services. You should consider the gender that will require your products or services, it can be male or female, and it can also be the two genders. With this, you will be able to know where to go and to whom to go.

You also have to study what age group needs your products. This study will significantly decide your target audience and where and how to reach them, especially on social media.

Furthermore, you have to consider the lifestyle and behaviors of your target audience. This will make you know their activities and how to engage them. Your target audience’s location and values shouldn’t be overlooked, where they live and what they believe will simplify your market strategies. All these have a significant influence on people’s shopping conduct.

Identify and Analyze your Competitor

You have to know who you’re up against, check their website or blog to understand their segmentation tactics, and know their specific customers. You have to know how your competitors promote their business and in what language they communicate to their customers.

Create Online Channels to Facilitate Your Market

Some of the activities that you can do to reach your target audience quickly are to run Facebook adverts. This medium will help you reach many people as Facebook adverts can find many intending buyers. Another easy way to create an online channel to reach your target audience is by working with an influencer.

There are reputable influencers that can influence a specific niche. Using some of them will help you reach enough customers within the shortest period. Lastly, creating a referral contest and hashtag will connect many customers to you and you to them. With referral programs, customers will refer you to their families and friends who could be potential customers waiting to hear about your products.


To conclude, you have to critically define your market goals and extensively research your target audience to reach them. This will help to boost your sales and revenue. Contact us today at Fulfillman. We specialize in providing excellent and top class Drop Shipping services, Warehouse fulfillment, China sourcing, Third Party Logistics, and many more. Our trusted experts will be available to speak with you and discuss your needs. We guarantee you get quality and excellent services that gives complete customer satisfaction. An amazing experience awaits you.


Summertime is advancing, and as the temperature rises, sales begin to decline. As the holiday spirits gradually begin to set in, people start shifting their focus to the beaches and hills where they can relieve themselves of the heat. But why do sales drop during summer, and how can business owners withstand this common slump in summer sales?

Overcoming the sales drop during summer is important to boost sales for your ecommerce or dropshipping business. There are several strategies that you can use to overcome the instantaneous drop in summer sales. It’s not unusual that people have low buying intent during the summer season; however, you can always adopt the right business strategy to help you stay relevant even in the warmer months.

Did you experience summer sales slump? Check out our tips to recover from the downturn maximize your final days of summer sales.

Set Goals and Track Your Progress

You might have already had a Quota, but if you’re experiencing a summer sales slump, it’s best to set smaller goals to boost your morale and help to reach your quota. Create achievable goals that are within your control, such as making prospecting calls, and ensure your track your progress. Smaller goals can help you forge ahead, and in no time, you’d be surprised how you’d be able to achieve a lot more after achieving a handful of mini-goals. So adjusting your goals is entirely okay as long as you’re progressing.

Adjust Your Content Strategy

Just as the summer season brings a feeling of cheerfulness, warmth, and excitement, your content should also reflect that. You can also tweak your website and online store page designs and make them reflect that holiday spirit. Your content could be a newsletter or blog post but ensure that the content suits the several events that occur at the final days of summer. There are a variety of opportunities during summer events to get more customers than you usually do during the season.  Whether you sell traditional summer products or not, you can create content to suit the fall of summer, target the summer events and generate more sales.

Socialize With Others

The summer season comes with various outdoor events, and you can use it to your advantage. Attending these outdoor events increases your chances of socializing, creating networks, and getting leads. People are usually more approachable, relaxed, and comfortable with making new friends. You can create rapport with them, suggest ways to need their needs, and you never can tell; you may be creating a long-term relationship.

Generate More Sales By Hosting a Photo Contest in the Final Days of Summer

You can’t go wrong with a special summer photo contest strategy. Almost everyone will be taking a vacation, so you can leverage this to drive more sales. Hold a vacation photo contest where people can participate by clicking pictures using your online products and submit them. You can have them submit their best summer vacation photo and their contact information.

Promote the contest on the various social media platforms and attach a special reward to the contest winners such as special discounts, $100 gift cards, etc. Holding contest usually create an almost instant buzz around your business which can drive more traffic to you.

Run Summer-themed Ads

If you’re a fan of paid advertising, you can leverage on the fall of summer to get more sales by creating summer-themed ads. Running a summer-themed ad or back-to-school ads would give your potential customers a feeling of urgency, making them want to buy. Additionally, the ads would help drive more traffic to your online store while you get more sales.

Get Referrals from Satisfied Customers

Undoubtedly, referrals are the best source of sales to businesses. However, many business owners do not leverage it as much as they should. Its always beneficial to reach out to your customers to refer you to anyone who can benefit from your product; this can generate more sales since most people would buy when someone they know refers them. Summertime is usually a great time to seek referrals as most people are relaxed and have more time on their hands.

Strengthen Existing Customer Relationships and Upsell

One of the easiest ways to generate sales is through existing customers. In most cases, it’s far easier to make a sale from someone who has tested your product or service before than a new customer. Leverage the summer season and nurture existing customer relationships. Since you’re checking on them, you can have an in-depth conversation about how they are using the product. You can use the opportunity to upsell and get more sales.

Get in Touch With Old Prospects with Deals that Haven’t Pulled Through.

Summertime might just be the right time to warm up that those cold deals that have been in the pipeline for months. Leverage the summer and remind them you’re available to help. The situation for prospects may be different now, so it won’t hurt to try and see if the deal is worth pursuing or not.


There you have it! Above are some important tips to maximize your final days of summer sales. Summer is usually a tough time to make sales; however, you don’t have to become unproductive. You can make the most out of it by reconnecting with old prospects and strategize future outreach.

Contact us today at Fulfillman to know more about your services. We provide a wide range of services including Global Fulfillment, China Sourcing, Dropshipping, Third Party Logistics, and lots more. Our trusted experts will be happy to speak with you and provide suitable answers to your questions and concerns. A fantastic experience awaits you.